A Successful Launch with Environics Analytics and RBC Royal Bank

Kudos to Jan Kestle, Michael Weiss, Emily Anderson and the Environics Analytics’ team for putting on a top-notch breakfast event this morning to launch the partnership that connects Delvinia’s AskingCanadians™ Social Media Survey to PRIZMC2, Environics Analytics’ popular segmentation system. More than 60 people attended the event—held at George Restaurant at the Verity Club—to hear […]

New Database Reveals Social Media Habits of Canadians

The results of Delvinia’s new annual AskingCanadians™ social media survey have been linked to PRIZMC2, a popular consumer segmentation system from Environics Analytics. And, the findings put a face on the new world of social media producers, followers and dropouts, helping businesses better understand how Canadians are connecting over the Internet. The online survey of […]

Immigrants are on the Digital Vanguard: The Globe and Mail

The revolution in social media is changing the way ideas are shared, and newcomers to Canada are leading the way. So says The Globe and Mail in “Immigrants are on the Digital Vanguard,” an editorial referencing a new social media study from Delvinia and Environics Analytics. The online survey of 23,144 people, conducted using Delvinia’s […]

Environics Analytics and Delvinia Announce Social Media Partnership

Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics Analytics’ popular segmentation system. The agreement marks the release of a new database that describes the social media habits of Canadians based on their lifestyle type. Known as the AskingCanadians™ Social Media PRIZMC2Link, the new database enables […]