Table of Contents
- Home
November 4, 2009, 16:13
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- Canadian Sports Participation (CSP) Insight Survey now available
November 29, 2010, 17:27
Delvinia Data Collection is set to launch an exciting new research product on Sports Participation in Canada. The Canadian Sports Participation (CSP) Insight…
- eCeption
March 1, 2011, 14:36
eCeption In an effort to make Delvinia’s reception area unique, functional and a testament to the culture and creativity of the firm, Delvinia developed an…
- Mobile Contact - Andrew Murphy
April 1, 2011, 07:51
Andrew Murphy Interactive Media Developer call them (extension 232) note: ";postd=p232" is not supported by Android. send them…
- Lunch & Learn - Digital Out of Home Examples
March 24, 2011, 15:22
Minority Report TOUCH SCREENS Starbucks Interactive Storefront Starbucks Interactive Storefront from The Media Merchants on Vimeo. Toyota Prius…
- Delvinia Mobile
March 24, 2011, 16:30
Insight, Strategy, Design. We’re a leading digital strategy and customer experience design consultancy that specializes in enhancing and innovating customer…
- Our Work
April 5, 2011, 09:48
OUR WORK See our Services See our Story
- Our Story
April 5, 2011, 09:05
OUR STORY New thinking. Enhanced experiences. Lasting results. Our approach is rooted in the use of our customer-centric design process, data-driven…
- Our Services
April 5, 2011, 09:20
Services Our Process We have a diverse roster of clients and every project is unique. But, regardless of whether we’re working with an organization in…
- Contact
May 9, 2011, 23:50
370 King St. West, 5th floor. Box 4Toronto, OntarioM5V 1J9 See on google maps 416.364.1455 contact@delvin…
- Live Press Conference: eDemocracy and Citizen Engagement
September 21, 2011, 10:56
eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of Markham Press Conference: The Delvinia Report on Internet…
- eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of Markham
September 23, 2011, 13:22
eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of Markham Delvinia’s latest DIG report, “eDemocracy and Citizen…
- Work
June 4, 2012, 16:17
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- Awards & Recognition
April 30, 2012, 14:55
AskingMedia™ Won an Excellence Behind the Scenes award at the 2004 Professional Marketing Research Society Conference Awarded a Resource…
- Delvinia DIG
October 5, 2012, 14:04
Delvinia DIG: Insights for your Business Delvinia DIG is a quarterly report prepared by Delvinia Interactive. The report is a compilation of the perspective…
- Success Stories
March 19, 2010, 09:41
- Clients
March 28, 2012, 15:50
Financial Services RBC Royal Bank RBC Financial Group Manulife Financial Scotiabank International TD Canada Trust Capital G Financial Services …
- Awards & Recognition
- About
June 4, 2012, 16:23
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- Process
March 8, 2012, 11:47
Brands face big challenges today. Data overload, hyper connected customers and technology that’s changing faster than ever before. Our customer-centri…
- Careers
December 12, 2009, 17:32
About us Delvinia is a leading digital strategy and customer experience design consultancy that specializes in solving customer experience problems.…
- Story
November 10, 2009, 11:59
Story Delvinia is a leading digital strategy & experience design consultancy. We apply a people-centric, insights driven process to design as a means…
- People
November 4, 2009, 16:22
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- Process
- About
November 15, 2012, 16:36
Our Story We’re a leading digital strategy and customer experience design consultancy that specializes in enhancing and innovating customer experience…
- Delvinia 15th Anniversary
April 12, 2013, 16:12
- Established 1998 - The story of Delviniais really about people. Those in the past, the present and even the future. People are…
- Privacy Policy
December 14, 2009, 16:10
Privacy Policy Please read before using this site. By using this site, you agree to these privacy and terms, stated below. If you do not agree to these terms…
- Invoice Submission
February 2, 2010, 09:50
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- Contact Us
November 12, 2009, 14:24
Phone 416-364-1455 Fax 416-364-9830 Email contactus@delvini…
- Services
November 4, 2009, 16:21
Our Process We have a diverse roster of clients and every project is unique. But, regardless of whether we’re working with an organization in the…
- Capabilities
March 8, 2012, 12:01
Strategy & Design We apply a people-centric, insights driven process to design as a means to empower organizations to become more innovative, to increase…
- Expertise
February 7, 2013, 10:03
Retail Retailers are experiencing disruption and change like never before. Consumers are empowered by mobile and social technologies and increased competitio…
- Capabilities
- Buzz
November 4, 2009, 16:11
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- Category: Uncategorized (34)
- The Art of Turning Insight into Action - Part Three: It's Time to Take Action by: Charles Sue-Wah-Sing
January 17, 2013, 10:00
In this, the last installment of our three-part series, I'll explain the final stage in our process: action. My name is Charles Sue-Wah-Sing and I head our…
- The Art of Turning Insight into Action - Part Two: What is Strategy? by: Rosalina Lin-Allen
January 16, 2013, 10:00
In Part One of our series, we introduced the first part of Delvinia's three-part process: insight. In this second installment, we extend the examples to…
- The Art of Turning Insight into Action - Part One: What Do We Mean by Insights? by: Amy Sullivan
January 15, 2013, 10:00
Brands face big challenges today. Data overload, hyper-connected customers and technology that's changing faster than ever before. We apply a customer-centric,…
- Don’t hate PMs just because we (sometimes) have to be the bad guys by: Ashley OConnor
November 1, 2012, 09:00
In celebration of International Project Management Day, I wanted to share my thoughts on what it takes to be a strong Project Manager. Since, the PM needs to…
- The Great Pumpkin Carving Challenge by: Susan O'Neill
October 31, 2012, 15:33
Rather than repeating last year's candy-eating contest, the staff of Delvinia and AskingCanadians celebrated Halloween 2012 with a pumpkin carving challenge…
- The 2012 Davey Awards honour Delvinia's work with Manulife by: Susan O'Neill
October 23, 2012, 10:40
Judging has been completed in the 8th Annual Davey Awards competition and Manulife Financial's CoverMe™ Packing App, designed in partnership with Delvinia,…
- Celebrating a Manulife Milestone by: Steve Mast
October 3, 2012, 09:50
Manulife Financial's CoverMe Packing App, which we designed in partnership with the insurance company, reached a major milestone in the App Store this week.…
- The Journey is Only Part of the Experience by: Amy Sullivan
September 19, 2012, 07:00
At Delvinia we often study and produce customer journey maps, which visualize customer needs, processes and perceptions in a given exchange, from awareness to…
- Our New Communicator Awards by: Susan O'Neill
July 23, 2012, 10:25
Our new Communicator Awards just arrived in the office and we wanted to share them with you! Manulife Financial’s CoverMe™ Packing App won two Silver…
- Delvinia-Designed Manulife App Wins MobileWebAward by: Susan O'Neill
May 23, 2012, 13:00
Manulife Financial's CoverMe™ Packing App has been recognized with an Outstanding Mobile Application award in the first annual MobileWebAward Competition,…
- A New Award for our Work with the Canadian Opera Company by: Susan O'Neill
May 4, 2012, 16:42
Our new IAC Award just arrived this afternoon and we wanted to share it with you! Our redesign of the Canadian Opera Company website won the award for Best…
- Does Michael Geist really think polling stations are the only option for elections in today’s digital age? by: Adam Froman
April 2, 2012, 11:31
Michael Geist's column in Saturday's Toronto Star cited the attacks on the voting system at the recent NDP convention as a reason to dismiss the prospect of…
- On Strike Until Further Notice by: admin
April 1, 2012, 07:00
To the Management: We the staff of Delvinia, along with our colleagues at AskingCanadians, declare that we are on strike. We will no longer toil to develop…
- My “Quickie" with a Mentor by: Ashley OConnor
March 28, 2012, 15:09
Last night, I participated in the National Advertising Benevolent Society’s (NABS) Speed Mentoring event. I had the pleasure to sit down with three top…
- COC Launches 2012/13 Season and Delvinia-Designed Digital Brochure by: Susan O'Neill
January 26, 2012, 08:00
The Canadian Opera Company announced the line-up for its 2012/13 season at a press conference at the Four Seasons Centre for the Performing Arts last week.…
- Delvinia Wins IMA Outstanding Achievement Award for Ivey HBA Site by: Susan O'Neill
June 2, 2011, 12:16
The Richard Ivey School of Business Honors Business Administration website, designed by Delvinia, has been recognized with an Outstanding Achievement award in…
- Introducing my Mother to E-books—an Exercise in Behavioural Change by: Adam Froman
February 23, 2011, 09:12
I recently enjoyed the Family Day weekend in Ottawa giving my parents some quality time with their grandchildren—which is code for giving my wife and I a…
- Delvinia Works with Richard Ivey School of Business to Re-launch HBA Website by: Rosalina Lin-Allen
October 26, 2010, 13:15
Delvinia has recently worked with the Richard Ivey School of Business to re-launch its HBA program website (HBA stands for Honours Business Administration). …
- Town of Markham Launches ‘Do It Yourself Markham’ Awareness Campaign by: Adam Froman
September 15, 2010, 15:55
“Do It Yourself Markham” campaign uses Facebook, Twitter and video to create awareness and promote word-of-mouth. Today, the town of Markham launches a…
- Social Media as a Tactic is Dead. Long Live Social Media. by: Randy Matheson
September 14, 2010, 09:25
Can we all come together, and agree to stop thinking of social media as a standalone tactic? In digital media marketing we are constantly surrounded by news…
- AskingCanadians™ Back to School Poll – First Day Stress by: Randy Matheson
September 6, 2010, 21:27
Today is the first day of school for the majority of students across Canada. For most families that means its back to the routine of the early morning scramble…
- Question: Do Canadians know what a QR code is? by: Randy Matheson
August 20, 2010, 11:43
A complicated maze? A crossword puzzle? A Rorschach test, or a migraine waiting to happen? These were just a few of the dozens of answers we received when we…
- Shopaholic, Foodie or Wingman? No Friend Left Behind by: Delvinia
August 17, 2010, 08:20
We're excited about the launch of 'No Friend Left Behind', a program developed by Microsoft with the help of Delvinia, promoting the launch of Window’s…
- RIP Google Wave. Was it just too different? by: Randy Matheson
August 6, 2010, 09:15
In the beginning I remember May 28, 2009 as if it was yesterday. A friend had emailed me a link to the demo of Google's latest shiny object, Google Wave.…
- Most Viewed Articles on the Delvinia Link Pool: May 31 - June 06 by: Delvinia
June 7, 2010, 09:15
Brain Scans Could Be Marketing Tool of the Future | The Future of Things How Justin Bieber got so big | Globe & Mail Augmented Reality App Reveals…
- 5 Most viewed articles on the Delvinia Link Pool: April 12-April 18 by: Delvinia
April 19, 2010, 11:33
History Channel Launches Foursquare Campaign and a New Badge Who's Behind Toronto Media's Tweets - Torontoist Microsoft’s 'Manual Deskterity' Enhances…
- 5 Most viewed articles on the Delvinia Link Pool: April 04 - April 11 by: Delvinia
April 12, 2010, 09:30
Twitter Could Be A Good Predictor Of Box Office Sales | TechDirt How Banks Can Do Better | BusinessWeek What's In Your Backpack? | MediaPost Money for…
- Hey, I Follow You on Twitter! - A night at TwestivalTO by: Randy Matheson
April 7, 2010, 11:10
On March 25, 600 members of the Toronto's vibrant Twitter community came together at Tryst Nightclub for Twestival Toronto. They joined people in hundreds…
- Podcamp Toronto - hanging out with 900 friends by: Randy Matheson
March 24, 2010, 10:23
Its been a couple of weeks since Podcamp Toronto was held Feb 20 & 21 at the Rogers Communciation Centre at Ryerson University. Well over 900 people…
- New Year, New Office, New eCeption by: Andrea Reck
March 16, 2010, 16:31
Moving to a new office space presents its own set of challenges - among them how to make the reception area unique, functional and a testiment to the…
- Flash vs. HTML5, and the iPad by: Delvinia
March 10, 2010, 13:30
Recently there's been quite a hubub on the Flash developer's email lists and blogs that I follow, with people discussing (and ranting) about the future of…
- When is Michael Geist going to stop writing about Internet Voting in Canada when he has no clue about what is really happening. by: Adam Froman
March 9, 2010, 16:25
I just read an article written by Michael Geist in the Ottawa Citizen entitled "Here's a vote against Internet balloting" where Michael describes why Canada…
- Canada is a leader in implementing Internet Voting - Let's celebrate and bring it to every Canadian by: Adam Froman
February 4, 2010, 22:34
I recently returned from Ottawa participating in my second speaking event in 3 days. I was invited to sit on a panel at a policy workshop at Carleton University…
- Welcome to the new Delvinia.com by: admin
December 10, 2009, 16:11
Once we were two but now we are one! Okay, that's dramatic. But our clients were asking us why there were two Delvinia websites: data collection and…
- The Art of Turning Insight into Action - Part Three: It's Time to Take Action by: Charles Sue-Wah-Sing
- Category: White Papers (5)
- Delvinia's Internet Voting Report Gets Radio Play in B.C. by: Susan O'Neill
September 30, 2011, 16:56
Delvinia's DIG report on eDemocracy and Citizen Engagement got some airtime on a radio station in Victoria, B.C. this week. On Thursday, Nicole Goodman, a…
- Delvinia Releases Dig Report on the Social Shopper by: Susan O'Neill
February 24, 2011, 09:21
Understanding how consumers incorporate digital technology into the retail experience is the focus of the latest Delvinia Dig report, being released today. T…
- Mobile GPS, oh where art thou? Managing the Hype: The Reality of Mobile in Canada by: Delvinia
April 23, 2010, 12:01
GPS awareness and usage on smartphones is still relatively low among Canadians, particularly among Boomers and the 65+ crowd. Even some 38% of NGen…
- Smartphone Ownership - Managing the Hype: The Reality of Mobile in Canada by: Randy Matheson
April 20, 2010, 09:23
Smartphone ownership in Canada is significant and growing, but the majority of Canadians do not yet own smartphones. One reason for the slow adoption may be…
- Delvinia Dig Vol 1: Managing the Hype – The Reality of Mobile in Canada by: Randy Matheson
April 14, 2010, 09:39
The number of Canadians purchasing smartphones may be rising, but an overwhelming number of Canadians continue to use their mobile devices for the most basic…
- Delvinia's Internet Voting Report Gets Radio Play in B.C. by: Susan O'Neill
- Category: delvinia (163)
- Steve Mast Joins the Canadian Marketing Association's Board of Directors by: Susan O'Neill
June 11, 2013, 09:41
Delvinia President Steve Mast has been elected as a new member of the Canadian Marketing Association's Board of Directors. "I'm very excited to be part of…
- The Story of Delvinia: The First Five Years by: Adam Froman
May 29, 2013, 09:26
Where do you start when you want to reflect on 15 years of running and building a business? Taking a moment to look back, I realize that it is important to…
- Delvinia at 15: Sheridan Scott by: admin
May 29, 2013, 08:40
To commemorate Delvinia's 15th anniversary this year, we're sharing a series of interviews and video clips featuring clients and friends of Delvinia. In…
- Delvinia at 15: Sheldon Levy by: admin
May 29, 2013, 08:37
To commemorate Delvinia's 15th anniversary this year, we're sharing a series of interviews and video clips featuring clients and friends of Delvinia. In…
- New Faces at Delvinia: Sara Baron-Goodman by: admin
May 10, 2013, 09:00
Hi everyone! My name is Sara Baron-Goodman and I'm excited to be the Communications Intern at Delvinia and AskingCanadians for the next few months. I just…
- Celebrating 15 Years of Delvinia by: admin
April 15, 2013, 12:48
Delvinia is celebrating its 15th anniversary in August and we'd like to mark the occasion by sharing our story with you. We've dedicated a special section…
- Competitive Reviews – Uh, What Are They Good For? Absolutely Everything by: Ashley OConnor
February 12, 2013, 09:30
If you want to have the competitive advantage in your industry, country or globally then you need to know what everyone else is doing out there - and I mean…
- Creating an effective digital strategy requires a big picture view by: Yameen Tejpar
February 5, 2013, 09:00
As digital technologies reshape customer behaviour, brands are realizing that their approach to digital needs to change. Marketers want their digital communicat…
- New Faces at Delvinia: John Frias by: admin
February 1, 2013, 09:41
Hello! My name is John Frias. I'm one of the newest additions to the Delvinia team. As a Project Coordinator, I'll be providing primary support to the Client…
- 2012 Year in Review by: admin
December 18, 2012, 08:00
(Don't miss this year's outtakes. Be sure to watch the video until the very end!) As we look back on 2012, we wanted to share some of the great things that…
- In the News: Why your DNA is a goldmine for marketers by: Susan O'Neill
December 14, 2012, 12:13
In Thursday's edition of The Globe and Mail, journalist Carolyn Abraham's ongoing series, The DNA Dilemma, explored the possibility of marketers using DNA to…
- The Men of Delvinia & AskingCanadians March to End Violence against Women by: Susan O'Neill
September 28, 2012, 10:53
The Men of Delvinia & AskingCanadians took to the streets of Toronto wearing high heels yesterday for the White Ribbon Campaign’s fourth annual Walk a…
- Shoe Shopping for a Cause with the Men of Delvinia and AskingCanadians by: Susan O'Neill
September 14, 2012, 14:32
They can do wonders for your posture – not to mention your confidence – but as the men of Delvinia and AskingCanadians are soon to find out; walking in…
- Support the Men of Delvinia & AskingCanadians in the Walk a Mile in Her Shoes Campaign by: Susan O'Neill
September 6, 2012, 13:52
The Well Heeled Men of Delvinia and AskingCanadians are getting pumped—and they're looking for your support. Delvinia and AskingCanadians have registered…
- Looking Ahead: Optimizing and Innovating Customer Experiences by: Adam Froman
September 4, 2012, 13:55
The Labour Day weekend signifies the end of the summer. The kids are going back to school, rush hour traffic resumes and companies are getting back to speed…
- RSVP to Attend Confirmit's Voice of the Customer & Mobile Research Roadshows by: Susan O'Neill
May 11, 2012, 08:00
Save the date! Delvinia and AskingCanadians™ have partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile…
- Manulife Financial's CoverMe™ Packing App Wins Two Communicator Awards by: Susan O'Neill
May 3, 2012, 12:44
Manulife Financial's CoverMe™ Packing App has won two Silver Awards of Distinction in the 2012 Communicator Awards competition. The app, designed by Delvinia…
- Teaching from Within: Delvinia's Education Sessions by: Andrea Reck
April 5, 2012, 12:07
We always want to encourage our staff to play, learn and grow. And, to focus on that this year we decided to spend some time teaching from within. Each of us…
- Speaking Engagements: 2012 MRIA National Conference by: Susan O'Neill
March 24, 2012, 08:00
The Marketing Research and Intelligence Association (MRIA) is headed to Newfoundland for this year’s annual conference and Delvinia CEO Adam Froman is among…
- What I learned from watching Moneyball (twice) by: Ashley OConnor
March 23, 2012, 08:00
Yes, I’ve watched this movie twice within the last couple of months, not out of a love for the game of baseball or a love for Brad Pitt and Jonah Hill; but…
- Introducing our New Customer Experience Programs by: Susan O'Neill
March 21, 2012, 14:45
We’re committed to helping our clients improve, create and innovate their digital customer experiences. That’s been our focus since 1998. Today we’re…
- Our Desire for Mobility is Shaping the Digital World by: Yameen Tejpar
March 16, 2012, 12:17
About a year ago, I wrote a short piece explaining a change in my digital use behavior; specifically, my preference to reach for my Smartphone rather than my…
- Encyclopaedia Britannica Goes Digital and Gives Up Print For Good by: admin
