{"id":7056,"date":"2011-08-05T09:59:21","date_gmt":"2011-08-05T13:59:21","guid":{"rendered":"https:\/\/www.delvinia.com\/?p=7056"},"modified":"2020-01-23T18:33:02","modified_gmt":"2020-01-23T23:33:02","slug":"delvinia-wins-top-honours-at-2011-interactive-media-awards","status":"publish","type":"post","link":"https:\/\/www.delvinia.com\/delvinia-wins-top-honours-at-2011-interactive-media-awards\/","title":{"rendered":"Delvinia Wins Top Honours at 2011 Interactive Media Awards"},"content":{"rendered":"<p><a href=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2011\/08\/IMA_COC-award.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright size-medium wp-image-7075\" title=\"IMA_COC award\" src=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2011\/08\/IMA_COC-award-300x224.jpg\" alt=\"\" width=\"300\" height=\"224\" \/><\/a>The creative refresh of the <a href=\"http:\/\/www.coc.ca\">Canadian Opera Company<\/a>&#8216;s (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011 <a href=\"http:\/\/www.interactivemediaawards.com\/awards\/\">Interactive Media Awards<\/a> competition.<\/p>\n<p>The site was honoured in the Arts\/Culture category.<\/p>\n<p>Since 2008, Delvinia has worked closely with the COC as its digital marketing sponsor, developing the opera company\u2019s overall digital strategy and experience design, initially relaunching the COC\u2019s website, <a href=\"http:\/\/www.coc.ca\">coc.ca<\/a>, in January 2009.<\/p>\n<p>The launch of the company\u2019s new brand in early 2011 provided the perfect opportunity to refresh the website by incorporating strategic improvements rooted in an understanding of the digital behaviours of the COC\u2019s audience and the key performance indicators we built into the site in 2009.<\/p>\n<p>Through the collection of more than two years of transactional data and behavioural insights from Delvinia\u2019s proprietary <a href=\"http:\/\/corporate.askingcanadians.com\">AskingCanadians<\/a>\u2122 online research community, we were able to determine which features of the site were performing well.<\/p>\n<p>The site refresh, unveiled in March, includes a new homepage with a prominent link to purchase tickets and online subscriptions as well as tabs directing visitors to information about upcoming operas, the blog, and what\u2019s happening behind the scenes. The site also integrates more content-rich imagery, designed to match the confidence of the new brand while illustrating the essence of operatic theatre.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The creative refresh of the Canadian Opera Company&#8216;s (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011 Interactive Media Awards competition. The site was honoured in the Arts\/Culture category. Since 2008, Delvinia has worked closely with the COC as its digital marketing sponsor, developing the opera company\u2019s overall [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":18131,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[46,796,52],"tags":[77,36],"_links":{"self":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/7056"}],"collection":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/comments?post=7056"}],"version-history":[{"count":1,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/7056\/revisions"}],"predecessor-version":[{"id":22425,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/7056\/revisions\/22425"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media\/18131"}],"wp:attachment":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media?parent=7056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/categories?post=7056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/tags?post=7056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}