AskingCanadians™ Poll: How do Canadians Feel About the Federal Election?
Political change doesn’t come cheap in Canada. But despite taxpayers’ frequent complaints about the high costs associated with staging a general election—estimated at roughly $300 million—a lesser price tag wouldn’t sway the majority of Canadians when it comes to their views on heading to the ballot box on May 2. In a recent AskingCanadians™ poll, […]
The Social Shopper: A Lens into the Future of Retail Experiences
On March 10, Delvinia President Steve Mast; Vice President of Insight, Amy Sullivan and Randy Matheson, Director of Emerging Media presented a webinar ‘The Social Shopper: A Lens into the Future of Retail Experiences’ based on the Delvinia DIG Report of the same name. Presentation Slides and Audio The Social Shopper: A Lens into the […]
Delvinia’s eCeption: Blending Creativity and Technological Expertise
In Delvinia’s new Dig report, The Social Shopper: A Lens into the Future of Retail Experiences, we identified a series of trends surrounding consumer use of digital technology. We also pointed to the fact that retailers need to understand tech-savvy shoppers in order to create effective digital strategies and experiences that are meaningful to consumers. […]
New DIG Webinar Reveals Growing Influence of the Social Shopper
Understanding the digital behaviours of consumers is the focus of a new Delvinia Dig webinar being held at 2 p.m. ET on March 10. Delvinia President Steve Mast and Amy Sullivan, V.P. of Customer Insight, will provide an overview of the Dig report, The Social Shopper: A Lens into the Future of Retail Experiences. Released […]
The ‘Build it and they will Come’ Concept Didn’t Work 10 Years Ago: Why Should it Now?
When introducing new digital experiences to a customer group, one can never forget the need for some form of education, which is why it’s so important to understand the behaviours of your customers—and that means more than simply understanding their willingness to use technology. Even with the growth of social media, there are similarities to […]
Upcoming Webinars Reveal Consumer Trends in Retail, Mobile Use
The Delvinia Dig Webinar series returns in March with two presentations. The first, being held on March 10, is based on the data presented in the Dig Report entitled, The Social Shopper: A Lens into the Future of Retail Experiences. The Internet and social media have created a landscape where consumers are a more significant […]