March 14, 2012, 12:01
In what some are calling yet another sign of the growing dominance of digital publishing, the oldest English-language encyclopedia still in print is moving…
- Personas: See your product through your customer’s eye by: Amy Sullivan
March 13, 2012, 08:00
“Our most effective (design) tool is profoundly simple: Develop a precise description of our user and what he wishes to accomplish.” – Alan Cooper on…
- Speaking Engagements: 2012 CMA Summit by: Susan O'Neill
March 7, 2012, 11:38
The Canadian Marketing Association presents the 2012 CMA Summit (formerly the CMA National Convention) at the Westin Harbour Castle Hotel on May 16 and 17.…
- Gut feel vs. hard data: Ding, round one! by: Steve Mast
February 27, 2012, 16:49
Has this ever happened to you? Those crazy creative people you’ve hired have come up with a killer idea for your business that wasn’t based on…
- Ticket to Ride: Turning insights into action by: Steve Mast
February 24, 2012, 08:00
When you think of the great examples of world class customer experience it’s hard not to think of Walt Disney World. The theme park opened in 1971 and…
- The Emerging Role of the Customer Experience Professional by: Adam Froman
February 9, 2012, 09:50
The lines are blurring. What was once a survey respondent is now a customer participant. What used to be called market research is now often referred to as…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- Mastery—after all it’s in my name by: Steve Mast
February 2, 2012, 10:43
While I was studying architecture, many of our assignments in school involved drafting layouts over and over again—using rulers, pencils and erasers. (Yes,…
- Delvinia's Customer-Centric Approach to VoC Programs by: Adam Froman
January 31, 2012, 07:00
Voice of the Customer is a term that’s commonly being used to describe the process of using digital technologies across various customer touchpoints to…
- COC Launches 2012/13 Season and Delvinia-Designed Digital Brochure by: Susan O'Neill
January 26, 2012, 08:00
The Canadian Opera Company announced the line-up for its 2012/13 season at a press conference at the Four Seasons Centre for the Performing Arts last week.…
- Delvinia in the News: Canadian Government Executive Profiles eDemocracy in Markham by: Susan O'Neill
January 24, 2012, 09:57
Delvinia's work around eDemocracy in the Town of Markham is the subject of a feature story in the January issue of Canadian Government Executive, published by…
- New Media Use Changes During the Customer Life Cycle by: Susan O'Neill
January 19, 2012, 12:05
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association's CMA…
- Our New W³ Awards by: Susan O'Neill
January 16, 2012, 14:07
If you've been following our blog in recent months you'll know that our work with the Canadian Opera Company and Microsoft Canada received a fair bit of…
- Speaking Engagements: Join us at the CMA Analytics Conference by: Susan O'Neill
January 10, 2012, 11:54
With the diversification of channels and advent of social media, consumers now have far more control of their environment and their interaction with…
- Our New Davey Awards by: Susan O'Neill
December 20, 2011, 14:33
Our 2011 Davey Awards arrived at our King Street offices this afternoon and we wanted to take a minute to share them with you—and to thank our clients for…
- Manulife Launches Delvinia-Designed Mobile Travel Site and App by: Susan O'Neill
December 19, 2011, 10:00
Delvinia is the organization engaged to work with Manulife Financial on the design, implementation and unveiling of Manulife’s new CoverMe™ Travel mobile…
- In the News: Vue Magazine Profiles Delvinia's Work with the Town of Markham by: Susan O'Neill
December 12, 2011, 12:41
In the December issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), our CEO Adam Froman shares the story of our work…
- 2011 Year in Review by: Susan O'Neill
December 6, 2011, 16:01
To view our year-in-review infographic and video, please visit www.delvinia.com/holiday2011. As we look back on 2011, we wanted to share some of…
- 5 Steps for Brands to Meet the Needs of Social Shoppers by: Susan O'Neill
December 2, 2011, 10:17
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by…
- Enhancing the Retail Environment with Digital Media by: Susan O'Neill
November 28, 2011, 15:58
When Ryerson University announced plans to convert Maple Leaf Gardens into a sports and recreation facility, Delvinia helped the institution identify…
- Our New Stevie Awards by: Susan O'Neill
November 25, 2011, 14:42
We're showing off our new hardware! Delvinia's International Stevie Awards arrived at our King Street offices today. Earlier this year, the International…
- Understanding the People Behind the Clicks by: Susan O'Neill
November 18, 2011, 13:28
Earlier this week, Amy Sullivan, our Vice President, Customer Insights, and Andrew N. Assad, Content and Propositions Marketing Manager with Microsoft…
- 5 Ways for Marketers to Integrate Social Media by: Adam Froman
November 17, 2011, 10:33
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to…
- How does Social Media Fit into the Marketing Mix? by: Adam Froman
November 16, 2011, 09:00
Later today, I'll be speaking at Environics Analytics' 5th Annual User Conference. With the theme, “Big Data: Harnessing the Power,” the conference will…
- Sharing our Approach to Digital Metrics with the Next Generation of Leaders by: Rosalina Lin-Allen
November 15, 2011, 09:54
Last week, I was invited to speak to MBA students on the topic of digital metrics, at my alma mater, the Schulich School of Business. This is the third year in…
- Delvinia goes to the Ballroom by: Susan O'Neill
November 14, 2011, 12:20
The Delvinia and AskingCanadians™ teams laced up their (rental) shoes and hit the lanes at The Ballroom for a night of bowling on Thursday. Yes, bowling! T…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- Webinar: Delvinia & Tenzing Present the Canadian Social Shopper by: Susan O'Neill
November 8, 2011, 10:54
Join host Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, at 2 p.m. on Wednesday, November 30 for a free webinar on the Canadian Social Shopper,…
- What Keeps Customers Loyal to Your Digital Brand? by: Steve Mast
November 4, 2011, 14:57
Last week I shared some insights, based on our AskingCanadians™ research, into the factors that motivate consumers to interact with brands on social media.…
- Delvinia's Inaugural Halloween Candy-Eating Contest by: Susan O'Neill
November 1, 2011, 10:01
To celebrate Halloween 2011, we hosted our first ever candy-eating contest with AskingCanadians™ yesterday. The challenge for our three contestants: to eat…
- Delvinia Wins Two International Davey Awards by: Susan O'Neill
October 31, 2011, 14:51
Judging has been completed for the 7th Annual Davey Awards and two Delvinia projects have been selected by The International Academy of Visual Arts as Silver…
- Speaking Engagements: A Sneak Peek at Environics Analytics' 5th Annual User Conference by: Susan O'Neill
October 28, 2011, 12:19
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User…
- Webinar Recording: The Canadian Mobile Shopper by: Susan O'Neill
October 27, 2011, 15:45
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a free webinar on the Canadian Mobile Shopper, sponsored by Tenzing. …
- Ensuring the Integrity of Online Data by: Susan O'Neill
October 26, 2011, 12:44
I recently sat down with Raj Manocha, VP of AskingCanadians™, and Craig Tothill, Director of IT & Panel Technology, to talk about our experience in…
- Building it Cool: Designing for Mobile and the Web by: Charles Sue-Wah-Sing
October 24, 2011, 16:21
Over the past few weeks our interactive team has been busy testing a new mobile app (which we developed for a client and will be announcing shortly) on a…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- A New Paradigm for the Relationship Between Technology, Citizens and Government by: Susan O'Neill
October 21, 2011, 11:33
Earlier this week, Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti led a presentation at the GTEC 2011 conference in Ottawa to share the story of…
- Sharing the Story of Markham's Journey at GTEC 2011 by: Adam Froman
October 19, 2011, 17:09
I just returned from speaking at the GTEC 2011 conference in Ottawa earlier today. This is the largest government technology conference in the country. It was…
- Delvinia Wins a W³ Award (our Second) for Microsoft Canada's No Friend Left Behind by: Susan O'Neill
October 18, 2011, 12:27
Microsoft Canada's No Friend Left Behind campaign, designed by Delvinia, has won a Silver Award in the 2011 W³ Awards, handed out by the International Academy…
- Webinar: Delvinia & Tenzing Present the Canadian Mobile Shopper by: Susan O'Neill
October 18, 2011, 10:00
Wednesday, October 26 - 2 p.m. (EDT) RSVP for this webinar now Join host Rosalina Lin-Allen, Delvinia's Director of Client Strategy, for a free webinar…
- Delvinia and Markham to Present at GTEC 2011 by: Susan O'Neill
October 17, 2011, 15:13
Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti will address delegates at GTEC 2011, Canada’s Government Technology Event, on Wednesday. The…
- Harnessing the Power of Online Communities to Create and Reward Consumer Loyalty by: Typhaine Le Corvec
October 17, 2011, 10:00
Every brand should have a plan to reward loyalty. Competition is fierce in the marketplace and brands have to go the extra step to find out what their…
- Operanation + Rufus Wainwright = An Unforgettable Night with the Canadian Opera Company by: Susan O'Neill
October 13, 2011, 10:06
When I worked as a journalist, I spent three years as the editor of BizBash magazine, a publication geared towards corporate meeting and event professionals in…
- Delvinia Wins W³ Award for COC Website Design by: Susan O'Neill
October 12, 2011, 16:02
The Canadian Opera Company's website, designed by Delvinia, continues to garner international attention. The newly redesigned site, unveiled in March, has…
- Elections Ontario Missed a Huge Opportunity by: Adam Froman
October 12, 2011, 10:08
When I met with Elections Ontario in 2010 to discuss the research we were going to have Nicole Goodman take on with the assistance of an NSERC grant that…
- Could Internet Voting Impact Voter Turnout in Ontario? by: Susan O'Neill
October 7, 2011, 11:14
For the election night coverage on Rogers TV Toronto, Goldhawk Live producer Dave Bradshaw interviewed Delvinia CEO Adam Froman for a segment about Internet…
- Can You Get the Digitally-Intimidated to Use Technology? by: Rosalina Lin-Allen
October 6, 2011, 10:10
It has been expected for some years now that computers would not only be everywhere, but in everything as they became cheaper. That is now achievable. Not…
- Web Marketing Association Honours Three Delvinia Projects by: Susan O'Neill
October 5, 2011, 11:15
Delvinia’s work with the Canadian Opera Company, Manulife Financial and the Richard Ivey School of Business has been honoured by the Web Marketing Association…
- COC Adds Online Radio to Delvinia-Designed Website by: Susan O'Neill
October 4, 2011, 15:15
The Canadian Opera Company's award-winning website, designed by Delvinia, is now home to an exciting new online venture. COC Radio is the latest interactive…
- AskingCanadians™ Launches Specialty Panel with SavvyMom by: Susan O'Neill
October 3, 2011, 14:34
AskingCanadians™, a Delvinia company, today announced a partnership with SavvyMom Media to create a branded online research community composed of Canadian…
- Delvinia's Internet Voting Report Gets Radio Play in B.C. by: Susan O'Neill
September 30, 2011, 16:56
Delvinia's DIG report on eDemocracy and Citizen Engagement got some airtime on a radio station in Victoria, B.C. this week. On Thursday, Nicole Goodman, a…
- Delvinia Releases DIG Report on eDemocracy and Citizen Engagement by: Susan O'Neill
September 26, 2011, 11:44
Delvinia has announced the release of its latest DIG report, “eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of…
- Delvinia to Release DIG Report on Internet Voting and the Future of eDemocracy in Canada by: Susan O'Neill
September 22, 2011, 14:46
Delvinia will release its latest DIG report on Internet voting and the future of eDemocracy in Canada at a press conference being held in our offices at 10…
- Six Things to Consider When Putting Your Trust in Data Collection Suppliers by: Roy Gonsalves
September 20, 2011, 08:39
John Wright and Darrell Bricker, a Senior Vice President and CEO of Public Affairs at Ipsos, respectively, recently wrote a great piece about polling results…
- New Faces at Delvinia: Brianne Caskie by: Susan O'Neill
September 14, 2011, 13:40
Hi everyone, I’m Brianne Caskie, the new Operations and Human Resources Coordinator here at Delvinia. My professional background includes teaching and…
- New Faces at Delvinia: Ashley O’Connor by: Susan O'Neill
September 13, 2011, 09:00
Hi! I’m Ashley O’Connor, one of the newest happy smiling faces on the Delvinia team, joining as Client and Program Strategist. Looking at me you would…
- School Days at Delvinia by: Susan O'Neill
September 9, 2011, 14:28
To mark the start of the new school year, we thought we’d round up some old school pictures (most of which are somewhat awkward and a tad embarrassing)…
- Delvinia outlines 10 Tips for using 2D Barcodes in Direct Marketing cover story by: Susan O'Neill
September 7, 2011, 13:13
In the latest issue of Direct Marketing magazine, Delvinia President Steve Mast—pictured on the cover wearing a custom T-shirt—offers advice to marketers…
- Lessons Learned from my Social Media Internship by: Delvinia
September 6, 2011, 10:02
During my summer internship at Delvinia and AskingCanadians™ I have learned the true meaning and value of social media. When I first started interning…
- Delvinia Partners with Ryerson to Study Why Consumers Participate in Market Research by: Susan O'Neill
August 30, 2011, 14:32
Delvinia has been selected as one of 15 businesses to partner with Ryerson University under a federal initiative designed to help companies in southern Ontario…
- AskingCanadians™ Launches Social Media Recruitment Campaign by: Susan O'Neill
August 24, 2011, 09:30
AskingCanadians™, a Delvinia company, today announced the launch of a social media recruitment campaign offering Canadians the opportunity to voice their…
- Delvinia Case Study: Microsoft Canada's No Friend Left Behind Campaign by: Susan O'Neill
August 19, 2011, 10:02
Microsoft Canada's No Friend Left Behind Campaign, designed by Delvinia to promote the launch of Window's Live Messenger for the iPhone and iPod touch, is a…
- DIY Markham a Winner in 2011 Interactive Media Awards by: Susan O'Neill
August 9, 2011, 09:54
The DIY Markham social media campaign, designed and implemented by Delvinia to raise awareness of the 2010 municipal election in the Town of Markham, has been…
- Mobile Apps Allow Viewers to Check-in with Their Favourite Shows by: Delvinia
August 5, 2011, 12:50
In my recent post on social television, I talked about the ways that mobile devices, apps and social media are changing the television viewing experience. An…
- Delvinia Wins Top Honours at 2011 Interactive Media Awards by: Susan O'Neill
August 5, 2011, 09:59
The creative refresh of the Canadian Opera Company's (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011…
- Vue Magazine Profiles Delvinia and the Canadian Opera Company by: Susan O'Neill
August 4, 2011, 12:18
The July/August issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), is being released this week and Delvinia's work…
- Two Delvinia Projects Win International Business Awards by: Susan O'Neill
August 2, 2011, 11:36
Two websites enhanced by Delvinia’s design process have won International Stevie Awards in the 2011 International Business Awards. The creative refresh of…
- Engaging Viewers Through Social Television by: Delvinia
July 26, 2011, 17:34
Chances are your attention is focused on more than one screen when you’re watching television in your living room. By using your laptop, tablet or smartphone…
- Delvinia-Designed Website Launched by Ivey Publishing by: Susan O'Neill
July 25, 2011, 13:11
Ivey Publishing, an extension of the Richard Ivey School of Business, is a world leader in business case production and distribution. The organization’s…
- New Faces at Delvinia: Charles Sue-Wah-Sing by: Susan O'Neill
July 21, 2011, 09:28
Hello world! I’m here! I have finally arrived at Delvinia. I’m Charles Sue-Wah-Sing, the new Director of Strategy and User Experience Design. Some would…
- Delvinia's New Webby Award by: Susan O'Neill
July 20, 2011, 15:52
Delvinia's official Webby Awards certificate arrived at our King Street West offices this afternoon! Earlier this year the International Academy of the…
- Delvinia, AskingCanadians™ Welcome New Members to the Team by: Susan O'Neill
July 20, 2011, 09:58
Delvinia and AskingCanadians™ today announced the addition of two new team members. Charles Sue-Wah-Sing joins Delvinia as Director of Strategy and Experience…
- Speaking Engagements: A Sneak Peek at the Upcoming ArtezInterAction Conference by: Susan O'Neill
July 18, 2011, 12:29
On September 29, Delvinia President Steve Mast will be among the speakers taking part in the 5th annual Artez InterAction (AIA) conference for nonprofit…
- New Faces at Delvinia: Connie Chan, Social Media Intern by: Susan O'Neill
June 16, 2011, 10:19
First of all, I would like to thank everyone at Delvinia for this wonderful opportunity. I am extremely excited to be your Social Media Intern and look forward…
- Delvinia and Markham to Present at GTEC 2011 this Fall by: Susan O'Neill
June 8, 2011, 12:45
Through the use of Internet voting and the implementation of multiple online initiatives designed by Delvinia, the Town of Markham has become a Canadian…
- Delvinia Wins IMA Outstanding Achievement Award for Ivey HBA Site by: Susan O'Neill
June 2, 2011, 12:16
The Richard Ivey School of Business Honors Business Administration website, designed by Delvinia, has been recognized with an Outstanding Achievement award in…
- Delvinia Data Collection Announces Corporate Rebranding by: Susan O'Neill
May 30, 2011, 10:27
Delvinia Data Collection announced today the launch of its new corporate identity and name change to AskingCanadians™. The rebranding, together with the…
- Speaking Engagements: Delvinia Participates in Two National Conventions by: Susan O'Neill
May 25, 2011, 14:37
The Canadian Marketing Association (CMA) and the Market Research and Intelligence Association (MRIA) are gearing up for their annual national conferences, and…
- The New Information Organization Paradigm – People as the Filter by: Rosalina Lin-Allen
May 17, 2011, 09:35
For a good decade, Google has been the king of the Internet. The search engine organizes content based on data such as keywords, links, etc. However, in March…
- Your Social Footprint is Your Legacy by: Rosalina Lin-Allen
May 16, 2011, 09:45
Derek Miller's "The Last Post" was published on his blog penmachine.com by a friend on May 4, a day after the 41-year-old father of two died from…
- A New Award to Add to Our Collection by: Susan O'Neill
May 13, 2011, 11:00
We received a new award to add to our collection this morning. Delvinia’s DIY Markham campaign, created to raise awareness of the 2010 municipal election…
- As Consumer Behaviour Changes, Mobile Websites are Becoming Essential by: Yameen Tejpar
May 10, 2011, 14:40
We’ve recently completed a renovation of our kitchen. And now we’ve turned our attention to the rest of the house—specifically carpets. We went…
- Adopting the Perspective of the Social Shopper by: Steve Mast
May 9, 2011, 09:45
As we all know, digital media has exploded in recent years, leading to the proliferation of countless websites that aggregate deals, ratings and reviews, or…
- Targeting Your Digital Efforts to Niche Markets by: Steve Mast
May 3, 2011, 10:41
We all know that different groups use digital media in different ways. There is no one size fits all marketing strategy. So whether you’re trying to reach…
- A Night at the Opera by: Susan O'Neill
April 29, 2011, 16:29
On Thursday evening, Delvinia had the privilege of sponsoring the Canadian Opera Company's performance of Gioacchino Rossini’s Cinderella (La Cenerentola)…
- Should Canadians have the Opportunity to Vote Online? by: Susan O'Neill
April 27, 2011, 12:32
In an interview Tuesday with CTV’s Marcia MacMillan, Delvinia CEO Adam Froman weighed in on the question: Should Canadians have the opportunity to vote…
- U.S. Grocery Chain Offers Scan-As-You-Go Shopping by: Randy Matheson
April 27, 2011, 09:55
As of Monday, shoppers at the U.S. grocery store chain Stop & Shop can now scan their purchases using an Android or iPhone app called Scan It! developed by…
- New Database Reveals Mobile Habits of Canadians by: Susan O'Neill
April 26, 2011, 14:18
