Seminar: User Experience 101

Andrea Reck, Delvinia’s Director of Experience Design, will share best practices and approaches for designing customer-centric digital experiences during a half-day seminar being presented by the Canadian Marketing Association (CMA) next month. The CMA’s User Experience 101 will explore various ways of offering personalized experiences and recommendations, by illustrating methods and approaches for designing with […]

Design: Engaging consumers through storytelling and single page websites

Single page websites are not a new idea, but with the evolution of web technologies they have become a powerful way to tell stories and to improve engagement and content assimilation. Instead of a set of pages linked with hyperlinks, which makes for a rather static and traditional navigation, single page websites have a fluid […]

User Experience: Just Because it’s Pretty Doesn’t Mean it Works

We talk a lot about creating digital customer experiences here at Delvinia. It’s what we do. Understanding the customer is the first step in any project. And, once we’ve collected those insights, we have to apply that knowledge through the design process. That’s Andrea Reck’s job. She’s our Senior User Experience Lead. I recently sat […]