Tonight I’m guest lecturing at Ryerson University for an undergraduate Market Research course. They are revamping both the day and the distance education versions of the course and the ‘new and improved’ course will retain
“Do It Yourself Markham” campaign uses Facebook, Twitter and video to create awareness and promote word-of-mouth. Today, the town of Markham launches a social media awareness campaign, designed and implemented by Delvinia, to inform Markham
In an effort to examine how and why women use the web, Yahoo! undertook the Women Connectonomics study, holding focus groups and interviewing 3,000 women across America. The results of this study will be used to
Today is the first day of school for the majority of students across Canada. For most families that means its back to the routine of the early morning scramble to get everyone fed, dressed and
Summer doesn’t officially end until September 21, but Labour Day has always been the symbolic end of the carefree days of summer for most people. Summer vacation is over, students are back to school, everyone
COVID-19 People Insights: A new lens to understanding the drivers of COVID-19 vaccine demand and hesitancy.