Delvinia and Environics Analytics have announced the launch of a new database that links the PRIZMC2 segmentation system to Delvinia’s AskingCanadians™…
- Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics by: Susan O'Neill
April 19, 2011, 12:47
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape.…
- Delvinia Named an Official Honoree of the 15th Annual Webby Awards by: Susan O'Neill
April 15, 2011, 09:33
The No Friend Left Behind marketing campaign—designed by Delvinia to promote Microsoft's launch of Window’s Live Messenger for the iPhone and iPod…
- Customer Insights on a Shoestring by: Rosalina Lin-Allen
April 6, 2011, 09:40
You believe understanding your customer is imperative to the success of your product, but you have a limited budget and an aggressive timeline. Sound familiar?…
- IAB Canada Promotes New Social Media Database from Delvinia, Environics Analytics by: Susan O'Neill
April 4, 2011, 10:46
The Interactive Advertising Bureau of Canada (IAB Canada) has selected the AskingCanadians™ Social Media PRIZMC2Link—created by Delvinia in partnership…
- AskingCanadians™ to Launch Infant Panel by: Susan O'Neill
April 1, 2011, 11:21
AskingCanadians™, Delvinia’s proprietary online research community, has announced the creation of AskingInfants™—a new panel designed to track brand…
- Delvinia-Designed Website Launched by Canadian Opera Company by: Susan O'Neill
March 31, 2011, 09:27
The Canadian Opera Company has launched a newly designed website, created by Delvinia. The fresh design, unveiled this week, builds upon the recent launch of…
- AskingCanadians™ Poll: How do Canadians Feel About the Federal Election? by: Susan O'Neill
March 29, 2011, 15:00
Political change doesn’t come cheap in Canada. But despite taxpayers’ frequent complaints about the high costs associated with staging a general election—…
- Delvinia’s DIY Markham Campaign Wins Internet Advertising Award by: Susan O'Neill
March 29, 2011, 12:48
Delvinia’s DIY Markham campaign, created to raise awareness of the 2010 municipal election in the Town of Markham and to increase citizen engagement in the…
- A Successful Launch with Environics Analytics and RBC Royal Bank by: Adam Froman
March 22, 2011, 11:50
Kudos to Jan Kestle, Michael Weiss, Emily Anderson and the Environics Analytics’ team for putting on a top-notch breakfast event this morning to launch the…
- New Database Reveals Social Media Habits of Canadians by: Susan O'Neill
March 22, 2011, 10:52
The results of Delvinia's new annual AskingCanadians™ social media survey have been linked to PRIZMC2, a popular consumer segmentation system from Environics…
- New Faces at Delvinia: Angela Lau by: Susan O'Neill
March 21, 2011, 13:00
Hi there. I’m Angela Lau, Project Manager for AskingCanadians™. I’m joining Delvinia with more than five years of experience in the online market…
- Immigrants are on the Digital Vanguard: The Globe and Mail by: Susan O'Neill
March 21, 2011, 10:59
The revolution in social media is changing the way ideas are shared, and newcomers to Canada are leading the way. So says The Globe and Mail in “Immigrants…
- Environics Analytics and Delvinia Announce Social Media Partnership by: Susan O'Neill
March 21, 2011, 09:00
Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics…
- Upcoming Webinar: The Reality of Mobile in Canada by: Susan O'Neill
March 18, 2011, 15:42
Delvinia presents new data surrounding Canadian mobile behaviours in the latest instalment of the DIG Webinar Series, being held on Wednesday, March 30. The…
- Delvinia Wins Digital Account with the Richard Ivey School of Business by: Susan O'Neill
March 14, 2011, 10:22
Delvinia has been selected as the Preferred Vendor for Web Development with the Richard Ivey School of Business at The University of Western Ontario. Since…
- Delvinia’s eCeption: Blending Creativity and Technological Expertise by: Susan O'Neill
March 7, 2011, 14:45
In Delvinia’s new Dig report, The Social Shopper: A Lens into the Future of Retail Experiences, we identified a series of trends surrounding consumer use of…
- New DIG Webinar Reveals Growing Influence of the Social Shopper by: Susan O'Neill
March 3, 2011, 14:36
Understanding the digital behaviours of consumers is the focus of a new Delvinia Dig webinar being held at 2 p.m. ET on March 10. Delvinia President Steve…
- The 'Build it and they will Come' Concept Didn’t Work 10 Years Ago: Why Should it Now? by: Adam Froman
March 2, 2011, 12:47
When introducing new digital experiences to a customer group, one can never forget the need for some form of education, which is why it's so important to…
- Upcoming Webinars Reveal Consumer Trends in Retail, Mobile Use by: Susan O'Neill
February 24, 2011, 12:58
The Delvinia Dig Webinar series returns in March with two presentations. The first, being held on March 10, is based on the data presented in the Dig Report…
- Delvinia Releases Dig Report on the Social Shopper by: Susan O'Neill
February 24, 2011, 09:21
Understanding how consumers incorporate digital technology into the retail experience is the focus of the latest Delvinia Dig report, being released today. T…
- Presentation on Parliament Hill Sparks Interest in DIY Markham by: Nicole Goodman
February 17, 2011, 16:28
On Friday, my colleague Lesley Copeland and I presented our paper, entitled "Candidates do it, why can’t election agencies? The Town of Markham's use of…
- It’s No Wonder that Random House of Canada is a Leader in the Digital Space by: Adam Froman
February 16, 2011, 10:02
Delvinia is very lucky to have clients that not only appreciate our strategic approach to creating digital experiences, but contribute to our desire to pursue…
- AskingCanadians Poll: Most Canadians Support the Role of the CRTC by: Susan O'Neill
February 16, 2011, 09:31
In an AskingCanadians™ poll of 1,052 respondents, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians indicated they support…
- DIY Markham Campaign Hailed as Model for Municipal Engagement by: Susan O'Neill
February 11, 2011, 09:09
When it comes to using digital technology to promote elections and engage citizens with government, there are few organizations that understand the process as…
- The Globe and Mail Reports on Delvinia’s Work With the COC by: Susan O'Neill
February 8, 2011, 14:17
A story about marketing techniques and analytic tools that appeared in Monday’s Globe and Mail highlights Delvinia’s work with the Canadian Opera Company…
- Calling all creative types! by: Delvinia
February 2, 2011, 16:04
Check out the careers page.
- New Faces at Delvinia: Susan O’Neill by: Susan O'Neill
February 2, 2011, 14:00
Hello all. I’m pleased to introduce myself as one of the newest Delvinians. My name is Susan O’Neill and I’m taking on the role of Public Relations…
- New Faces at Delvinia: Raj Manocha by: Susan O'Neill
February 2, 2011, 10:00
From client to co-worker! Hi all, I’m Raj Manocha, Director of Sales, AskingCanadians™. At Delvinia, I’ll be focusing on pushing the needle forward…
- Delvinia announces internal promotions, new hires by: Susan O'Neill
February 1, 2011, 13:14
Today we announced the promotion of several key staff members and the hiring of two new employees.
- Canadian New Media Awards Celebrates 10 Years and Looks to the Future by: Adam Froman
December 3, 2010, 09:15
On Wednesday December 1st, 2010, we celebrated the 10th annual Canadian New Media Awards. This was a special evening for me, since it not only marked the…
- Delvinia Dig Webinar Series Launches with 'Mobile in Canada' and 'The Digital Divide' by: Randy Matheson
November 16, 2010, 09:56
This month we’re proud to share two of our popular presentations through our FREE Delvinia Dig Webinar series. These webinars are based upon our popular…
- Ways to boost your creativity by: Delvinia
November 12, 2010, 16:17
Whether your role at work is considered typically creative or not, creative problem-solving is always an asset. So, when you're stumped and need to get…
- Voluntourism: See the World. Meet inspiring people. Do good. by: Delvinia
November 8, 2010, 13:17
As a creative person working in this industry, I’m always looking for ways to stay inspired. Voluntouring is a unique way to get juiced and to hit the…
- New Faces at Delvinia: Ricardo Queiroz by: Randy Matheson
October 19, 2010, 10:14
Hi, my name is Ricardo Queiroz and I am a new Art Director here at Delvinia. I love anything related to digital interaction, visual communication, the arts…
- Over 17,000 residents registered for Internet Voting for the Markham Municipal Election by: Adam Froman
October 18, 2010, 12:57
Apart from the fact that Delvinia is helping to promote the election and the option to vote online in the Markham municipal election, I am actively involved in…
- Delvinia receives Business for the Arts Award of Distinction by: Adam Froman
October 8, 2010, 09:48
Last night, Steve Mast and I attended the Globe and Mail Business For the Arts Gala at the Royal Ontario Museum. Created by Business for the Arts in 1978,…
- New Faces at Delvinia: Jonathan Latsky by: Delvinia
October 5, 2010, 15:26
Hi, I’m Jonathan Latsky and I am self-professed data junkie! In my career I have worked on monetizing all sorts of data such as news and financial information…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 27 - Oct 03 by: Delvinia
October 4, 2010, 09:10
Mayo Clinic launches global social media initiative Med City News In Scholastic Study, Children Cite Appeal of Digital Reading NY Times Cracking Viral…
- We're Ready to Strut Our Stuff and Walk a Mile in Her Shoes by: Randy Matheson
September 30, 2010, 01:18
Shave your legs, paint your toes, shoulders back and keep your eyes straight ahead! The big day is here, and the bad boys of the Delvinia Heel Toe Team are…
- New Faces at Delvinia: Yameen Tejpar by: Randy Matheson
September 22, 2010, 14:20
It’s great to be here at Delvinia among so many friends. As Program Manager, my main responsibility is doing everything possible to ensure our clients are…
- New Faces at Delvinia: Amy Sullivan by: Amy Sullivan
September 15, 2010, 00:16
Deja-vous at Delvinia. Glad to be back. Hi there, I’m Amy Sullivan, Senior Director, Customer Insight and Analytics. As the latest member of Delvinia’s…
- Delvinia's BIGthinkin' on Testicular Cancer by: Randy Matheson
June 14, 2010, 12:42
On Friday, June 11 the entire team here at Delvinia took time out from our busy schedules to do a day of collective BIGthinkin' and come up with ideas to help…
- New Faces at Delvinia. Say hello to Roz. by: Steve Mast
June 2, 2010, 13:32
We're very excited to announce that Rosalina (Roz) Lin-Allen has joined the Delvinia Interactive team as Director, Client Strategy. Roz will work closely…
- Delvinia Data Collection Earns Gold Seal Certification by MRIA by: Adam Froman
March 23, 2010, 15:59
I wanted to share some great news about our Data Collection team. We were just certified by the Market Research and Intelligence Association (MRIA) as a Gold…
- New Year, New Office, New eCeption by: Andrea Reck
March 16, 2010, 16:31
Moving to a new office space presents its own set of challenges - among them how to make the reception area unique, functional and a testiment to the…
- Most viewed articles on the Delvinia Link Pool: March 08-11 by: Delvinia
March 14, 2010, 19:46
The 2010 Creativity 50 Creativity Magazine has just released its fifth annual Creativity 50 of people and companies that have made the greatest impact across…
- Delvinia Career Open House = Win! by: Delvinia
March 5, 2010, 15:01
Delvinia's first career open house has come and gone (on March 4), and we couldn't be happier with how it went. More than 40 people came through our doors…
- Delvinia Interactive Career Open House. March 4. Be there! by: Delvinia
February 22, 2010, 12:54
We're holding a Career Open House on March 4 from 6-9 PM at the Delvinia Interactive mothership at the Toronto Hyatt Hotel, 370 King West, 5th floor. We're…
- An Opportunity for Change by: Adam Froman
February 8, 2010, 11:17
If you live in Toronto, it is hard not to hear about what has been going on with the Toronto Transit Commission (TTC) front line workers and commuters of the…
- Canadian Opera Company shines at Opera America's Electronic Media Forum by: Adam Froman
January 24, 2010, 23:38
I had the opportunity to give a presentation this past Thursday at the Opera America Electronic Media Forum in New York City. This conference was established…
- Two launches for the Canadian Opera Company by: Delvinia
January 20, 2010, 21:46
Today we produced a webcast for the Canadian Opera Company of the press conference for the 2010-2011 season. Craig and I set up shop in the Richard…
- Saying goodbye to 2009 and hello to 2010 by: Delvinia
January 5, 2010, 15:14
Delvinia celebrated our first 10 years in 2009 and what better way to wrap up the year than with our company open house and reboot party held recently here at…
- Delvinia celebrates milestone with Reboot for the future by: admin
December 15, 2009, 09:53
"Alive" at the heart of investing in the company’s structure, brand and positioning for the agency Recognizing the light at the end of the tunnel in the…
- Steve Mast Joins the Canadian Marketing Association's Board of Directors by: Susan O'Neill
- Category: Press release (25)
- Delvinia and Munk School of Global Affairs Partner to Study eDemocracy by: Susan O'Neill
April 18, 2013, 09:45
Partnership to Examine Innovative Uses of Digital Technology in Citizen Engagement Delvinia and the Innovation Policy Lab at the Munk School of Global…
- Web Marketing Association Honours Delvinia for COC Website Design by: Susan O'Neill
March 26, 2012, 10:55
Canadian Opera Company Wins Best Arts Website in 2012 Internet Advertising Competition (Toronto, ON) March 26, 2012 – The Web Marketing Association today…
- Manulife Launches Delvinia-Designed Mobile Travel Site and App by: Susan O'Neill
December 19, 2011, 10:00
Delvinia is the organization engaged to work with Manulife Financial on the design, implementation and unveiling of Manulife’s new CoverMe™ Travel mobile…
- AskingCanadians™ Launches Specialty Panel with SavvyMom by: Susan O'Neill
October 3, 2011, 14:34
AskingCanadians™, a Delvinia company, today announced a partnership with SavvyMom Media to create a branded online research community composed of Canadian…
- Delvinia Releases DIG Report on eDemocracy and Citizen Engagement by: Susan O'Neill
September 26, 2011, 11:44
Delvinia has announced the release of its latest DIG report, “eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of…
- Delvinia to Release DIG Report on Internet Voting and the Future of eDemocracy in Canada by: Susan O'Neill
September 22, 2011, 14:46
Delvinia will release its latest DIG report on Internet voting and the future of eDemocracy in Canada at a press conference being held in our offices at 10…
- Delvinia Partners with Ryerson to Study Why Consumers Participate in Market Research by: Susan O'Neill
August 30, 2011, 14:32
Delvinia has been selected as one of 15 businesses to partner with Ryerson University under a federal initiative designed to help companies in southern Ontario…
- AskingCanadians™ Launches Social Media Recruitment Campaign by: Susan O'Neill
August 24, 2011, 09:30
AskingCanadians™, a Delvinia company, today announced the launch of a social media recruitment campaign offering Canadians the opportunity to voice their…
- DIY Markham a Winner in 2011 Interactive Media Awards by: Susan O'Neill
August 9, 2011, 09:54
The DIY Markham social media campaign, designed and implemented by Delvinia to raise awareness of the 2010 municipal election in the Town of Markham, has been…
- Delvinia Wins Top Honours at 2011 Interactive Media Awards by: Susan O'Neill
August 5, 2011, 09:59
The creative refresh of the Canadian Opera Company's (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011…
- Two Delvinia Projects Win International Business Awards by: Susan O'Neill
August 2, 2011, 11:36
Two websites enhanced by Delvinia’s design process have won International Stevie Awards in the 2011 International Business Awards. The creative refresh of…
- Delvinia-Designed Website Launched by Ivey Publishing by: Susan O'Neill
July 25, 2011, 13:11
Ivey Publishing, an extension of the Richard Ivey School of Business, is a world leader in business case production and distribution. The organization’s…
- AskingCanadians™ Partners with MarketTools and Adopts TrueSample by: Susan O'Neill
July 12, 2011, 12:38
AskingCanadians™, a Delvinia company, has announced a partnership with MarketTools to adopt TrueSample as its quality solution for all of its online consumer…
- Delvinia Data Collection Announces Corporate Rebranding by: Susan O'Neill
May 30, 2011, 10:27
Delvinia Data Collection announced today the launch of its new corporate identity and name change to AskingCanadians™. The rebranding, together with the…
- New Database Reveals Mobile Habits of Canadians by: Susan O'Neill
April 26, 2011, 14:18
Delvinia and Environics Analytics have announced the launch of a new database that links the PRIZMC2 segmentation system to Delvinia’s AskingCanadians™…
- Delvinia-Designed Website Launched by Canadian Opera Company by: Susan O'Neill
March 31, 2011, 09:27
The Canadian Opera Company has launched a newly designed website, created by Delvinia. The fresh design, unveiled this week, builds upon the recent launch of…
- Delvinia’s DIY Markham Campaign Wins Internet Advertising Award by: Susan O'Neill
March 29, 2011, 12:48
Delvinia’s DIY Markham campaign, created to raise awareness of the 2010 municipal election in the Town of Markham and to increase citizen engagement in the…
- Environics Analytics and Delvinia Announce Social Media Partnership by: Susan O'Neill
March 21, 2011, 09:00
Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics…
- Delvinia Wins Digital Account with the Richard Ivey School of Business by: Susan O'Neill
March 14, 2011, 10:22
Delvinia has been selected as the Preferred Vendor for Web Development with the Richard Ivey School of Business at The University of Western Ontario. Since…
- Delvinia Releases Dig Report on the Social Shopper by: Susan O'Neill
February 24, 2011, 09:21
Understanding how consumers incorporate digital technology into the retail experience is the focus of the latest Delvinia Dig report, being released today. T…
- DIY Markham Campaign Hailed as Model for Municipal Engagement by: Susan O'Neill
February 11, 2011, 09:09
When it comes to using digital technology to promote elections and engage citizens with government, there are few organizations that understand the process as…
- Delvinia announces internal promotions, new hires by: Susan O'Neill
February 1, 2011, 13:14
Today we announced the promotion of several key staff members and the hiring of two new employees.
- AC Pulse Poll Results – Canadian Broadcast Consortium wins with Canadians – Broadcast coverage a hit up north by: Adam Froman
March 1, 2010, 14:37
- TORONTO, March 1 /CNW/ - After 16 gruelling days of competition, the results are in - Canadians believe the broadcast coverage of the 2010 Winter Games was a…
- Delvinia celebrates milestone with Reboot for the future by: admin
December 15, 2009, 09:53
"Alive" at the heart of investing in the company’s structure, brand and positioning for the agency Recognizing the light at the end of the tunnel in the…
- Are Canadian's purchasing decisions influenced by their online friends? by: admin
December 15, 2009, 09:40
To discover the impact that Tweets and Status Updates were having on Canadian purchasing decisions, Delvinia went right to the source. A survey of 1,000 active…
- Delvinia and Munk School of Global Affairs Partner to Study eDemocracy by: Susan O'Neill
- Category: Creative (12)
- Innovation is More than Creative by: Charles Sue-Wah-Sing
April 16, 2013, 09:00
As the Head of Design at Delvinia I'm always challenged by my clients, my team and my personal desire to push the boundaries for whatever we're assigned to…
- Google's Project Re:Brief Creates New Digital Experiences from Classic Ads by: Randy Matheson
March 19, 2012, 00:20
This year, digital advertising turns 18 years old and still most of the creative we come across on the web (and now on mobile) is dominated by banner ads. To…
- Gut feel vs. hard data: Ding, round one! by: Steve Mast
February 27, 2012, 16:49
Has this ever happened to you? Those crazy creative people you’ve hired have come up with a killer idea for your business that wasn’t based on…
- Delvinia Case Study: Microsoft Canada's No Friend Left Behind Campaign by: Susan O'Neill
August 19, 2011, 10:02
Microsoft Canada's No Friend Left Behind Campaign, designed by Delvinia to promote the launch of Window's Live Messenger for the iPhone and iPod touch, is a…
- Calling all creative types! by: Delvinia
February 2, 2011, 16:04
Check out the careers page.
