{"id":2438,"date":"2010-04-20T09:23:07","date_gmt":"2010-04-20T13:23:07","guid":{"rendered":"https:\/\/www.delvinia.com\/?p=2438"},"modified":"2020-04-05T08:35:11","modified_gmt":"2020-04-05T12:35:11","slug":"smartphone-ownership-managing-the-hype-the-reality-of-mobile-in-canada","status":"publish","type":"post","link":"https:\/\/www.delvinia.com\/smartphone-ownership-managing-the-hype-the-reality-of-mobile-in-canada\/","title":{"rendered":"Smartphone Ownership &#8211; Managing the Hype: The Reality of Mobile in Canada"},"content":{"rendered":"<p><a href=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2010\/04\/smartphone_ownership.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright size-full wp-image-2510\" title=\"smartphone_ownership\" src=\"https:\/\/www.delvinia.com\/wp-content\/uploads\/2010\/04\/smartphone_ownership.jpg\" alt=\"Total Smartphone Ownership\" width=\"414\" height=\"297\" \/><\/a>Smartphone ownership in Canada is significant and growing, but the majority of Canadians do not yet own smartphones. One reason for the slow adoption may be traced back to the long-term contracts that consumers are forced to agree to by the major mobile providers. Three-year contracts are commonplace, with significant buy-out fees imposed for early contract cancellation: consumers may make do with their feature phone for longer than they\u2019d like to, rather than pay the fee to cancel.<\/p>\n<p>\u201cTalk only\u201d packages may be relatively easy to understand, but rates for SMS text messaging can be more complex. Smartphone owners also may be reluctant to use more advanced features on their devices for fear of high data charges.<\/p>\n<p>To download the complete Delvinia Dig quarterly report on mobile or any previous insight reports visit www.delvinia.com\/digreport\/.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Smartphone ownership in Canada is significant and growing, but the majority of Canadians do not yet own smartphones. One reason for the slow adoption may be traced back to the long-term contracts that consumers are forced to agree to by the major mobile providers. Three-year contracts are commonplace, with significant buy-out fees imposed for early [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":16608,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[947],"tags":[110,30,797,112],"_links":{"self":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/2438"}],"collection":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/comments?post=2438"}],"version-history":[{"count":2,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/2438\/revisions"}],"predecessor-version":[{"id":27100,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/posts\/2438\/revisions\/27100"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media\/16608"}],"wp:attachment":[{"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/media?parent=2438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/categories?post=2438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.delvinia.com\/wp-json\/wp\/v2\/tags?post=2438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}