Speaking: Steve Mast talks innovative data collection at Net Gain 2017

From Voice to AI, VR, marketing automation, connected devices and the Internet of Things; organizations are moving away from traditional methods of data collection and harnessing emerging technologies to gather consumer insights in real-time. At this month’s Net Gain event, hosted by the Marketing Research and Intelligence Association (MRIA), Delvinia President and Chief Innovation Officer […]

Augmented Reality: The Application of Technology with Steve Mast

The immersive and engaging experience of trying on his first VR headset during his career as a video game designer in the mid ’90s is one that Delvinia President and Chief Innovation Officer Steve Mast can still recall. At the time, the tech world thought VR was here to stay. And although it was quickly […]

Screens & Places: The rise of augmented reality

The intersection between digital, social and physical experiences. The other day I was on a conference call with an old industry colleague. We were discussing the commercial viability of augmented reality (AR). If you don’t know what AR is, check out Wikipedia here. When I think about the true intersection of digital and physical experiences AR […]

Screens & Places: It’s all about people

The intersection between digital, social and physical experiences. It’s hard to go anywhere these days and not see a digital screen. Big screens and little screens are quickly becoming embedded in every aspect of our daily lives. Next time you travel to work just count the number of screens (e.g. digital billboards, smartphones) you see and/or interact […]