- Ways to boost your creativity by: Delvinia
November 12, 2010, 16:17
Whether your role at work is considered typically creative or not, creative problem-solving is always an asset. So, when you're stumped and need to get…
- Voluntourism: See the World. Meet inspiring people. Do good. by: Delvinia
November 8, 2010, 13:17
As a creative person working in this industry, I’m always looking for ways to stay inspired. Voluntouring is a unique way to get juiced and to hit the…
- Arcade Fire, The Wilderness Downtown & Transmedia Storytelling by: Randy Matheson
September 3, 2010, 13:15
One of the most inspired and compelling web experiences we have seen recently launched on Monday, a collaboration between Google, filmmaker Chris Milk and…
- New Year, New Office, New eCeption by: Andrea Reck
March 16, 2010, 16:31
Moving to a new office space presents its own set of challenges - among them how to make the reception area unique, functional and a testiment to the…
- Bhang that drum desi-style by: Delvinia
March 2, 2010, 10:10
If you’re social, into music or are just looking to try something different on a Saturday night, give a Bhangra jam (a.k.a. "brown jams") a try. What’s…
- Delvinia Interactive Career Open House. March 4. Be there! by: Delvinia
February 22, 2010, 12:54
We're holding a Career Open House on March 4 from 6-9 PM at the Delvinia Interactive mothership at the Toronto Hyatt Hotel, 370 King West, 5th floor. We're…
- Shake it like a Lady Gaga picture…shake it! by: Delvinia
January 20, 2010, 20:48
For someone like me who loves instant gratification and is exceedingly eager to snap a camera’s shutter release – the recent announcement of ultra-offbeat-f…
- Innovation is More than Creative by: Charles Sue-Wah-Sing
- Category: Experience Design (33)
- Beauty in technology: It's all about the experience you give the consumer by: Ashley OConnor
April 25, 2013, 09:00
I was having dinner with a good friend of mine the other night to celebrate his recent contract to work with one of, if not the largest gaming company, EA, out…
- Design: Engaging consumers through storytelling and single page websites by: RQueiroz
March 5, 2013, 09:00
Single page websites are not a new idea, but with the evolution of web technologies they have become a powerful way to tell stories and to improve engagement…
- Screens & Places: The rise of augmented reality by: Steve Mast
December 13, 2012, 14:53
The intersection between digital, social and physical experiences. The other day I was on a conference call with an old industry colleague. We were…
- Screens & Places: Customer-centric branded digital ecosystems by: Steve Mast
November 22, 2012, 09:00
The intersection between digital, social and physical experiences. This past weekend the family and I headed into the city for the annual Toronto Santa…
- Responsive Design: Thinking beyond the desktop browser by: Charles Sue-Wah-Sing
November 20, 2012, 09:00
There has been so much discussion about responsive design lately and for good reason. When you have a need to get your message across to the widest audience,…
- Where Does Gamification Fit into a Digital Customer Experience? by: Randy Matheson
November 7, 2012, 10:16
Last week I presented an internal Lunch & Learn on the subject of Gamification to the team here at Delvinia and AskingCanadians. Gamification is a term…
- UX Design: 6 Tips to Connect with Your Customers Online by: Andrea Reck
September 21, 2012, 07:00
We’ve worked with a number of insurance providers over the past few years to help them redesign their websites, including Coverme.com, CaaLife.ca and…
- Hellmann's Creates Recipes from the Items in Your Shopping Cart by: Randy Matheson
May 16, 2012, 11:23
Providing recipe suggestions to customers is one way to increase the use of your food product. As far back as 1904, Frank Woodward saved the Jell-O product…
- Personas: See your product through your customer’s eye by: Amy Sullivan
March 13, 2012, 08:00
“Our most effective (design) tool is profoundly simple: Develop a precise description of our user and what he wishes to accomplish.” – Alan Cooper on…
- COC Launches 2012/13 Season and Delvinia-Designed Digital Brochure by: Susan O'Neill
January 26, 2012, 08:00
The Canadian Opera Company announced the line-up for its 2012/13 season at a press conference at the Four Seasons Centre for the Performing Arts last week.…
- User Experience: Just Because it’s Pretty Doesn’t Mean it Works by: Susan O'Neill
November 22, 2011, 15:51
We talk a lot about creating digital customer experiences here at Delvinia. It’s what we do. Understanding the customer is the first step in any project.…
- Delvinia Wins Two International Davey Awards by: Susan O'Neill
October 31, 2011, 14:51
Judging has been completed for the 7th Annual Davey Awards and two Delvinia projects have been selected by The International Academy of Visual Arts as Silver…
- Building it Cool: Designing for Mobile and the Web by: Charles Sue-Wah-Sing
October 24, 2011, 16:21
Over the past few weeks our interactive team has been busy testing a new mobile app (which we developed for a client and will be announcing shortly) on a…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- Delvinia Wins a W³ Award (our Second) for Microsoft Canada's No Friend Left Behind by: Susan O'Neill
October 18, 2011, 12:27
Microsoft Canada's No Friend Left Behind campaign, designed by Delvinia, has won a Silver Award in the 2011 W³ Awards, handed out by the International Academy…
- Delvinia Wins W³ Award for COC Website Design by: Susan O'Neill
October 12, 2011, 16:02
The Canadian Opera Company's website, designed by Delvinia, continues to garner international attention. The newly redesigned site, unveiled in March, has…
- COC Adds Online Radio to Delvinia-Designed Website by: Susan O'Neill
October 4, 2011, 15:15
The Canadian Opera Company's award-winning website, designed by Delvinia, is now home to an exciting new online venture. COC Radio is the latest interactive…
- Are YouTube Brand Channels the Next Step in Microsites? by: Randy Matheson
September 16, 2011, 13:13
If you’ve been in digital marketing for any length of time, you've probably worked on a microsite. Microsites are usually created to showcase or promote a…
- Delvinia outlines 10 Tips for using 2D Barcodes in Direct Marketing cover story by: Susan O'Neill
September 7, 2011, 13:13
In the latest issue of Direct Marketing magazine, Delvinia President Steve Mast—pictured on the cover wearing a custom T-shirt—offers advice to marketers…
- Delvinia Wins Top Honours at 2011 Interactive Media Awards by: Susan O'Neill
August 5, 2011, 09:59
The creative refresh of the Canadian Opera Company's (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011…
- Delvinia-Designed Website Launched by Ivey Publishing by: Susan O'Neill
July 25, 2011, 13:11
Ivey Publishing, an extension of the Richard Ivey School of Business, is a world leader in business case production and distribution. The organization’s…
- Delvinia Wins IMA Outstanding Achievement Award for Ivey HBA Site by: Susan O'Neill
June 2, 2011, 12:16
The Richard Ivey School of Business Honors Business Administration website, designed by Delvinia, has been recognized with an Outstanding Achievement award in…
- New Live Presentation: The Canadian Opera Company’s Journey into the Digital Age by: Randy Matheson
April 7, 2011, 15:03
Web Presentation Thursday, April 14, 2011 2 p.m. EDT RSVP now (space is limited) Join Adam Froman, CEO of Delvinia and Jeremy Elbourne, Director of…
- The 'Build it and they will Come' Concept Didn’t Work 10 Years Ago: Why Should it Now? by: Adam Froman
March 2, 2011, 12:47
When introducing new digital experiences to a customer group, one can never forget the need for some form of education, which is why it's so important to…
- Getting to Know My iPhone by: Delvinia
January 23, 2011, 17:47
Getting an iPhone is no big deal for most people, but for me, it’s become a life changing event. Until last week, I had gotten by with a basic phone with 2…
- Testing User Experience Process at Delvinia by: Jim Morrison
January 20, 2011, 17:11
In August 2010 Delvinina began a project to integrate our current UX testing process with our AskingCanadians™ panel. Part of the project was funded by The…
- QR Codes Seem to be Everywhere, But Are They Going Anywhere? by: Randy Matheson
December 12, 2010, 18:38
Over the past few years we've seen QR codes (Quick Response) used sporadically in various marketing campaigns here in Canada, but have never seen them really…
- Intranet Design Strategies by: Delvinia
September 22, 2010, 12:35
This was my fourth year as a presenter and second as course leader at Federated Press’ Annual Intranet for Corporate Communications Conference. I once again…
- Arcade Fire, The Wilderness Downtown & Transmedia Storytelling by: Randy Matheson
September 3, 2010, 13:15
One of the most inspired and compelling web experiences we have seen recently launched on Monday, a collaboration between Google, filmmaker Chris Milk and…
- Finding Your Way Around Site Maps with the Toronto UX Community by: Andrea Reck
May 21, 2010, 09:15
With the interactive digital world always evolving, keeping up with the latest trends and innovations can become a full time job on its own. Reading…
- Design of Everyday Things by: Delvinia
April 1, 2010, 09:41
Our front office doors have been bothering me for a long time. And it’s not just me … everyone who walks thru does the same thing: pulls, pauses, looks…
- Delvinia Career Open House = Win! by: Delvinia
March 5, 2010, 15:01
Delvinia's first career open house has come and gone (on March 4), and we couldn't be happier with how it went. More than 40 people came through our doors…
- Delvinia Interactive Career Open House. March 4. Be there! by: Delvinia
February 22, 2010, 12:54
We're holding a Career Open House on March 4 from 6-9 PM at the Delvinia Interactive mothership at the Toronto Hyatt Hotel, 370 King West, 5th floor. We're…
- Beauty in technology: It's all about the experience you give the consumer by: Ashley OConnor
- Category: Entertainment (18)
- Where Does Gamification Fit into a Digital Customer Experience? by: Randy Matheson
November 7, 2012, 10:16
Last week I presented an internal Lunch & Learn on the subject of Gamification to the team here at Delvinia and AskingCanadians. Gamification is a term…
- Zombies, Run! - A Run Tracking App for Survivors of the Zombie Apocalypse by: Randy Matheson
July 20, 2012, 08:00
There are fewer hotter movie, comic book, and television characters these days than zombies, except maybe sexy vampires, or superheroes in capes. Zombie…
- Band-Aid's Magic Vision App Turns Boo-Boos Into Augmented Reality Experiences by: Randy Matheson
May 23, 2012, 15:45
Most augmented reality (AR) experiences leave me with a "Why did they even bother?" feeling, but there a few that score big on my Awesome-Metre. This week…
- Backstage at the COC: Our Tour of the Semele Set by: Susan O'Neill
May 9, 2012, 14:08
Earlier today, the Delvinia and AskingCanadians teams had the opportunity to go backstage at the Four Seasons Centre for the Performing Arts to get a sneak…
- Operanation + Rufus Wainwright = An Unforgettable Night with the Canadian Opera Company by: Susan O'Neill
October 13, 2011, 10:06
When I worked as a journalist, I spent three years as the editor of BizBash magazine, a publication geared towards corporate meeting and event professionals in…
- Top Chef Canada Cooks Up Contest with Mobio QR Codes by: Randy Matheson
June 17, 2011, 09:15
Viewers of Top Chef Canada can now win a ,000 GE Monogram Kitchen by scanning a QR Code that will appear on air during the show over the next four weeks.…
- Microsoft Kinects with Hackers by: Delvinia
February 23, 2011, 16:03
When Microsoft's Kinect for the XBox 360 came out last November its relatively low cost and ability to both record video and sense the position of objects in…
- Fragmentation of the Reading Platform by: Rosalina Lin-Allen
January 13, 2011, 06:30
I have always been an avid reader of newspapers and books offline. In the past 6 months I have introduced audio and digital books into the mix. I find that…
- Billboard Introduces the Social 50 Music Chart by: Randy Matheson
December 13, 2010, 09:16
Last week the venerable music trade magazine Billboard debuted its new Social 50 chart. The introduction of the Social 50 goes to prove how important the…
- Leanback - a YouTube Interface Made for TV? by: Jim Morrison
October 20, 2010, 09:16
Today YouTube launched a new user interface called Leanback. The immediate response around the office was “that’s for TV”. As mentioned in this…
- We're Ready to Strut Our Stuff and Walk a Mile in Her Shoes by: Randy Matheson
September 30, 2010, 01:18
Shave your legs, paint your toes, shoulders back and keep your eyes straight ahead! The big day is here, and the bad boys of the Delvinia Heel Toe Team are…
- Arcade Fire, The Wilderness Downtown & Transmedia Storytelling by: Randy Matheson
September 3, 2010, 13:15
One of the most inspired and compelling web experiences we have seen recently launched on Monday, a collaboration between Google, filmmaker Chris Milk and…
- AskingCanadians™ Back to School Poll - Part 1 by: Randy Matheson
September 1, 2010, 10:46
This post is the first in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age children.…
- Chatroulette is like a box of chocolates, you never know what you’ll get… or see by: Randy Matheson
March 12, 2010, 11:33
Not sure whether it was the guy pointing a handgun, the large naked guy in the Mexican wrestling mask or the trio of half-drunk teen thugs that had me most…
- Canadian Opera Company busts stereotypes and goes digital - ITBusiness.ca Case Study by: Adam Froman
March 9, 2010, 14:22
It's always nice when your work gets recognized and Brian Jackson from IT World Canada did a great job producing this video to showcase the strategic…
- "Hurt Locker" Producer Blows His Chance to Attend the Oscars by: Andrea Reck
March 5, 2010, 15:17
Take this as a lesson folks; think twice before hitting send. No matter the subject or the audience, even the most heartfelt and well-intentioned emails can…
- Bhang that drum desi-style by: Delvinia
March 2, 2010, 10:10
If you’re social, into music or are just looking to try something different on a Saturday night, give a Bhangra jam (a.k.a. "brown jams") a try. What’s…
- Killing in the Name goes to UK Number 1 - A Social Media Triumph for the People? by: Randy Matheson
January 5, 2010, 15:24
The Number One Christmas Single on the UK music charts always receives a lot of attention, but this year there was extra drama thrown into the mix. For the…
- Where Does Gamification Fit into a Digital Customer Experience? by: Randy Matheson
- Category: Speaking Engagements (43)
- Presentation Slides: Mapping Manulife's Direct to Consumer Path to Purchase by: admin
June 12, 2013, 11:03
Last week, our President Steve Mast was a guest speaker at the Canadian Marketing Association's 2013 National Convention. Steve spoke about the need to map…
- Speaking Engagements: Retail Advertising & Marketing Symposium by: admin
April 11, 2013, 09:00
RAC Canada & the Retail Council of Canada are joining forces to present this year's Retail Advertising & Marketing Symposium, which takes place on…
- Why giving back time to the next generation of students is important by: Adam Froman
March 15, 2013, 11:25
As part of celebrating our 15th anniversary at Delvinia, I made a personal commitment to find ways to give back as an acknowledgement of what we have achieved…
- Speaking Engagements: 2013 CMA National Convention by: admin
March 12, 2013, 11:06
The Canadian Marketing Association is partnering with The Art of Marketing for the 2013 CMA National Convention, which includes two days of keynote speakers…
- Speaking Engagements: OpenDialogue's Social Media Marketing Conference by: admin
February 6, 2013, 09:00
Delvinia President Steve Mast will take part in OpenDialogue's 6th Annual Social Media Marketing Conference, being held at The Old Mill Inn on February 13 and…
- Speaking Engagements: Reinventing Customer Service Conference by: admin
January 29, 2013, 09:00
Amy Sullivan, Delvinia's VP of Insights, is among the speakers presenting at the 4th Reinventing Customer Service Conference being hosted by Federated Press…
- Edmonton demonstrates leadership on path to eDemocracy by: Adam Froman
November 26, 2012, 12:51
This past weekend I was asked to participate in an interesting public policy consultation process organized by the Centre for Public Involvement, which is a…
- Speaking Engagements: OpenDialogue's Digital Brand Building Conference by: Susan O'Neill
October 15, 2012, 14:48
Delvinia President Steve Mast is the keynote speaker at OpenDialogue's Digital Brand Building conference being held at The Old Mill Inn on October 25. The…
- In the News: Vue magazine reports on ESOMAR's Best of Canada event by: Susan O'Neill
August 8, 2012, 10:55
ESOMAR’s recent “Best of – Canada 2012” event, which included a presentation by our CEO Adam Froman on Delvinia's work with the Canadian Opera…
- Insights from our Voice of the Customer Roadshow by: Susan O'Neill
June 28, 2012, 10:28
Last Thursday, Delvinia and AskingCanadians partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile Research…
- State of the Social Nation by: Susan O'Neill
June 13, 2012, 16:00
Earlier today, Amy Sullivan, Delvinia’s VP of Customer Insight, and Randy Matheson, our Director of Emerging Media + Trends, kicked off the Canadian…
- VoC Roadshow Preview: FlightSafety’s Rick Bedard by: Susan O'Neill
June 11, 2012, 14:27
Like many companies considering the implementation of a VoC program, FlightSafety International—the world’s leading aviation training company—wanted to…
- Speaking Engagements: NXNE Interactive by: Susan O'Neill
June 1, 2012, 10:00
650 bands. 7 days. 40 films. The annual music, film and interactive festival and conference that is NXNE gets under way in Toronto on June 11 and Delvinia's…
- Speaking Engagements: 2012 CMA Social Media Conference by: Susan O'Neill
May 30, 2012, 11:41
Amy Sullivan, Delvinia's VP of Customer Insight, and Randy Matheson, our Director of Emerging Media + Trends, will kick off the Canadian Marketing Association's…
- CMA Summit 2012: Capturing the Voice of the Customer by: Susan O'Neill
May 22, 2012, 09:59
Last week, Delvinia CEO Adam Froman was among the speakers at the Canadian Marketing Association's CMA Summit 2012, held at the Westin Harbour Castle Hotel on…
- Speaking Engagements: SMEI's Google+ Event for Marketers by: Susan O'Neill
May 17, 2012, 11:42
Delvinia CEO Adam Froman heads to Vancouver today -- fresh on the heels of yesterday's Voice of the Customer presentation at the CMA Summit 2012 -- to talk…
- RSVP to Attend Confirmit's Voice of the Customer & Mobile Research Roadshows by: Susan O'Neill
May 11, 2012, 08:00
Save the date! Delvinia and AskingCanadians™ have partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile…
- Sharing the story of the COC at ESOMAR's Best of Canada Event by: Susan O'Neill
May 10, 2012, 12:17
Delvinia CEO Adam Froman was among the speakers at the ESOMAR Best Of - Canada 2012 breakfast, held Wednesday at the Hilton Toronto Hotel. His presentation,…
- Speaking Engagements: ESOMAR Best of – Canada 2012 by: Susan O'Neill
April 25, 2012, 14:00
ESOMAR, a global organization dedicated to advancing and elevating market research, is hosting a 'Best Of' event in Toronto on May 9. The breakfast event,…
- Learn how to connect with consumers at the CMA Summit by: Steve Mast
April 19, 2012, 09:57
The Canadian Marketing Association (CMA) is taking marketing to a new level with a series of videos promoting the CMA Summit 2012, which takes place at the…
- Speaking Engagements: OpenDialogue Presents Content Marketing by: Susan O'Neill
April 12, 2012, 11:53
OpenDialogue presents a one-day conference on Content Marketing at The Old Mill on April 25. The theme of this year's event is The Power of Choice: Attracting…
- Speaking Engagements: 2012 MRIA National Conference by: Susan O'Neill
March 24, 2012, 08:00
The Marketing Research and Intelligence Association (MRIA) is headed to Newfoundland for this year’s annual conference and Delvinia CEO Adam Froman is among…
- Speaking Engagements: 2012 CMA Summit by: Susan O'Neill
March 7, 2012, 11:38
The Canadian Marketing Association presents the 2012 CMA Summit (formerly the CMA National Convention) at the Westin Harbour Castle Hotel on May 16 and 17.…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- New Media Use Changes During the Customer Life Cycle by: Susan O'Neill
January 19, 2012, 12:05
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association's CMA…
- Speaking Engagements: Join us at the CMA Analytics Conference by: Susan O'Neill
January 10, 2012, 11:54
With the diversification of channels and advent of social media, consumers now have far more control of their environment and their interaction with…
- Understanding the People Behind the Clicks by: Susan O'Neill
November 18, 2011, 13:28
Earlier this week, Amy Sullivan, our Vice President, Customer Insights, and Andrew N. Assad, Content and Propositions Marketing Manager with Microsoft…
