For it’s July issue, centred on the Fall TV schedule, Strategy called on Delvinia and its sister company, AskingCanadians, to find out how TV consumption habits are changing among Canadians.

Using it’s online panel, AskingCanadians surveyed a nationally representative sample of 1,017 Canadians. The TV by the numbers infographic, seen below, illustrates who is watching what and where.

For more information, see the online issue of Strategy on the magazine’s website.