Marketing Research and Insight Excellence Awards – the premier awards gala for the market research industry – was the talk of the town last night as it recognized individuals who are impacting and inspiring real change within our industry.

President Steve Mast, joined by CRO Raj Manocha, had the distinct honour of presenting the Market Research Council (MRC) Hall of Fame awards to Alice Sylvester and Gian Fulgoni. For the past 42 years, the MRC Hall of Fame has honoured researchers who are true leaders within our industry and whose examples set a clear direction for market research to follow into the future.

Our CEO, Adam Froman, was also on stage to present the Academic Excellence Award and Scholarship to Steven Licari, a 2019 research graduate of Michigan State University who has continuously demonstrated the desire to learn and have a positive impact on those around him.

A strong supporter of academia, Adam has always been passionate about advancing the science and application of market research and to use his position to provide access to new and relevant educational programs in training the next generation of researchers.

Find out more about the Marketing Research and Insight Excellence Awards and last night’s honourees here.