- 5 Ways for Marketers to Integrate Social Media by: Adam Froman
November 17, 2011, 10:33
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to…
- How does Social Media Fit into the Marketing Mix? by: Adam Froman
November 16, 2011, 09:00
Later today, I'll be speaking at Environics Analytics' 5th Annual User Conference. With the theme, “Big Data: Harnessing the Power,” the conference will…
- Sharing our Approach to Digital Metrics with the Next Generation of Leaders by: Rosalina Lin-Allen
November 15, 2011, 09:54
Last week, I was invited to speak to MBA students on the topic of digital metrics, at my alma mater, the Schulich School of Business. This is the third year in…
- Speaking Engagements: A Sneak Peek at Environics Analytics' 5th Annual User Conference by: Susan O'Neill
October 28, 2011, 12:19
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User…
- A New Paradigm for the Relationship Between Technology, Citizens and Government by: Susan O'Neill
October 21, 2011, 11:33
Earlier this week, Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti led a presentation at the GTEC 2011 conference in Ottawa to share the story of…
- Sharing the Story of Markham's Journey at GTEC 2011 by: Adam Froman
October 19, 2011, 17:09
I just returned from speaking at the GTEC 2011 conference in Ottawa earlier today. This is the largest government technology conference in the country. It was…
- Webinar: Delvinia & Tenzing Present the Canadian Mobile Shopper by: Susan O'Neill
October 18, 2011, 10:00
Wednesday, October 26 - 2 p.m. (EDT) RSVP for this webinar now Join host Rosalina Lin-Allen, Delvinia's Director of Client Strategy, for a free webinar…
- Delvinia and Markham to Present at GTEC 2011 by: Susan O'Neill
October 17, 2011, 15:13
Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti will address delegates at GTEC 2011, Canada’s Government Technology Event, on Wednesday. The…
- Delvinia's Internet Voting Report Gets Radio Play in B.C. by: Susan O'Neill
September 30, 2011, 16:56
Delvinia's DIG report on eDemocracy and Citizen Engagement got some airtime on a radio station in Victoria, B.C. this week. On Thursday, Nicole Goodman, a…
- Speaking Engagements: A Sneak Peek at the Upcoming ArtezInterAction Conference by: Susan O'Neill
July 18, 2011, 12:29
On September 29, Delvinia President Steve Mast will be among the speakers taking part in the 5th annual Artez InterAction (AIA) conference for nonprofit…
- Webinar: Delvinia & Affinity presents: Ivey Publishing Enables Scalable Growth by: Randy Matheson
June 10, 2011, 11:23
Monday, June 27, 2pm EST RSVP for this webinar now Join host Rosalina Lin-Allen, Director of Client Strategy at Delvinia, Gregory Yantz of Ivey Publishing…
- Join Us at the Science and Art of Social Business Conference by: Randy Matheson
June 9, 2011, 09:36
It goes without saying that social media affects nearly every aspect of your business. From simple monitoring of social media channels to content creation,…
- Delvinia and Markham to Present at GTEC 2011 this Fall by: Susan O'Neill
June 8, 2011, 12:45
Through the use of Internet voting and the implementation of multiple online initiatives designed by Delvinia, the Town of Markham has become a Canadian…
- Adopting the Perspective of the Social Shopper by: Steve Mast
May 9, 2011, 09:45
As we all know, digital media has exploded in recent years, leading to the proliferation of countless websites that aggregate deals, ratings and reviews, or…
- Targeting Your Digital Efforts to Niche Markets by: Steve Mast
May 3, 2011, 10:41
We all know that different groups use digital media in different ways. There is no one size fits all marketing strategy. So whether you’re trying to reach…
- Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics by: Susan O'Neill
April 19, 2011, 12:47
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape.…
- Presentation Slides: Mapping Manulife's Direct to Consumer Path to Purchase by: admin
- Category: AskingCanadians (82)
- 2012 Year in Review by: admin
December 18, 2012, 08:00
(Don't miss this year's outtakes. Be sure to watch the video until the very end!) As we look back on 2012, we wanted to share some of the great things that…
- Screens & Places: Showrooming, fact or fiction? by: Steve Mast
November 8, 2012, 10:01
The intersection between digital, social and physical experiences. If you do a quick search online, you'll find lots of articles about showrooming. And if…
- Screens & Places: Table for two, please by: Steve Mast
October 25, 2012, 09:00
The intersection between digital, social and physical experiences. Like many of you I'm always looking for tools to help me in my day-to-day life. I'm a…
- The Men of Delvinia & AskingCanadians March to End Violence against Women by: Susan O'Neill
September 28, 2012, 10:53
The Men of Delvinia & AskingCanadians took to the streets of Toronto wearing high heels yesterday for the White Ribbon Campaign’s fourth annual Walk a…
- Shoe Shopping for a Cause with the Men of Delvinia and AskingCanadians by: Susan O'Neill
September 14, 2012, 14:32
They can do wonders for your posture – not to mention your confidence – but as the men of Delvinia and AskingCanadians are soon to find out; walking in…
- Support the Men of Delvinia & AskingCanadians in the Walk a Mile in Her Shoes Campaign by: Susan O'Neill
September 6, 2012, 13:52
The Well Heeled Men of Delvinia and AskingCanadians are getting pumped—and they're looking for your support. Delvinia and AskingCanadians have registered…
- Insights from our Voice of the Customer Roadshow by: Susan O'Neill
June 28, 2012, 10:28
Last Thursday, Delvinia and AskingCanadians partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile Research…
- In the News: Strategy Features AskingCanadians Research on Television Viewing Habits by: Susan O'Neill
June 25, 2012, 15:19
For it's July issue, centred on the Fall TV schedule, Strategy called on Delvinia and its sister company, AskingCanadians, to find out how TV consumption…
- RSVP to Attend Confirmit's Voice of the Customer & Mobile Research Roadshows by: Susan O'Neill
May 11, 2012, 08:00
Save the date! Delvinia and AskingCanadians™ have partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile…
- New Faces at AskingCanadians™: Grace Kim by: Susan O'Neill
May 2, 2012, 11:38
Hi there, I’m Grace Kim and I’m joining AskingCanadians™, a Delvinia company, as Senior Project Manager. My 10+ years of…
- New Faces at AskingCanadians™: Natalie Kam by: Susan O'Neill
May 2, 2012, 11:37
Hi everyone! My name is Natalie Kam and I’m joining the wonderful team at AskingCanadians™ as a Data Specialist. With a design and event planning…
- Webinar Recording: Announcing the eShopper PRIZMC2Link by: Susan O'Neill
April 27, 2012, 14:22
Earlier this week, Delvinia CEO Adam Froman and Jan Kestle, president of Environics Analytics, hosted a webinar to announce the eShopper PRIZMC2Link, powered…
- Teaching from Within: Delvinia's Education Sessions by: Andrea Reck
April 5, 2012, 12:07
We always want to encourage our staff to play, learn and grow. And, to focus on that this year we decided to spend some time teaching from within. Each of us…
- Speaking Engagements: 2012 MRIA National Conference by: Susan O'Neill
March 24, 2012, 08:00
The Marketing Research and Intelligence Association (MRIA) is headed to Newfoundland for this year’s annual conference and Delvinia CEO Adam Froman is among…
- Introducing our New Customer Experience Programs by: Susan O'Neill
March 21, 2012, 14:45
We’re committed to helping our clients improve, create and innovate their digital customer experiences. That’s been our focus since 1998. Today we’re…
- Speaking Engagements: 2012 CMA Summit by: Susan O'Neill
March 7, 2012, 11:38
The Canadian Marketing Association presents the 2012 CMA Summit (formerly the CMA National Convention) at the Westin Harbour Castle Hotel on May 16 and 17.…
- Delvinia's Customer-Centric Approach to VoC Programs by: Adam Froman
January 31, 2012, 07:00
Voice of the Customer is a term that’s commonly being used to describe the process of using digital technologies across various customer touchpoints to…
- New Media Use Changes During the Customer Life Cycle by: Susan O'Neill
January 19, 2012, 12:05
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association's CMA…
- Speaking Engagements: Join us at the CMA Analytics Conference by: Susan O'Neill
January 10, 2012, 11:54
With the diversification of channels and advent of social media, consumers now have far more control of their environment and their interaction with…
- In the News: Vue Magazine Profiles Delvinia's Work with the Town of Markham by: Susan O'Neill
December 12, 2011, 12:41
In the December issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), our CEO Adam Froman shares the story of our work…
- 2011 Year in Review by: Susan O'Neill
December 6, 2011, 16:01
To view our year-in-review infographic and video, please visit www.delvinia.com/holiday2011. As we look back on 2011, we wanted to share some of…
- 5 Steps for Brands to Meet the Needs of Social Shoppers by: Susan O'Neill
December 2, 2011, 10:17
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by…
- Understanding the People Behind the Clicks by: Susan O'Neill
November 18, 2011, 13:28
Earlier this week, Amy Sullivan, our Vice President, Customer Insights, and Andrew N. Assad, Content and Propositions Marketing Manager with Microsoft…
- 5 Ways for Marketers to Integrate Social Media by: Adam Froman
November 17, 2011, 10:33
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to…
- Delvinia goes to the Ballroom by: Susan O'Neill
November 14, 2011, 12:20
The Delvinia and AskingCanadians™ teams laced up their (rental) shoes and hit the lanes at The Ballroom for a night of bowling on Thursday. Yes, bowling! T…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- What Keeps Customers Loyal to Your Digital Brand? by: Steve Mast
November 4, 2011, 14:57
Last week I shared some insights, based on our AskingCanadians™ research, into the factors that motivate consumers to interact with brands on social media.…
- Delvinia's Inaugural Halloween Candy-Eating Contest by: Susan O'Neill
November 1, 2011, 10:01
To celebrate Halloween 2011, we hosted our first ever candy-eating contest with AskingCanadians™ yesterday. The challenge for our three contestants: to eat…
- Speaking Engagements: A Sneak Peek at Environics Analytics' 5th Annual User Conference by: Susan O'Neill
October 28, 2011, 12:19
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User…
- Webinar Recording: The Canadian Mobile Shopper by: Susan O'Neill
October 27, 2011, 15:45
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a free webinar on the Canadian Mobile Shopper, sponsored by Tenzing. …
- Ensuring the Integrity of Online Data by: Susan O'Neill
October 26, 2011, 12:44
I recently sat down with Raj Manocha, VP of AskingCanadians™, and Craig Tothill, Director of IT & Panel Technology, to talk about our experience in…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- Sharing the Story of Markham's Journey at GTEC 2011 by: Adam Froman
October 19, 2011, 17:09
I just returned from speaking at the GTEC 2011 conference in Ottawa earlier today. This is the largest government technology conference in the country. It was…
- Webinar: Delvinia & Tenzing Present the Canadian Mobile Shopper by: Susan O'Neill
October 18, 2011, 10:00
Wednesday, October 26 - 2 p.m. (EDT) RSVP for this webinar now Join host Rosalina Lin-Allen, Delvinia's Director of Client Strategy, for a free webinar…
- Harnessing the Power of Online Communities to Create and Reward Consumer Loyalty by: Typhaine Le Corvec
October 17, 2011, 10:00
Every brand should have a plan to reward loyalty. Competition is fierce in the marketplace and brands have to go the extra step to find out what their…
- Elections Ontario Missed a Huge Opportunity by: Adam Froman
October 12, 2011, 10:08
When I met with Elections Ontario in 2010 to discuss the research we were going to have Nicole Goodman take on with the assistance of an NSERC grant that…
- New Faces at AskingCanadians™: Frank Schiraldi by: Susan O'Neill
October 7, 2011, 09:15
Hi there, I’m Frank Schiraldi and I’m joining AskingCanadians™, a Delvinia company, as a Programmer. I have four years of experience in the market…
- AskingCanadians™ Launches Specialty Panel with SavvyMom by: Susan O'Neill
October 3, 2011, 14:34
AskingCanadians™, a Delvinia company, today announced a partnership with SavvyMom Media to create a branded online research community composed of Canadian…
- Delvinia Releases DIG Report on eDemocracy and Citizen Engagement by: Susan O'Neill
September 26, 2011, 11:44
Delvinia has announced the release of its latest DIG report, “eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of…
- Delvinia to Release DIG Report on Internet Voting and the Future of eDemocracy in Canada by: Susan O'Neill
September 22, 2011, 14:46
Delvinia will release its latest DIG report on Internet voting and the future of eDemocracy in Canada at a press conference being held in our offices at 10…
- Six Things to Consider When Putting Your Trust in Data Collection Suppliers by: Roy Gonsalves
September 20, 2011, 08:39
John Wright and Darrell Bricker, a Senior Vice President and CEO of Public Affairs at Ipsos, respectively, recently wrote a great piece about polling results…
- New Faces at AskingCanadians™: Amber Bartlett by: Susan O'Neill
September 12, 2011, 16:33
Hi there, I’m Amber Bartlett and I’m joining AskingCanadians™, a Delvinia company, as Senior Sales Manager. My five years of experience in the market…
- Lessons Learned from my Social Media Internship by: Delvinia
September 6, 2011, 10:02
During my summer internship at Delvinia and AskingCanadians™ I have learned the true meaning and value of social media. When I first started interning…
- Delvinia Partners with Ryerson to Study Why Consumers Participate in Market Research by: Susan O'Neill
August 30, 2011, 14:32
Delvinia has been selected as one of 15 businesses to partner with Ryerson University under a federal initiative designed to help companies in southern Ontario…
- AskingCanadians™ Launches Social Media Recruitment Campaign by: Susan O'Neill
August 24, 2011, 09:30
AskingCanadians™, a Delvinia company, today announced the launch of a social media recruitment campaign offering Canadians the opportunity to voice their…
- Delvinia Wins Top Honours at 2011 Interactive Media Awards by: Susan O'Neill
August 5, 2011, 09:59
The creative refresh of the Canadian Opera Company's (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011…
- Vue Magazine Profiles Delvinia and the Canadian Opera Company by: Susan O'Neill
August 4, 2011, 12:18
The July/August issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), is being released this week and Delvinia's work…
- New Faces at AskingCanadians™: Roy Gonsalves by: Susan O'Neill
July 21, 2011, 12:30
Hi everyone! My name is Roy Gonsalves and I’m taking on the role of Director of Sales with AskingCanadians™. I’m joining AskingCanadians™ with 15…
- Delvinia, AskingCanadians™ Welcome New Members to the Team by: Susan O'Neill
July 20, 2011, 09:58
Delvinia and AskingCanadians™ today announced the addition of two new team members. Charles Sue-Wah-Sing joins Delvinia as Director of Strategy and Experience…
- Delivering Quality Research Data Leads to Actionable Customer Insights by: rmanocha
July 13, 2011, 17:04
How do you make sure you have unique panellists answering surveys? How do you know your panellists really are who they say they are? Validity, data…
- AskingCanadians™ Partners with MarketTools and Adopts TrueSample by: Susan O'Neill
July 12, 2011, 12:38
AskingCanadians™, a Delvinia company, has announced a partnership with MarketTools to adopt TrueSample as its quality solution for all of its online consumer…
- AskingCanadians™ Poll: Rachel McAdams, Ryan Reynolds Canada's Sexiest Stars by: Susan O'Neill
June 29, 2011, 12:19
As part of our nationwide AskingCanadians™ Canada Day poll, we asked Canadians to vote for Canada's hottest actors and actresses. Capturing 32 per cent…
- AskingCanadians™ Poll: BNL Dominates Poll on Canada's Favourite Bands by: Susan O'Neill
June 29, 2011, 12:17
In a nationwide AskingCanadians™ poll conducted from June 20 – 22, we asked Canadians: Who is your favourite Canadian band? Scarborough’s favourite…
- AskingCanadians™ Poll: Canadian Bacon Best Represents Canadian Cuisine by: Susan O'Neill
June 28, 2011, 16:36
As Canada Day approaches, we asked Canadians to weigh in on which dish best represents Canadian cuisine. The top choice? Canadian bacon. Forty-two per…
- AskingCanadians™ Poll: Canadians Support the Return of the Jets by: Susan O'Neill
June 10, 2011, 11:17
NHL hockey is the talk of the town in more than one Canadian city these days. The Vancouver Canucks head into Game 5 of the Stanley Cup Finals tonight, True…
- Delvinia Data Collection Announces Corporate Rebranding by: Susan O'Neill
May 30, 2011, 10:27
Delvinia Data Collection announced today the launch of its new corporate identity and name change to AskingCanadians™. The rebranding, together with the…
- Adopting the Perspective of the Social Shopper by: Steve Mast
May 9, 2011, 09:45
As we all know, digital media has exploded in recent years, leading to the proliferation of countless websites that aggregate deals, ratings and reviews, or…
- New Database Reveals Mobile Habits of Canadians by: Susan O'Neill
April 26, 2011, 14:18
Delvinia and Environics Analytics have announced the launch of a new database that links the PRIZMC2 segmentation system to Delvinia’s AskingCanadians™…
- Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics by: Susan O'Neill
April 19, 2011, 12:47
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape.…
- IAB Canada Promotes New Social Media Database from Delvinia, Environics Analytics by: Susan O'Neill
April 4, 2011, 10:46
The Interactive Advertising Bureau of Canada (IAB Canada) has selected the AskingCanadians™ Social Media PRIZMC2Link—created by Delvinia in partnership…
- AskingCanadians™ to Launch Infant Panel by: Susan O'Neill
April 1, 2011, 11:21
AskingCanadians™, Delvinia’s proprietary online research community, has announced the creation of AskingInfants™—a new panel designed to track brand…
- AskingCanadians™ Poll: How do Canadians Feel About the Federal Election? by: Susan O'Neill
March 29, 2011, 15:00
Political change doesn’t come cheap in Canada. But despite taxpayers’ frequent complaints about the high costs associated with staging a general election—…
- A Successful Launch with Environics Analytics and RBC Royal Bank by: Adam Froman
March 22, 2011, 11:50
Kudos to Jan Kestle, Michael Weiss, Emily Anderson and the Environics Analytics’ team for putting on a top-notch breakfast event this morning to launch the…
- New Database Reveals Social Media Habits of Canadians by: Susan O'Neill
March 22, 2011, 10:52
The results of Delvinia's new annual AskingCanadians™ social media survey have been linked to PRIZMC2, a popular consumer segmentation system from Environics…
- New Faces at Delvinia: Angela Lau by: Susan O'Neill
March 21, 2011, 13:00
Hi there. I’m Angela Lau, Project Manager for AskingCanadians™. I’m joining Delvinia with more than five years of experience in the online market…
- Immigrants are on the Digital Vanguard: The Globe and Mail by: Susan O'Neill
March 21, 2011, 10:59
The revolution in social media is changing the way ideas are shared, and newcomers to Canada are leading the way. So says The Globe and Mail in “Immigrants…
- Environics Analytics and Delvinia Announce Social Media Partnership by: Susan O'Neill
March 21, 2011, 09:00
Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics…
- AskingCanadians Poll: What Tech Do You Have in Your Car? by: Susan O'Neill
March 16, 2011, 11:22
In a recent AskingCanadians™ poll, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians (62.4 per cent) indicated they drive…
- The Social Shopper: A Lens into the Future of Retail Experiences by: Randy Matheson
March 10, 2011, 21:41
On March 10, Delvinia President Steve Mast; Vice President of Insight, Amy Sullivan and Randy Matheson, Director of Emerging Media presented a webinar 'The…
- Delvinia Releases Dig Report on the Social Shopper by: Susan O'Neill
February 24, 2011, 09:21
Understanding how consumers incorporate digital technology into the retail experience is the focus of the latest Delvinia Dig report, being released today. T…
- AskingCanadians Poll: Most Canadians Support the Role of the CRTC by: Susan O'Neill
February 16, 2011, 09:31
In an AskingCanadians™ poll of 1,052 respondents, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians indicated they support…
- New Faces at Delvinia: Raj Manocha by: Susan O'Neill
February 2, 2011, 10:00
From client to co-worker! Hi all, I’m Raj Manocha, Director of Sales, AskingCanadians™. At Delvinia, I’ll be focusing on pushing the needle forward…
- Delvinia announces internal promotions, new hires by: Susan O'Neill
February 1, 2011, 13:14
Today we announced the promotion of several key staff members and the hiring of two new employees.
