Future of Market Research – Methodify at IIeX Atlanta

We came to one of the largest market research conferences in North America to ask some industry experts on what they thought what the future of market research will look like. What are people excited about? What do you think people are looking forward to?

Our Methodify team is back with the final episode in our four-part video series from IIeX North America 2018 where brands gathered to share ideas and trends happening in the market research industry. It’s been our pleasure bringing you insights from the event and today we will end off the month-long series by discussing the future of market […]

Agile, Automated Market Research Platform Accelerates Insights

Can traditional market research keep up with the need for speed in today’s digital environment? And how can agile, automated market research help health systems accelerate their process? In the new eHealthcare Strategy & Trends article, our President & Chief Innovation Officer Steve Mast discusses how Methodify, a Delvinia company, enables organizations to collect feedback and insights quickly. Traditional […]

Speaking: Creating Digital Opportunity Partnership Conference

The Creating Digital Opportunity partnership hosts its 5th Annual Partnership Network Conference in Vancouver this week and our CEO Adam Froman is participating in a panel presentation at the event. Adam is taking part in a discussion focusing on the policy implications of the CDO’s research and the competitiveness of Canada’s digital industry. He will […]

Getting Consumer Research Wrong

In an new article for The Research Insighter, Steve Mast, our President and Chief Executive Officer, takes a look at marketing failures and why so many brands today are getting their marketing research wrong. Despite using consumer feedback, brands often introduce products and campaigns that leave you scratching your head wondering, “Who approved that?” In […]

Speaking: Steve Mast talks innovative data collection at Net Gain 2017

From Voice to AI, VR, marketing automation, connected devices and the Internet of Things; organizations are moving away from traditional methods of data collection and harnessing emerging technologies to gather consumer insights in real-time. At this month’s Net Gain event, hosted by the Marketing Research and Intelligence Association (MRIA), Delvinia President and Chief Innovation Officer […]

Speaking: Adam Froman to take part in the Smith Scale-Up Summit

Delvinia CEO Adam Froman will be among the speakers at the Smith Scale-Up Summit being hosted by the Smith School of Business at Queen’s University next week. The Smith Scale-Up Summit is Canada’s only student-led conference connecting prominent entrepreneurs and scale-up leaders with students from a premier business school. The event will include a mix […]