VoC Roadshow Preview: FlightSafety’s Rick Bedard
Like many companies considering the implementation of a VoC program, FlightSafety International—the world’s leading aviation training company—wanted to be proactive in gathering better intelligence from its customers and clients; and to become more agile in the marketplace. On June 21st, Rick Bedard, Director of Training Operations for FlightSafety International will join us for Confirmit’s International […]
Delvinia’s Customer-Centric Approach to VoC Programs
Voice of the Customer is a term that’s commonly being used to describe the process of using digital technologies across various customer touchpoints to collect, analyze and interpret customer feedback and data. Sounds straightforward. But in today’s digital world, keeping pace with the changing habits and behaviours of customers has never been so challenging. Digital […]
Harnessing the Power of Online Communities to Create and Reward Consumer Loyalty
Every brand should have a plan to reward loyalty. Competition is fierce in the marketplace and brands have to go the extra step to find out what their consumers want. Market research definitely helps you to get ahead of the game. Taking the pulse of your consumers will help you to identify the areas you […]