- Facebook Tops List of Email Alternatives, Especially with Women by: Randy Matheson
December 9, 2010, 23:27
According to numbers published by Royal Pingdom in 2009, the estimated number of emails sent per day was around 247 billion. Unfortunately 80% of those are…
- Webinar: The Digital Divide between Millennials & Boomers by: Delvinia
November 26, 2010, 09:40
As technologies continue to evolve, generation gaps grow, and reaching audiences in meaningful ways becomes increasingly difficult, organizations today…
- Delvinia Dig Webinar Series Launches with 'Mobile in Canada' and 'The Digital Divide' by: Randy Matheson
November 16, 2010, 09:56
This month we’re proud to share two of our popular presentations through our FREE Delvinia Dig Webinar series. These webinars are based upon our popular…
- AskingCanadians Pulse Poll: Most BlackBerry owners not concerned about government negotiations by: Adam Froman
November 10, 2010, 14:04
In a www.askingcanadians.com poll of 1006 respondents conducted by Delvinia Data Collection for ITBusiness.ca, Canadians are split on whether the devices are…
- AskingCanadians Pulse Poll: Canadians choose Windows Phone 7 over Android by: Adam Froman
November 2, 2010, 10:13
In a www.askingcanadians.com poll of 1,094 respondents conducted by Delvinia Data Collection for ITBusiness.ca, most Canadians aren't yet aware of the Windows…
- Will you be using Facebook's new Places feature? by: Randy Matheson
September 24, 2010, 15:36
Facebook Places is now live in Canada. In early September we asked 1002 members of Delvinia's AskingCanadians research panel whether they would be using…
- AskingCanadians™ Back to School Poll – How are you spending Labour Day? by: Randy Matheson
September 6, 2010, 16:39
Summer doesn't officially end until September 21, but Labour Day has always been the symbolic end of the carefree days of summer for most people. Summer…
- AskingCanadians™ Back to School Poll – Part 2: Spending by: Randy Matheson
September 2, 2010, 15:17
This post is the second in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age…
- AskingCanadians™ Back to School Poll - Part 1 by: Randy Matheson
September 1, 2010, 10:46
This post is the first in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age children.…
- 2012 Year in Review by: admin
- Category: Technology (72)
- Photo Sharing: Is a picture still worth a thousand words? by: Sara Baron-Goodman
May 28, 2013, 11:00
Last week, Yahoo unveiled a newly revamped Flickr, comprising of such features as one terabyte of storage space with their free accounts (equivalent to about…
- Will Wearable Computing Devices Transform Customer Experiences? by: Randy Matheson
April 2, 2013, 12:40
The concept of wearable computing is no longer confined to science fiction. Google's head-mounted Glass project is now in the hands of developers, Nike's…
- 6 Innovative Mobile Weather App Interfaces by: Randy Matheson
August 22, 2012, 07:00
Smartphones have enabled their users to have instant access to detailed weather information no matter where they are, allowing them to make informed…
- Researchers Use 3D Printer to Create Magic Arms for Little Girl by: Randy Matheson
August 10, 2012, 15:38
3D printing or additive technology has the potential to revolutionize a number of industries. While 3D printing will never (I always hesitate to say never)…
- Major League Soccer Players to Wear Data Sensors for All Star Game by: Randy Matheson
July 25, 2012, 10:31
When the MLS All-Stars take the field tonight in Philadelphia against UEFA Champions League winners Chelsea, the players will be outfitted with the Adidas…
- Will Airtime Fly With Video Chat Users? by: Randy Matheson
June 6, 2012, 12:04
It might be easy to scoff at Airtime; the much-hyped video networking startup launched Tuesday by Internet entrepreneurs Sean Parker and Shawn Fanning. With…
- Band-Aid's Magic Vision App Turns Boo-Boos Into Augmented Reality Experiences by: Randy Matheson
May 23, 2012, 15:45
Most augmented reality (AR) experiences leave me with a "Why did they even bother?" feeling, but there a few that score big on my Awesome-Metre. This week…
- BBC Brings the Animals of Frozen Planet to Life with Augmented Reality by: Randy Matheson
May 23, 2012, 08:00
Augmented reality (AR) has the ability to immerse users in an experience by layering in 3D content within the space of a camera's viewpoint. Early AR…
- U.K. Brand Turns Deodorant Cans into Augmented Reality Game Controllers by: Randy Matheson
April 12, 2012, 08:00
U.K. Unilever deodorant brand Suremen is looking to give its customers the thrill of four heart-pounding adventure challenges, without the sweat, dirt, cold…
- Facebook buys Instagram: Is a Picture Worth a Billion Dollars? by: Randy Matheson
April 9, 2012, 16:28
When a big tech acquisition happens, the related worlds of business, technology and advertising seem to evolve into a spectator sport. At least that's how it…
- Google Launches Real-World Tests of Augmented Reality Glasses by: Randy Matheson
April 5, 2012, 13:12
Will the familiar sight of distracted, hunched over smartphone users soon be replaced with those of distracted users staring somewhere off into the…
- Well.ca Opens QR Code-Enabled Virtual Store in Downtown Toronto by: Randy Matheson
April 3, 2012, 10:05
Every day thousands of busy people rush through the area connecting Toronto's Union Station with the PATH system; a series of tunnels that connects nearly 50…
- Tracking students with GPS microchips by: Susan O'Neill
March 29, 2012, 08:00
According to a story that appeared on Mashable earlier this week, 20,000 grade school students in Vitoria da Conquista, Brazil “have recently started…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- Delvinia in the News: Canadian Government Executive Profiles eDemocracy in Markham by: Susan O'Neill
January 24, 2012, 09:57
Delvinia's work around eDemocracy in the Town of Markham is the subject of a feature story in the January issue of Canadian Government Executive, published by…
- Everything Is a Screen as Microsoft Imagines Future Productivity by: Randy Matheson
November 2, 2011, 08:00
If I can offer one piece of advice for people looking to invest in future needs, it would be this; invest in screen cleaning fluids and wipes. Soon…
- Building it Cool: Designing for Mobile and the Web by: Charles Sue-Wah-Sing
October 24, 2011, 16:21
Over the past few weeks our interactive team has been busy testing a new mobile app (which we developed for a client and will be announcing shortly) on a…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- A New Paradigm for the Relationship Between Technology, Citizens and Government by: Susan O'Neill
October 21, 2011, 11:33
Earlier this week, Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti led a presentation at the GTEC 2011 conference in Ottawa to share the story of…
- Sharing the Story of Markham's Journey at GTEC 2011 by: Adam Froman
October 19, 2011, 17:09
I just returned from speaking at the GTEC 2011 conference in Ottawa earlier today. This is the largest government technology conference in the country. It was…
- Webinar: Delvinia & Tenzing Present the Canadian Mobile Shopper by: Susan O'Neill
October 18, 2011, 10:00
Wednesday, October 26 - 2 p.m. (EDT) RSVP for this webinar now Join host Rosalina Lin-Allen, Delvinia's Director of Client Strategy, for a free webinar…
- Delvinia and Markham to Present at GTEC 2011 by: Susan O'Neill
October 17, 2011, 15:13
Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti will address delegates at GTEC 2011, Canada’s Government Technology Event, on Wednesday. The…
- Where's the ON switch? by: Randy Matheson
October 14, 2011, 13:26
There are important moments in your life that you look back on and you can instantly realize the impact that that moment had. In 1988 I was working at…
- Can You Get the Digitally-Intimidated to Use Technology? by: Rosalina Lin-Allen
October 6, 2011, 10:10
It has been expected for some years now that computers would not only be everywhere, but in everything as they became cheaper. That is now achievable. Not…
- Delvinia to Release DIG Report on Internet Voting and the Future of eDemocracy in Canada by: Susan O'Neill
September 22, 2011, 14:46
Delvinia will release its latest DIG report on Internet voting and the future of eDemocracy in Canada at a press conference being held in our offices at 10…
- Are YouTube Brand Channels the Next Step in Microsites? by: Randy Matheson
September 16, 2011, 13:13
If you’ve been in digital marketing for any length of time, you've probably worked on a microsite. Microsites are usually created to showcase or promote a…
- Delvinia Case Study: Microsoft Canada's No Friend Left Behind Campaign by: Susan O'Neill
August 19, 2011, 10:02
Microsoft Canada's No Friend Left Behind Campaign, designed by Delvinia to promote the launch of Window's Live Messenger for the iPhone and iPod touch, is a…
- Mobile Apps Allow Viewers to Check-in with Their Favourite Shows by: Delvinia
August 5, 2011, 12:50
In my recent post on social television, I talked about the ways that mobile devices, apps and social media are changing the television viewing experience. An…
- Vue Magazine Profiles Delvinia and the Canadian Opera Company by: Susan O'Neill
August 4, 2011, 12:18
The July/August issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), is being released this week and Delvinia's work…
- Engaging Viewers Through Social Television by: Delvinia
July 26, 2011, 17:34
Chances are your attention is focused on more than one screen when you’re watching television in your living room. By using your laptop, tablet or smartphone…
- KLM Adds 4,000 Facebook Profile Pics to a Real Plane by: Randy Matheson
July 6, 2011, 10:44
The Dutch airline KLM is on a winning streak, creating interesting campaigns using social media that connect the company's Facebook, Foursquare and Twitter…
- Top Chef Canada Cooks Up Contest with Mobio QR Codes by: Randy Matheson
June 17, 2011, 09:15
Viewers of Top Chef Canada can now win a ,000 GE Monogram Kitchen by scanning a QR Code that will appear on air during the show over the next four weeks.…
- New Faces at Delvinia: Connie Chan, Social Media Intern by: Susan O'Neill
June 16, 2011, 10:19
First of all, I would like to thank everyone at Delvinia for this wonderful opportunity. I am extremely excited to be your Social Media Intern and look forward…
- Delvinia and Markham to Present at GTEC 2011 this Fall by: Susan O'Neill
June 8, 2011, 12:45
Through the use of Internet voting and the implementation of multiple online initiatives designed by Delvinia, the Town of Markham has become a Canadian…
- Jeep Ad Provides an Example of QR Code and Mobile Best Practices by: Randy Matheson
May 27, 2011, 09:00
The full-page Jeep ad that appeared in newspapers last week is a great example of best practices to follow when using a 2D barcode in advertising. A recent…
- A Lesson in QR Code Density by: Randy Matheson
May 25, 2011, 14:51
Amy Sullivan, Delvinia's Vice President of Customer Insight, and I recently presented a webinar on 2D Barcodes. We talked about several best practices during…
- Your Social Footprint is Your Legacy by: Rosalina Lin-Allen
May 16, 2011, 09:45
Derek Miller's "The Last Post" was published on his blog penmachine.com by a friend on May 4, a day after the 41-year-old father of two died from…
- Webinar Slides: 2D Barcodes are Here. Are You and Your Audience Ready? by: Randy Matheson
May 13, 2011, 12:12
Whether you refer to them as 2D barcodes, dot matrix codes or simply QR codes, the one thing that everyone can agree on is the fact that the use of 2D barcodes…
- As Consumer Behaviour Changes, Mobile Websites are Becoming Essential by: Yameen Tejpar
May 10, 2011, 14:40
We’ve recently completed a renovation of our kitchen. And now we’ve turned our attention to the rest of the house—specifically carpets. We went…
- Webinar: 2D Barcodes are Here - Are You and Your Audience Ready? by: Randy Matheson
May 5, 2011, 15:47
Thursday, May 12, 2pm EST REGISTER NOW Whether you refer to them as 2D barcodes, dot matrix codes or simply QR codes, the one thing that everyone can…
- Should Canadians have the Opportunity to Vote Online? by: Susan O'Neill
April 27, 2011, 12:32
In an interview Tuesday with CTV’s Marcia MacMillan, Delvinia CEO Adam Froman weighed in on the question: Should Canadians have the opportunity to vote…
- U.S. Grocery Chain Offers Scan-As-You-Go Shopping by: Randy Matheson
April 27, 2011, 09:55
As of Monday, shoppers at the U.S. grocery store chain Stop & Shop can now scan their purchases using an Android or iPhone app called Scan It! developed by…
- Customer Insights on a Shoestring by: Rosalina Lin-Allen
April 6, 2011, 09:40
You believe understanding your customer is imperative to the success of your product, but you have a limited budget and an aggressive timeline. Sound familiar?…
- Macy’s Uses QR Codes to Promote Backstage Pass to Spring Style Tips by: Randy Matheson
March 23, 2011, 10:00
The adoption of 2D barcodes over the past year has been steadily increasing. What was once considered an oddity (at least in North America) when they first…
- AskingCanadians Poll: What Tech Do You Have in Your Car? by: Susan O'Neill
March 16, 2011, 11:22
In a recent AskingCanadians™ poll, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians (62.4 per cent) indicated they drive…
- Delvinia’s eCeption: Blending Creativity and Technological Expertise by: Susan O'Neill
March 7, 2011, 14:45
In Delvinia’s new Dig report, The Social Shopper: A Lens into the Future of Retail Experiences, we identified a series of trends surrounding consumer use of…
- Social Media & the NHL Trading Deadline by: Randy Matheson
March 7, 2011, 09:00
NHL Trade Deadline day is one of those days that Canadian hockey fans circle on the calendar. On February 28, hockey fans tuned in everywhere, by television,…
- The News360 iPad App is Like Crack for this News Addict by: Randy Matheson
March 3, 2011, 11:05
As long as I can remember I have always been a news addict. A habit that has been passed down from my father back in Nova Scotia. An early picture even…
- Upcoming Webinars Reveal Consumer Trends in Retail, Mobile Use by: Susan O'Neill
February 24, 2011, 12:58
The Delvinia Dig Webinar series returns in March with two presentations. The first, being held on March 10, is based on the data presented in the Dig Report…
- Microsoft Kinects with Hackers by: Delvinia
February 23, 2011, 16:03
When Microsoft's Kinect for the XBox 360 came out last November its relatively low cost and ability to both record video and sense the position of objects in…
- Checking in on Foursquare by: Randy Matheson
February 23, 2011, 10:05
Foursquare is marking its second birthday on March 11. I'm not sure what that equals in human years but in social networking platform years it means it's…
- Introducing my Mother to E-books—an Exercise in Behavioural Change by: Adam Froman
February 23, 2011, 09:12
I recently enjoyed the Family Day weekend in Ottawa giving my parents some quality time with their grandchildren—which is code for giving my wife and I a…
- Are You Ready for Mobile Payments? by: Jim Morrison
February 15, 2011, 00:00
I’ve been seeing some discussion lately about NFC (Near Field Communications). NFC is a short range communication technology that allows data to be transferre…
- Delvinia Lunch & Learn 11.01 - Rapid Prototyping, MakerBot & 3D Printing Demand by: Delvinia
January 31, 2011, 11:26
On Thursday I hosted a Lunch & Learn presentation on 3D Printing and Rapid Prototyping. Rapid Prototyping (a.k.a. 3D Printing) has been used commercially…
- LinkedIn Debuts New Company Insider Widget on '100 Best Companies to Work For' List by: Randy Matheson
January 21, 2011, 13:08
Last fall LinkedIn announced its new Javascript platform that would allow LinkedIn content to be shared across the web in a similar manner as Facebook or…
- Fragmentation of the Reading Platform by: Rosalina Lin-Allen
January 13, 2011, 06:30
I have always been an avid reader of newspapers and books offline. In the past 6 months I have introduced audio and digital books into the mix. I find that…
- QR Codes Seem to be Everywhere, But Are They Going Anywhere? by: Randy Matheson
December 12, 2010, 18:38
Over the past few years we've seen QR codes (Quick Response) used sporadically in various marketing campaigns here in Canada, but have never seen them really…
- Facebook Tops List of Email Alternatives, Especially with Women by: Randy Matheson
December 9, 2010, 23:27
According to numbers published by Royal Pingdom in 2009, the estimated number of emails sent per day was around 247 billion. Unfortunately 80% of those are…
- AskingCanadians Pulse Poll: Most BlackBerry owners not concerned about government negotiations by: Adam Froman
November 10, 2010, 14:04
In a www.askingcanadians.com poll of 1006 respondents conducted by Delvinia Data Collection for ITBusiness.ca, Canadians are split on whether the devices are…
- Arcade Fire, The Wilderness Downtown & Transmedia Storytelling by: Randy Matheson
September 3, 2010, 13:15
One of the most inspired and compelling web experiences we have seen recently launched on Monday, a collaboration between Google, filmmaker Chris Milk and…
- Facebook's Next Big Step by: Jim Morrison
May 13, 2010, 09:10
The importance of the recent announcements of Facebook changes at the F8 conference cannot be under estimated and should be understood by individuals and…
- Muddy Mobile Waters - Part 2 by: Delvinia
April 23, 2010, 13:11
As I discussed in Part 1 of this series, Apple is moving away from using a shared standard for distributing and running RIA content on their mobile devices. So…
- Muddy Mobile Waters - Part 1 by: Delvinia
April 22, 2010, 10:41
An event is happening in the mobile world which is going to make it harder to build RIAs (Rich Internet Applications) that will work on everyone's mobile…
- Social Buying Site Groupon Launches in Toronto by: Randy Matheson
April 21, 2010, 08:05
Monday marked the official launch of group buying site Groupon in Toronto (Group + Coupon = Groupon). It turned out to be a very good day for Groupon as it…
- Smartphone Ownership - Managing the Hype: The Reality of Mobile in Canada by: Randy Matheson
April 20, 2010, 09:23
Smartphone ownership in Canada is significant and growing, but the majority of Canadians do not yet own smartphones. One reason for the slow adoption may be…
- Does the iPad turn us from creators to consumers? by: Jim Morrison
April 19, 2010, 11:11
With the release of the Apple Ipad there has been much discussion around the disruptive impact it will have on the publishing, media and gaming industries.…
