AskingCanadians & Delvinia Give Back at the Great Camp Adventure

On September 27th, a team from Delvinia and AskingCanadians participated in something very special – The Great Camp Adventure benefiting SickKids. We wanted to take part to not only support a great cause, but also to personally support our client’s fundraising effort. We’ve been working with the folks at SickKids for two years now, beginning […]

The Future of the In-Store Shopping Experience

Online sales have skyrocketed in recent years. Just last year 60 per cent of Canadians conducted both their product research and product purchases online (AskingCanadians 2012). Online shopping is simple and convenient. If executed properly, online brands can provide customers with personalized offers and product recommendations, customized deals and give customers a shopping experience that’s […]

8 Tips for Designing Your Mobile Purchasing Experience

In my last blog post I discussed how people are spending less and less time on their desktops and more time using their mobile devices for their everyday online activities such as product research and shopping. A recent survey of our AskingCanadians online research community revealed that 20 per cent of Canadians are reaching for […]

Delvinia and Munk School of Global Affairs Partner to Study eDemocracy

Partnership to Examine Innovative Uses of Digital Technology in Citizen Engagement Delvinia and the Innovation Policy Lab at the Munk School of Global Affairs in the University of Toronto are pleased to announce a partnership to study eDemocracy and the impact of technology on citizen engagement in Canada. Delvinia has extensive experience working with all levels of […]

Speaking Engagements: Retail Advertising & Marketing Symposium

RAC Canada & the Retail Council of Canada are joining forces to present this year’s Retail Advertising & Marketing Symposium, which takes place on April 25. Delvinia President Steve Mast will be on hand to present a session about Mapping the New Customer Path to Purchase. Here’s a preview of his presentation: For brands today, […]