{"id":24652,"date":"2018-06-13T15:59:26","date_gmt":"2018-06-13T19:59:26","guid":{"rendered":"https:\/\/www.delvinia.com\/?p=24652"},"modified":"2019-10-16T15:04:49","modified_gmt":"2019-10-16T19:04:49","slug":"agile-automated-market-research-platform-accelerates-insights","status":"publish","type":"post","link":"https:\/\/www.delvinia.com\/agile-automated-market-research-platform-accelerates-insights\/","title":{"rendered":"Agile, Automated Market Research Platform Accelerates Insights"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"200\" class=\"alignright size-medium wp-image-25340\" src=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2018\/06\/11-300x200.jpg\" alt=\"\" srcset=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2018\/06\/11-300x200.jpg 300w, https:\/\/www.delvinia.com\/wp-content\/uploads\/2018\/06\/11-768x512.jpg 768w, https:\/\/www.delvinia.com\/wp-content\/uploads\/2018\/06\/11-1024x683.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Can traditional market research keep up with the need for speed in today\u2019s digital environment?\u00a0And how can agile, automated market research help health systems accelerate their process? In the new\u00a0<a href=\"https:\/\/ehealthcarestrategy.com\/agile-automated-market-research-platform-accelerates-insights\/?access_code=0032\" target=\"_blank\" rel=\"noopener\"><em>eHealthcare Strategy &amp; Trends<\/em><\/a> article, our President &amp; Chief Innovation Officer\u00a0<a href=\"https:\/\/www.delvinia.com\/about\/leadership\/steve-mast\/\">Steve Mast<\/a>\u00a0discusses how <a href=\"http:\/\/www.methodify.it\">Methodify<\/a>, a Delvinia company, enables organizations to collect feedback and insights quickly.<\/p>\n<p>Traditional market research processes are failing to meet the demands of organizations due to long process timeframes, scalability and scarce resources. Methodify, with its automated capabilities and affordability, purports to solve these challenges, enabling customers to conduct market research faster and at a lower cost. \u201cThe number-one thing that gets everybody excited about this is that we\u2019ve taken a four- to six-week process down to 24 hours,\u201d says Steve.<\/p>\n<p>Here\u2019s an excerpt from the article:<\/p>\n<p><em>When organizations want to test the waters before spending lots of money to launch a brand or develop a new ad campaign, they turn to market research, hoping to eliminate as much of the guesswork as possible. But the game has changed in today\u2019s fast-paced, technology-oriented environment. Even market research industry insiders acknowledge the challenges. A GRIT (GreenBook Research Industry Trends) report revealed that one of the biggest obstacles market research professionals face is dealing with customer expectations:<\/em><\/p>\n<ul>\n<li><em>Customers expect insights far too quickly<\/em><\/li>\n<li><em>Customers have dwindling budgets for market research<\/em><\/li>\n<li><em>Clients want market researchers to find ways to replicate the expensive, high-tech solutions in a low-cost, scalable way<\/em><\/li>\n<\/ul>\n<p>To take a closer look at how Methodify has helped two Canadian healthcare organizations accelerate their research process and turnaround time, visit <a href=\"https:\/\/ehealthcarestrategy.com\/agile-automated-market-research-platform-accelerates-insights\/?access_code=0032\" target=\"_blank\" rel=\"noopener\"><em>eHealthcare Strategy and Trends<\/em><\/a>.<\/p>\n<p>Learn more about Methodify and its suite of methods at\u00a0<a href=\"http:\/\/www.methodify.it\/\">methodify.it<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can traditional market research keep up with the need for speed in today\u2019s digital environment?\u00a0And how can agile, automated market research help health systems accelerate their process? In the new\u00a0eHealthcare Strategy &amp; Trends article, our President &amp; Chief Innovation Officer\u00a0Steve Mast\u00a0discusses how Methodify, a Delvinia company, enables organizations to collect feedback and insights quickly. Traditional [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":25340,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[868,799,786,795,51],"tags":[920,771,60,776,63],"_links":{"self":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/24652"}],"collection":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/comments?post=24652"}],"version-history":[{"count":9,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/24652\/revisions"}],"predecessor-version":[{"id":25342,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/24652\/revisions\/25342"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media\/25340"}],"wp:attachment":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media?parent=24652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/categories?post=24652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/tags?post=24652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}