- Delvinia Dig Vol 1: Managing the Hype – The Reality of Mobile in Canada by: Randy Matheson
April 14, 2010, 09:39
The number of Canadians purchasing smartphones may be rising, but an overwhelming number of Canadians continue to use their mobile devices for the most basic…
- The Ryerson Digital Media Zone - Open for Business by: Randy Matheson
April 13, 2010, 21:28
Located overlooking busy Dundas Square in the heart of downtown Toronto, Ryerson's Digital Media Zone is helping provide exciting opportunities for Ryerson…
- Google Mobile - The Future is Inside the Browser by: Randy Matheson
April 9, 2010, 11:23
Last week at Mobile Monday Toronto, Alex Nicolaou, Engineering Manager and Punit Soni, Product Manager of Google gave everyone a glimpse into their…
- You've got that malware feeling by: ctothill
March 25, 2010, 12:44
My apologies to The Righteous Brothers. Lately I'm being tasked on a frequent basis to get rid of someone's new infection of rouge "anti-virus" malware. …
- The Internet….some global perspective by: ctothill
March 18, 2010, 12:57
As I write this, the FCC in the U.S. is about to release its National Broadband Plan which is sure to contain a variety of lofty numbers based on the…
- Fast track to broadband by: Jim Morrison
March 16, 2010, 11:55
With Google's announcement that they will be providing broadband access to unserved areas with Google Fiber For Communities, it left me thinking about how…
- Photo Sharing: Is a picture still worth a thousand words? by: Sara Baron-Goodman
- Category: Data Collection (56)
- Is Big Data a tool for good or evil? by: Sara Baron-Goodman
May 22, 2013, 10:00
Between the information we all volunteer about our likes, opinions, and daily activities through social media, and the trails we may not-so consciously leave…
- Unleashing the Power of Analytics for Your Brand by: Rosalina Lin-Allen
April 9, 2013, 09:00
Our society is at an inflection point where we can bring enough data together, computing power to process it, and bandwidth to distribute it in a timely,…
- British Airways Creates a Sonic Barometer of Olympic Social Data by: Randy Matheson
August 7, 2012, 10:19
I'm a sucker for great data visualizations; add interactivity and sound and you have my attention. British Airways is aggregating the tweets, posts, and…
- Webinar Recording: Announcing the eShopper PRIZMC2Link by: Susan O'Neill
April 27, 2012, 14:22
Earlier this week, Delvinia CEO Adam Froman and Jan Kestle, president of Environics Analytics, hosted a webinar to announce the eShopper PRIZMC2Link, powered…
- What I learned from watching Moneyball (twice) by: Ashley OConnor
March 23, 2012, 08:00
Yes, I’ve watched this movie twice within the last couple of months, not out of a love for the game of baseball or a love for Brad Pitt and Jonah Hill; but…
- Speaking Engagements: 2012 CMA Summit by: Susan O'Neill
March 7, 2012, 11:38
The Canadian Marketing Association presents the 2012 CMA Summit (formerly the CMA National Convention) at the Westin Harbour Castle Hotel on May 16 and 17.…
- Gut feel vs. hard data: Ding, round one! by: Steve Mast
February 27, 2012, 16:49
Has this ever happened to you? Those crazy creative people you’ve hired have come up with a killer idea for your business that wasn’t based on…
- Delvinia's Customer-Centric Approach to VoC Programs by: Adam Froman
January 31, 2012, 07:00
Voice of the Customer is a term that’s commonly being used to describe the process of using digital technologies across various customer touchpoints to…
- New Media Use Changes During the Customer Life Cycle by: Susan O'Neill
January 19, 2012, 12:05
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association's CMA…
- In the News: Vue Magazine Profiles Delvinia's Work with the Town of Markham by: Susan O'Neill
December 12, 2011, 12:41
In the December issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), our CEO Adam Froman shares the story of our work…
- Understanding the People Behind the Clicks by: Susan O'Neill
November 18, 2011, 13:28
Earlier this week, Amy Sullivan, our Vice President, Customer Insights, and Andrew N. Assad, Content and Propositions Marketing Manager with Microsoft…
- 5 Ways for Marketers to Integrate Social Media by: Adam Froman
November 17, 2011, 10:33
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- What Keeps Customers Loyal to Your Digital Brand? by: Steve Mast
November 4, 2011, 14:57
Last week I shared some insights, based on our AskingCanadians™ research, into the factors that motivate consumers to interact with brands on social media.…
- Speaking Engagements: A Sneak Peek at Environics Analytics' 5th Annual User Conference by: Susan O'Neill
October 28, 2011, 12:19
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User…
- Ensuring the Integrity of Online Data by: Susan O'Neill
October 26, 2011, 12:44
I recently sat down with Raj Manocha, VP of AskingCanadians™, and Craig Tothill, Director of IT & Panel Technology, to talk about our experience in…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- Harnessing the Power of Online Communities to Create and Reward Consumer Loyalty by: Typhaine Le Corvec
October 17, 2011, 10:00
Every brand should have a plan to reward loyalty. Competition is fierce in the marketplace and brands have to go the extra step to find out what their…
- New Faces at AskingCanadians™: Frank Schiraldi by: Susan O'Neill
October 7, 2011, 09:15
Hi there, I’m Frank Schiraldi and I’m joining AskingCanadians™, a Delvinia company, as a Programmer. I have four years of experience in the market…
- AskingCanadians™ Launches Specialty Panel with SavvyMom by: Susan O'Neill
October 3, 2011, 14:34
AskingCanadians™, a Delvinia company, today announced a partnership with SavvyMom Media to create a branded online research community composed of Canadian…
- Delvinia Releases DIG Report on eDemocracy and Citizen Engagement by: Susan O'Neill
September 26, 2011, 11:44
Delvinia has announced the release of its latest DIG report, “eDemocracy and Citizen Engagement: The Delvinia Report on Internet Voting in the Town of…
- Delvinia to Release DIG Report on Internet Voting and the Future of eDemocracy in Canada by: Susan O'Neill
September 22, 2011, 14:46
Delvinia will release its latest DIG report on Internet voting and the future of eDemocracy in Canada at a press conference being held in our offices at 10…
- Six Things to Consider When Putting Your Trust in Data Collection Suppliers by: Roy Gonsalves
September 20, 2011, 08:39
John Wright and Darrell Bricker, a Senior Vice President and CEO of Public Affairs at Ipsos, respectively, recently wrote a great piece about polling results…
- New Faces at AskingCanadians™: Amber Bartlett by: Susan O'Neill
September 12, 2011, 16:33
Hi there, I’m Amber Bartlett and I’m joining AskingCanadians™, a Delvinia company, as Senior Sales Manager. My five years of experience in the market…
- Delvinia Partners with Ryerson to Study Why Consumers Participate in Market Research by: Susan O'Neill
August 30, 2011, 14:32
Delvinia has been selected as one of 15 businesses to partner with Ryerson University under a federal initiative designed to help companies in southern Ontario…
- Delvinia Wins Top Honours at 2011 Interactive Media Awards by: Susan O'Neill
August 5, 2011, 09:59
The creative refresh of the Canadian Opera Company's (COC) website, designed by Delvinia, has been recognized with an Outstanding Achievement award in the 2011…
- Vue Magazine Profiles Delvinia and the Canadian Opera Company by: Susan O'Neill
August 4, 2011, 12:18
The July/August issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), is being released this week and Delvinia's work…
- New Faces at AskingCanadians™: Roy Gonsalves by: Susan O'Neill
July 21, 2011, 12:30
Hi everyone! My name is Roy Gonsalves and I’m taking on the role of Director of Sales with AskingCanadians™. I’m joining AskingCanadians™ with 15…
- Delvinia, AskingCanadians™ Welcome New Members to the Team by: Susan O'Neill
July 20, 2011, 09:58
Delvinia and AskingCanadians™ today announced the addition of two new team members. Charles Sue-Wah-Sing joins Delvinia as Director of Strategy and Experience…
- Delivering Quality Research Data Leads to Actionable Customer Insights by: rmanocha
July 13, 2011, 17:04
How do you make sure you have unique panellists answering surveys? How do you know your panellists really are who they say they are? Validity, data…
- AskingCanadians™ Partners with MarketTools and Adopts TrueSample by: Susan O'Neill
July 12, 2011, 12:38
AskingCanadians™, a Delvinia company, has announced a partnership with MarketTools to adopt TrueSample as its quality solution for all of its online consumer…
- AskingCanadians™ Poll: Rachel McAdams, Ryan Reynolds Canada's Sexiest Stars by: Susan O'Neill
June 29, 2011, 12:19
As part of our nationwide AskingCanadians™ Canada Day poll, we asked Canadians to vote for Canada's hottest actors and actresses. Capturing 32 per cent…
- AskingCanadians™ Poll: BNL Dominates Poll on Canada's Favourite Bands by: Susan O'Neill
June 29, 2011, 12:17
In a nationwide AskingCanadians™ poll conducted from June 20 – 22, we asked Canadians: Who is your favourite Canadian band? Scarborough’s favourite…
- AskingCanadians™ Poll: Canadian Bacon Best Represents Canadian Cuisine by: Susan O'Neill
June 28, 2011, 16:36
As Canada Day approaches, we asked Canadians to weigh in on which dish best represents Canadian cuisine. The top choice? Canadian bacon. Forty-two per…
- AskingCanadians™ Poll: Canadians Support the Return of the Jets by: Susan O'Neill
June 10, 2011, 11:17
NHL hockey is the talk of the town in more than one Canadian city these days. The Vancouver Canucks head into Game 5 of the Stanley Cup Finals tonight, True…
- Delvinia Data Collection Announces Corporate Rebranding by: Susan O'Neill
May 30, 2011, 10:27
Delvinia Data Collection announced today the launch of its new corporate identity and name change to AskingCanadians™. The rebranding, together with the…
- New Database Reveals Mobile Habits of Canadians by: Susan O'Neill
April 26, 2011, 14:18
Delvinia and Environics Analytics have announced the launch of a new database that links the PRIZMC2 segmentation system to Delvinia’s AskingCanadians™…
- Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics by: Susan O'Neill
April 19, 2011, 12:47
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape.…
- IAB Canada Promotes New Social Media Database from Delvinia, Environics Analytics by: Susan O'Neill
April 4, 2011, 10:46
The Interactive Advertising Bureau of Canada (IAB Canada) has selected the AskingCanadians™ Social Media PRIZMC2Link—created by Delvinia in partnership…
- AskingCanadians™ to Launch Infant Panel by: Susan O'Neill
April 1, 2011, 11:21
AskingCanadians™, Delvinia’s proprietary online research community, has announced the creation of AskingInfants™—a new panel designed to track brand…
- AskingCanadians™ Poll: How do Canadians Feel About the Federal Election? by: Susan O'Neill
March 29, 2011, 15:00
Political change doesn’t come cheap in Canada. But despite taxpayers’ frequent complaints about the high costs associated with staging a general election—…
- Immigrants are on the Digital Vanguard: The Globe and Mail by: Susan O'Neill
March 21, 2011, 10:59
The revolution in social media is changing the way ideas are shared, and newcomers to Canada are leading the way. So says The Globe and Mail in “Immigrants…
- Environics Analytics and Delvinia Announce Social Media Partnership by: Susan O'Neill
March 21, 2011, 09:00
Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics…
- AskingCanadians Poll: What Tech Do You Have in Your Car? by: Susan O'Neill
March 16, 2011, 11:22
In a recent AskingCanadians™ poll, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians (62.4 per cent) indicated they drive…
- Delvinia Releases Dig Report on the Social Shopper by: Susan O'Neill
February 24, 2011, 09:21
Understanding how consumers incorporate digital technology into the retail experience is the focus of the latest Delvinia Dig report, being released today. T…
- AskingCanadians Poll: Most Canadians Support the Role of the CRTC by: Susan O'Neill
February 16, 2011, 09:31
In an AskingCanadians™ poll of 1,052 respondents, conducted by Delvinia Data Collection for ITbusiness.ca, the majority of Canadians indicated they support…
- AskingCanadians Pulse Poll: Canadians choose Windows Phone 7 over Android by: Adam Froman
November 2, 2010, 10:13
In a www.askingcanadians.com poll of 1,094 respondents conducted by Delvinia Data Collection for ITBusiness.ca, most Canadians aren't yet aware of the Windows…
- Nicole Goodman Joins Delvinia to Study Effects of Online Voting by: Nicole Goodman
October 22, 2010, 14:30
Hi, my name is Nicole Goodman. I am a PhD candidate at Carleton University in Ottawa. My scholarly interests include Canadian political institutions, especially…
- New Faces at Delvinia: Jonathan Latsky by: Delvinia
October 5, 2010, 15:26
Hi, I’m Jonathan Latsky and I am self-professed data junkie! In my career I have worked on monetizing all sorts of data such as news and financial information…
- Will you be using Facebook's new Places feature? by: Randy Matheson
September 24, 2010, 15:36
Facebook Places is now live in Canada. In early September we asked 1002 members of Delvinia's AskingCanadians research panel whether they would be using…
- 10 Ways Market Researchers can Tap into Social Media Platforms by: Adam Froman
September 16, 2010, 17:00
Tonight I’m guest lecturing at Ryerson University for an undergraduate Market Research course. They are revamping both the day and the distance education…
- AskingCanadians™ Back to School Poll – How are you spending Labour Day? by: Randy Matheson
September 6, 2010, 16:39
Summer doesn't officially end until September 21, but Labour Day has always been the symbolic end of the carefree days of summer for most people. Summer…
- AskingCanadians™ Back to School Poll – Part 2: Spending by: Randy Matheson
September 2, 2010, 15:17
This post is the second in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age…
- AskingCanadians™ Back to School Poll - Part 1 by: Randy Matheson
September 1, 2010, 10:46
This post is the first in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age children.…
- Integrating Social Media into Market Research by: Delvinia
June 4, 2010, 12:40
The ongoing evolution of technology has influenced virtually every industry, and the Market Research industry is certainly no exception. In fact, Market…
- Delvinia Data Collection Earns Gold Seal Certification by MRIA by: Adam Froman
March 23, 2010, 15:59
I wanted to share some great news about our Data Collection team. We were just certified by the Market Research and Intelligence Association (MRIA) as a Gold…
- Is Big Data a tool for good or evil? by: Sara Baron-Goodman
- Category: Link Pool (45)
- 5 Essential Digital Media Links from the Delvinia Team: Feb 20 by: Delvinia
February 20, 2011, 22:10
Each week we feature the 5 most viewed articles on our Posterous link sharing blog. This week those include a look at new retail banking concepts at Citibank,…
- 5 Essential Digital Media Links from the Delvinia Team: 2011 Feb 7 – Feb 13 by: Delvinia
February 13, 2011, 22:52
Each week we feature the 5 most viewed links on our Posterous link sharing blog. This week's links include the latest on the HTML5 vs Native-App debate,…
- 5 Most Viewed Articles on the Delvinia Link Pool: Jan 31 – Feb 6 by: Delvinia
February 6, 2011, 22:20
E-Readers Catch Younger Eyes and Go in Backpacks NY Times How Near Field Communication Works in Smart Phones Tested RBC Debuts New Retail Store…
- 5 Most Viewed Articles on the Delvinia Link Pool: Jan 24 – Jan 30 by: Delvinia
January 30, 2011, 21:00
NextEngine's 3D Scanner Jay's Garage 7 Ways Social Media Rewards The Brain Tipping Point Labs New geolocation app connects citizen first responders to…
- 5 Most Viewed Articles on the Delvinia Link Pool: Jan 17 – Jan 23 by: Delvinia
January 23, 2011, 17:19
Design Thinking | Employing Design Principles | Defining Ease of Use UX Matters Designing for the Mobile Web: Special Considerations UX Matters The…
- 5 Most Viewed Articles on the Delvinia Link Pool: Jan 10 – Jan 16 by: Delvinia
January 16, 2011, 23:18
JWT's Futurists on 10 Ways We’ll Shop in 2011 FastCoDesign Contact lenses will project images directly onto your eyeballs DVICE Intel's Virtual…
- 5 Most Viewed Articles on the Delvinia Link Pool: Jan 03 – Jan 09 by: Delvinia
January 10, 2011, 06:15
Seven Technologies That Will Rock 2011 TechCrunch Restaurants Uploading Menus on iPads for Diners ABC News Math That Moves: Schools Embrace the…
- 5 Most Viewed Articles on the Delvinia Link Pool: Dec 20 – Dec 26 by: Delvinia
December 27, 2010, 09:15
User Expectations with Mobile Apps - Catching Up With Effective UI UX Booth Puma Steps Up In-Store Experience With IPad Concept Advertising Age The…
- 5 Most Viewed Articles on the Delvinia Link Pool: Dec 13 – Dec 19 by: Delvinia
December 20, 2010, 19:47
Security Guru Launches iPhone App To Hack Colorblindness Forbes How Much Is a Tweet Worth? 0, Says Toyota Mashable Smart Pink: Effective breast…
- 5 Most Viewed Articles on the Delvinia Link Pool: Dec 06 – Dec 12 by: Delvinia
December 13, 2010, 07:05
iPad Sales to More Than Double Next Year eMarketer The Mobile Photo Sharing Boom Is Here Mashable As Bullies Go Digital, Parents Play Catch-Up NY…
- 5 Most Viewed Articles on the Delvinia Link Pool: Nov 29 - Dec 05 by: Randy Matheson
December 6, 2010, 09:15
Persuasion Triggers in Web Design Smashing Magazine BlackBerry tops Apple in mobile web use CBC The Pacifier Gets an Upgrade: Apps and Gadgets to…
- 5 Most Viewed Articles on the Delvinia Link Pool: Nov 22 – Nov 28 by: Delvinia
November 29, 2010, 09:15
Why Are the Rich So Good at the Internet? Fast Company In Aisles, Consumers Turn to Mobiles for Holiday Shopping Buisnessweek English National Opera…
- 5 Most Viewed Articles on the Delvinia Link Pool: Nov 15 - Nov 21 by: Delvinia
November 22, 2010, 09:15
When Mobile-Phone Payments Go Social Technology Review - MIT Official Google Voice app for iPhone hits the App Store Engadget Scan This Product: 10…
- 5 Most Viewed Articles on the Delvinia Link Pool: Nov 8 – Nov 14 by: Delvinia
November 14, 2010, 20:29
Santa Claus parade goes high tech Toronto Star Is Social Media Making Consumers Antisocial? eMarketer USB Drop Deads Project Make Ralph Lauren to…
- 5 Most Viewed Articles on the Delvinia Link Pool: Nov 1 - Nov 7 by: Delvinia
November 7, 2010, 21:45
Netflix Instant Accounts For 20 Percent of Peak U.S. Bandwith Use Wired Epicenter How Motion Detection Works in Xbox Kinect Gizmodo Usability…
