What is your company doing to create a customer-centric culture? How do you define a successful customer experience? How do you determine realistic targets if you’re just starting a customer experience strategy?
The 2014 CMA/MRIA Customer Experience Conference is right around the corner. And, this year – in addition to hearing from speakers from the NHL, Heineken USA, Barneys New York and Mondel?z Canada – attendees will have the chance to join experts to share their thoughts on key customer experience topics (like those mentioned above) during a series of small group discussions.
Rosalina Lin-Allen, Delvinia’s Head of Strategy, will be among a group of 10 moderators leading roundtable sessions during the event. Roz will lead a discussion about the importance of building a customer-centric company culture within an organization.
Attendees will also have the chance to delve into topics like mapping the customer experience journey; delivering a seamless customer experience across channels and leveraging research to drive customer experience during the 30-minute sessions.
The second annual conference, being co-chaired by Delvinia President Steve Mast, takes place at the Toronto Region Board of Trade on Tuesday, March 4th. Visit the event website to view the full conference agenda.
You can click here to register through the CMA’s website. Or, if you are an MRIA member, click here to register through the MRIA portal.
We hope to see you at the event.