The intersection between digital, social and physical experiences.The other day I was running through the PATH system in Toronto, which is the largest underground shopping complex in the world connecting office tower to office tower. I was stopped by a woman holding an iPad wanting to ask me a few … [Read more...] about Screens & Places: Is it creepy to track your customers’ every move?
In my last blog post I discussed how people are spending less and less time on their desktops and more time using their mobile devices for their everyday online activities such as product research and shopping. A recent survey of our AskingCanadians online research community revealed that 20 per … [Read more...] about 8 Tips for Designing Your Mobile Purchasing Experience
Last week, Rosalina Lin-Allen, our Head of Strategy, presented a webinar on The Emerging Trends of Today's Mobile Shopper in partnership with Tenzing Managed IT Services. Mobile has become an indispensable part of consumers’ daily lives with no signs of slowing down. Today 52 per cent of … [Read more...] about Webinar Recording: The Emerging Trends of Today’s Mobile Shopper
Mobile has become an indispensable part of consumers' daily lives with no signs of slowing down. Today 52 per cent of Canadians own a smartphone and 43 per cent of Canadian tablet owners have purchased something through their tablet device. Please join us at 2 p.m. (EDT) on Tuesday, April 16th as … [Read more...] about Webinar: Delvinia & Tenzing Present the Emerging Trends of Today’s Mobile Shopper
We've had a lot of inquiries about the award-winning CoverMe Packing App, designed in partnership with Manulife Financial. The branded utility app, which was created to help travellers with the process of planning and packing for their trips—and to document their travels—is a great example of … [Read more...] about Video: CoverMe Packing App by Manulife Financial