As the new digital customer shifts their time from traditional media to digital media and their product research from brick-and-mortar channels to online, marketers know that it is important to master the art of digital marketing. Ninety-seven per cent of marketers surveyed in an informal poll by … [Read more...] about Keys to success in digital marketing: Holistic digital ecosystem + market of one
Not-for-profit organization to share knowledge on how technology is impacting Canadians’ social and political way of life (Toronto, ON) October 14, 2014 – Delvinia CEO Adam Froman today announced the launch of the Centre for e-Democracy, an independent not-for-profit organization dedicated to … [Read more...] about Delvinia CEO Adam Froman launches the Centre for e-Democracy
Have you noticed the steady increase in automation and smart machines being embedded into every aspect of your daily life? Uber uses a smartphone application to connect passengers with drivers, which has automated and replaced the traditional taxi dispatcher. The Yotel New York hotel in New York … [Read more...] about A successful digital business = smart machines + smart people
Only a small number of Canadians use grocery-store apps. Maybe that’s because apps don’t solve a lot of everyday shopper complaintsWith several of Canada’s big grocers creating branded mobile apps over the past year, there is no question grocery shopping is getting more techie. But are consumers … [Read more...] about Are grocery-store apps the answer to better customer service?
In the early part of the 20th century, the expression "a picture is worth a thousand words" became popular as a way to describe the effectiveness graphics in advertising. A century later this statement is as true as ever, especially on social networks where the ongoing shift continues from … [Read more...] about A Picture Really is Worth a Thousand Words – Unlocking Data with Image Recognition