New Live Presentation: The Canadian Opera Company’s Journey into the Digital Age
Web Presentation Thursday, April 14, 2011 2 p.m. EDT RSVP now (space is limited) Join Adam Froman, CEO of Delvinia and Jeremy Elbourne, Director of Marketing at the Canadian Opera Company on April 14 for a Delvinia Case Story. They will discuss how, through the use of data and analytics, the COC has adopted a […]
Delvinia-Designed Website Launched by Canadian Opera Company
The Canadian Opera Company has launched a newly designed website, created by Delvinia. The fresh design, unveiled this week, builds upon the recent launch of the COC’s new brand. Since 2008, Delvinia has worked closely with the COC as its Digital Marketing Sponsor, developing the opera company’s overall digital strategy and experience design, initially relaunching […]
The ‘Build it and they will Come’ Concept Didn’t Work 10 Years Ago: Why Should it Now?
When introducing new digital experiences to a customer group, one can never forget the need for some form of education, which is why it’s so important to understand the behaviours of your customers—and that means more than simply understanding their willingness to use technology. Even with the growth of social media, there are similarities to […]
It’s No Wonder that Random House of Canada is a Leader in the Digital Space
Delvinia is very lucky to have clients that not only appreciate our strategic approach to creating digital experiences, but contribute to our desire to pursue thought leadership and our philosophy to play, learn and grow. One of those clients is Lisa Charters, Random House of Canada’s S.V.P. Director Digital. Lisa is the brain trust behind […]
Testing User Experience Process at Delvinia
In August 2010 Delvinia began a project to integrate our current UX testing process with our AskingCanadians™ panel. Part of the project was funded by The National Research Council Industrial Research Assistance Program (IRAP), a program that helps business increase technical capabilities within the context of their current product offerings. In the past, IRAP projects have […]
Finding Your Way Around Site Maps with the Toronto UX Community
With the interactive digital world always evolving, keeping up with the latest trends and innovations can become a full time job on its own. Reading books, online articles, blogs, RSS feeds, Twitter are all great ways to stay informed but sometimes nothing beats a good discussion with your peers as a learning tool. On Wednesday […]