- 5 Most Viewed Articles on the Delvinia Link Pool: Oct 25 - Oct 31 by: Delvinia
November 1, 2010, 09:33
Credit cards that hide the account number and store multiple accounts Gizmag Hoteliers Look to Shield Themselves From Dishonest Online Reviews NY…
- 5 Most Viewed Articles on the Delvinia Link Pool: Oct 18 - Oct 24 by: Delvinia
October 25, 2010, 09:33
Going Mobile: Designing for Different Screen Sizes | Promoting Your Mobile App UX Matters Mobile Health Apps Are on the Rise GigaOm Amazon Will Let…
- 5 Most Viewed Articles on the Delvinia Link Pool: Oct 11 - Oct 17 by: Delvinia
October 17, 2010, 23:36
Body Sensing Comes to Smartphones NY Times 92% Of U.S. Kids Have An Online Record By Age 2 Business Insider Gap to Scrap New Logo, Return to Old…
- 5 Most Viewed Articles on the Delvinia Link Pool: Oct 04 - Oct 10 by: Delvinia
October 11, 2010, 22:31
Microsoft LightSpace brings Surface (plus shadows) to any table Engadget SocialSmack Gives You Props for Talking Smack About Brands Mashable Is an…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 27 - Oct 03 by: Delvinia
October 4, 2010, 09:10
Mayo Clinic launches global social media initiative Med City News In Scholastic Study, Children Cite Appeal of Digital Reading NY Times Cracking Viral…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 20 – Sept 26 by: Delvinia
September 26, 2010, 23:24
Work Culture Isn't Trivial, So Pay Attention To It Business Insider 10 Inspiring Non-Traditional Workspaces Mashable QPC's Articulated Naturality…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 13 – Sept 19 by: Delvinia
September 20, 2010, 10:39
Greenpeace Launches Impressive New Anti-Facebook Campaign TheNextWeb McDonald’s Foursquare Day Campaign Increased Checkins by 33% Mashable Social…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 07 - Sept 12 by: Delvinia
September 12, 2010, 23:45
10 ways data is changing how we live | Telegraph.co.uk The Future of Screen Technology | Digital Buzz Say “F*** You” to Cancer via Facebook or…
- 5 Most Viewed Articles on the Delvinia Link Pool: August 30 – Sept 06 by: Delvinia
September 6, 2010, 17:37
Why Users Fill Out Forms Faster With Top Aligned Labels | UX Movement
- 5 Most Viewed Articles on the Delvinia Link Pool: August 23 - August 29 by: Delvinia
August 29, 2010, 20:22
Canada's online ad revenue growing like a bat out of hell | Techvibes Foursquare, I Can't Quit You | Inside the Marketers Studio SCVNGR’s Secret…
- 5 Most Viewed Articles on the Delvinia Link Pool: August 16 – August 22 by: Delvinia
August 23, 2010, 09:15
Stephen Fry on Blog Comments, Twitter, etc. | BIT-101 Building your brand (and keeping your job) | Fortune 3 Up & Coming Social Media Tactics Every…
- 5 Most Viewed Articles on the Delvinia Link Pool: August 9 – August 15 by: Delvinia
August 16, 2010, 09:15
Twitter: 10 Psychological Insights | PsyBlog Social media 2nd choice after 911 in crisis poll | CBC.ca Google Alarm for Firefox Screams Every Time…
- 5 Most Viewed Articles on the Delvinia Link Pool: August 2 - August 8 by: Randy Matheson
August 9, 2010, 09:15
Shopkick Kicks Off Automatic Checkins at Retail Locations | Mashable.com What Do Women Need Online? | Yahoo Advertising Blog 8 Powerful Ways to Use…
- 5 Most Viewed Articles on the Delvinia Link Pool: July 26 - August 1 by: Delvinia
August 3, 2010, 00:15
Inside the 2011 Ford Explorer Facebook Reveal | Mashable.com How 10 Of The World’s Top Sports Brands Are Engaging On Facebook | SimplyZesty 10 Ways…
- 5 Most Viewed Articles on the Delvinia Link Pool: July 19 - July 25 by: Delvinia
July 26, 2010, 09:15
Understanding Gen Y | Penn Olson Policing the Web’s Lurid Precincts | NY Times Barbie Joins Foursquare | Mashable.com Facial Tracking &…
- 5 Most Viewed Articles on the Delvinia Link Pool: July 12 - July 18 by: Delvinia
July 19, 2010, 09:10
What makes a great “experience” possible? | Adobe Experience Delivers How the Old Spice Videos Are Being Made | ReadWriteWeb Richard Branson's 5…
- 5 Most Viewed Articles on the Delvinia Link Pool: July 5 - July 11 by: Delvinia
July 12, 2010, 09:15
Experts Agree: Gen Y Will Not Grow Out of Social Networking | Mashable The Future of Tech According to Kids | ReadWriteWeb How Twitter and Facebook…
- 5 Most Viewed Articles on the Delvinia Link Pool: June 28 - July 4 by: Delvinia
July 5, 2010, 09:10
Google Trying to Build Facebook Competitor? | GigaOm The "Walk Past A Starbucks, Get A Coupon Sent To Your Phone" Cliche Is About To Become A Reality |…
- 5 Most Viewed Articles on the Delvinia Link Pool: June 21 - June 27 by: Delvinia
June 28, 2010, 09:10
Study: Ages of social network users | Royal Pingdom The Ultimate List: 100+ Facebook Statistics | Hubspot Blog Augmented Reality Ice Cream Machine…
- 5 Most Viewed Articles on the Delvinia Link Pool: June 14 - June 20 by: Delvinia
June 21, 2010, 09:10
Enterprise 2.0 Goes Mainstream As Collaboration Tools Mature | wsj.com Twitter Joins The Place Race - Foursquare, Gowalla Come Along For The Ride |…
- 5 Most Viewed Articles on the Delvinia Link Pool: June 07 - June 13 by: Delvinia
June 14, 2010, 10:44
Durex Baby iPhone App | Vimeo Airlines Work to Catch Up to the Digital Age | NYTimes.com Mobile Web or Native App? Chomp's App Search Shows Both |…
- 5 Most Viewed Articles on the Delvinia Link Pool: May 24 - May 30 by: Delvinia
May 31, 2010, 09:15
"Facebook Questions” Tapping Into Friends’ Opinions, May be More Fun than Intellectual | InsideFacebook Ten Non-Photoshopped Images That Will Warp Your…
- 5 Most Viewed Articles on the Delvinia Link Pool: May 17 - May 23 by: Delvinia
May 24, 2010, 20:12
R.I.P Twitter as a Marketing Platform | Personal Branding Blog Google Previews Chrome Web Store - An App Store For The Web | TechCrunch Anybots Robot…
- 5 Most Viewed Articles on the Delvinia Link Pool: May 10 - May 16 by: Delvinia
May 17, 2010, 09:15
The Google Job Experiment | NoisyChannel.com Facebook: Facts You Probably Didn’t Know | Mashable Facebook Privacy: A Bewildering Tangle of Options -…
- 5 Most Viewed Articles on the Delvinia Link Pool: May 3 - May 9 by: Delvinia
May 9, 2010, 09:15
McDonald's to Use Facebook's Upcoming Location Feature | Advertising Age - Digital IPad comes to Canada on May 28 | CBC News - Technology & Science UK…
- 5 Most Viewed Articles on the Delvinia Link Pool: April 26 - May 2 by: Delvinia
May 2, 2010, 09:15
>Highlights: The Journal’s Exclusive Interview With Adobe CEO | Digits - WSJ New Report Details the State of Twitter | Mashable Watch Social Media…
- 5 Most Viewed Articles on the Delvinia Link Pool: April 19 - April 25 by: Delvinia
April 26, 2010, 11:18
History Channel Launches Foursquare Campaign and a New Badge | New York Times Log in or sign up? | Leah Culver's Blog Future Of Retail: The Impact Of The…
- 5 Most viewed articles on the Delvinia Link Pool: March 29-April 03 by: Delvinia
April 5, 2010, 10:10
Don’t Put Hints Inside Text Boxes in Web Forms | UX Matters Why the Next Year and a Half is Critical in the Smartphone Wars | Business Insider 7 Steps…
- 5 Most viewed articles on the Delvinia Link Pool: March 22-28 by: Delvinia
March 30, 2010, 10:45
Chevy Adds QR Codes to Cars | Branding Unbound Flex 4 & Flash Builder 4 are Here! | Everything Flex IE9: Microsoft retools its browser with HTML5,…
- 5 Most viewed articles on the Delvinia Link Pool: March 15-21 by: Delvinia
March 22, 2010, 22:07
Effective Design for Multiple Mobile Screen Sizes | Mobiforge Why User Competency Matters in Social Design | Mashable Nestle's Facebook Page: How a…
- 5 Essential Digital Media Links from the Delvinia Team: Feb 20 by: Delvinia
- Category: User Experience (38)
- 8 Tips for Designing Your Mobile Purchasing Experience by: Andrea Reck
May 7, 2013, 13:46
In my last blog post I discussed how people are spending less and less time on their desktops and more time using their mobile devices for their everyday…
- Beauty in technology: It's all about the experience you give the consumer by: Ashley OConnor
April 25, 2013, 09:00
I was having dinner with a good friend of mine the other night to celebrate his recent contract to work with one of, if not the largest gaming company, EA, out…
- Design: Engaging consumers through storytelling and single page websites by: RQueiroz
March 5, 2013, 09:00
Single page websites are not a new idea, but with the evolution of web technologies they have become a powerful way to tell stories and to improve engagement…
- Going Mobile? Get to Know Your Users First by: Andrea Reck
February 19, 2013, 10:40
There's no doubt that people are spending less and less time tied to their desktops and more of their time using mobile devices. With tablet sales expected to…
- Competitive Reviews – Uh, What Are They Good For? Absolutely Everything by: Ashley OConnor
February 12, 2013, 09:30
If you want to have the competitive advantage in your industry, country or globally then you need to know what everyone else is doing out there - and I mean…
- Enhancing the Customer Experience: Manulife Financial Updates its Mobile Packing App by: Ashley OConnor
December 12, 2012, 13:22
Last year at this time we successfully introduced Manulife Financial into the Canadian mobile market through the launch of its CoverMe™ Packing App for iOS…
- Screens & Places: Your in-car experience by: Steve Mast
November 29, 2012, 09:30
The intersection between digital, social and physical experiences. During a recent visit to Toronto's Yorkdale Shopping Centre, I stopped by the new Tesla…
- Responsive Design: Thinking beyond the desktop browser by: Charles Sue-Wah-Sing
November 20, 2012, 09:00
There has been so much discussion about responsive design lately and for good reason. When you have a need to get your message across to the widest audience,…
- Screens & Places: It's all about people by: Steve Mast
November 1, 2012, 10:01
The intersection between digital, social and physical experiences. It's hard to go anywhere these days and not see a digital screen. Big screens and little…
- Using Social Media Listening to Humanize Customer Journey Mapping by: Randy Matheson
September 17, 2012, 12:20
One of our most important programs here at Delvinia is our Customer Journey Mapping. By combining the results of user testing, customer surveys and interviews…
- Hellmann's Creates Recipes from the Items in Your Shopping Cart by: Randy Matheson
May 16, 2012, 11:23
Providing recipe suggestions to customers is one way to increase the use of your food product. As far back as 1904, Frank Woodward saved the Jell-O product…
- Responsive Design: What is it and how does it work? by: admin
April 23, 2012, 10:49
Ricardo Queiroz, our Art Director, recently led a Lunch and Learn session on Responsive Design for the members of our Delvinia and AskingCanadians teams.…
- MondoWindow Creates In-Flight Passenger Experiences from Social Content by: Randy Matheson
April 2, 2012, 14:00
The old saying "Getting there is half the fun" certainly doesn't apply when it comes to air travel most of the time. Everything from the long security lines to…
- Personas: See your product through your customer’s eye by: Amy Sullivan
March 13, 2012, 08:00
“Our most effective (design) tool is profoundly simple: Develop a precise description of our user and what he wishes to accomplish.” – Alan Cooper on…
- COC Launches 2012/13 Season and Delvinia-Designed Digital Brochure by: Susan O'Neill
January 26, 2012, 08:00
The Canadian Opera Company announced the line-up for its 2012/13 season at a press conference at the Four Seasons Centre for the Performing Arts last week.…
- User Experience: Just Because it’s Pretty Doesn’t Mean it Works by: Susan O'Neill
November 22, 2011, 15:51
We talk a lot about creating digital customer experiences here at Delvinia. It’s what we do. Understanding the customer is the first step in any project.…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- Delvinia Wins Two International Davey Awards by: Susan O'Neill
October 31, 2011, 14:51
Judging has been completed for the 7th Annual Davey Awards and two Delvinia projects have been selected by The International Academy of Visual Arts as Silver…
- Building it Cool: Designing for Mobile and the Web by: Charles Sue-Wah-Sing
October 24, 2011, 16:21
Over the past few weeks our interactive team has been busy testing a new mobile app (which we developed for a client and will be announcing shortly) on a…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- Delvinia Wins a W³ Award (our Second) for Microsoft Canada's No Friend Left Behind by: Susan O'Neill
October 18, 2011, 12:27
Microsoft Canada's No Friend Left Behind campaign, designed by Delvinia, has won a Silver Award in the 2011 W³ Awards, handed out by the International Academy…
- Delvinia Wins W³ Award for COC Website Design by: Susan O'Neill
October 12, 2011, 16:02
The Canadian Opera Company's website, designed by Delvinia, continues to garner international attention. The newly redesigned site, unveiled in March, has…
- Can You Get the Digitally-Intimidated to Use Technology? by: Rosalina Lin-Allen
October 6, 2011, 10:10
It has been expected for some years now that computers would not only be everywhere, but in everything as they became cheaper. That is now achievable. Not…
- Are YouTube Brand Channels the Next Step in Microsites? by: Randy Matheson
September 16, 2011, 13:13
If you’ve been in digital marketing for any length of time, you've probably worked on a microsite. Microsites are usually created to showcase or promote a…
- Delvinia outlines 10 Tips for using 2D Barcodes in Direct Marketing cover story by: Susan O'Neill
September 7, 2011, 13:13
In the latest issue of Direct Marketing magazine, Delvinia President Steve Mast—pictured on the cover wearing a custom T-shirt—offers advice to marketers…
- Delvinia-Designed Website Launched by Ivey Publishing by: Susan O'Neill
July 25, 2011, 13:11
Ivey Publishing, an extension of the Richard Ivey School of Business, is a world leader in business case production and distribution. The organization’s…
- New Faces at Delvinia: Charles Sue-Wah-Sing by: Susan O'Neill
July 21, 2011, 09:28
Hello world! I’m here! I have finally arrived at Delvinia. I’m Charles Sue-Wah-Sing, the new Director of Strategy and User Experience Design. Some would…
- Delvinia, AskingCanadians™ Welcome New Members to the Team by: Susan O'Neill
July 20, 2011, 09:58
Delvinia and AskingCanadians™ today announced the addition of two new team members. Charles Sue-Wah-Sing joins Delvinia as Director of Strategy and Experience…
- Delvinia Wins IMA Outstanding Achievement Award for Ivey HBA Site by: Susan O'Neill
June 2, 2011, 12:16
The Richard Ivey School of Business Honors Business Administration website, designed by Delvinia, has been recognized with an Outstanding Achievement award in…
- As Consumer Behaviour Changes, Mobile Websites are Becoming Essential by: Yameen Tejpar
May 10, 2011, 14:40
We’ve recently completed a renovation of our kitchen. And now we’ve turned our attention to the rest of the house—specifically carpets. We went…
- Shopper Behaviour and the Cost of Rising Food Prices by: Delvinia
April 12, 2011, 10:13
Every week since they first opened in our neighbourhood, I’ve shopped at Rocca’s No Frills on Coxwell at Gerrard. The prices are amazing and they truly…
- Delvinia-Designed Website Launched by Canadian Opera Company by: Susan O'Neill
March 31, 2011, 09:27
The Canadian Opera Company has launched a newly designed website, created by Delvinia. The fresh design, unveiled this week, builds upon the recent launch of…
- The 'Build it and they will Come' Concept Didn’t Work 10 Years Ago: Why Should it Now? by: Adam Froman
March 2, 2011, 12:47
When introducing new digital experiences to a customer group, one can never forget the need for some form of education, which is why it's so important to…
- Best Buy's Online Retail Experience Blunder by: Adam Froman
February 3, 2011, 13:46
Being the C.E.O. of a digital strategy and customer experience design firm, I am keenly aware of the ways in which organizations are adapting to the changing…
- Getting to Know My iPhone by: Delvinia
January 23, 2011, 17:47
Getting an iPhone is no big deal for most people, but for me, it’s become a life changing event. Until last week, I had gotten by with a basic phone with 2…
- Testing User Experience Process at Delvinia by: Jim Morrison
January 20, 2011, 17:11
In August 2010 Delvinina began a project to integrate our current UX testing process with our AskingCanadians™ panel. Part of the project was funded by The…
- Fragmentation of the Reading Platform by: Rosalina Lin-Allen
January 13, 2011, 06:30
I have always been an avid reader of newspapers and books offline. In the past 6 months I have introduced audio and digital books into the mix. I find that…
- New Faces at Delvinia: Rachel Rattray by: Randy Matheson
October 12, 2010, 12:41
Hi, I'm Rachel Rattray the newest Information Architect to join the team at Delvinia. When I’m not working, you are sure to see me with a backpack in hand…
- 8 Tips for Designing Your Mobile Purchasing Experience by: Andrea Reck
- Category: Information Architecture (6)
- User Experience: Just Because it’s Pretty Doesn’t Mean it Works by: Susan O'Neill
November 22, 2011, 15:51
We talk a lot about creating digital customer experiences here at Delvinia. It’s what we do. Understanding the customer is the first step in any project.…
- Delvinia Wins W³ Award for COC Website Design by: Susan O'Neill
October 12, 2011, 16:02
The Canadian Opera Company's website, designed by Delvinia, continues to garner international attention. The newly redesigned site, unveiled in March, has…
- COC Adds Online Radio to Delvinia-Designed Website by: Susan O'Neill
October 4, 2011, 15:15
The Canadian Opera Company's award-winning website, designed by Delvinia, is now home to an exciting new online venture. COC Radio is the latest interactive…
- New Faces at Delvinia: Charles Sue-Wah-Sing by: Susan O'Neill
July 21, 2011, 09:28
Hello world! I’m here! I have finally arrived at Delvinia. I’m Charles Sue-Wah-Sing, the new Director of Strategy and User Experience Design. Some would…
- Delvinia, AskingCanadians™ Welcome New Members to the Team by: Susan O'Neill
July 20, 2011, 09:58
Delvinia and AskingCanadians™ today announced the addition of two new team members. Charles Sue-Wah-Sing joins Delvinia as Director of Strategy and Experience…
- Finding Your Way Around Site Maps with the Toronto UX Community by: Andrea Reck
May 21, 2010, 09:15
With the interactive digital world always evolving, keeping up with the latest trends and innovations can become a full time job on its own. Reading…
- User Experience: Just Because it’s Pretty Doesn’t Mean it Works by: Susan O'Neill
- Category: Digital Culture (79)
- Photo Sharing: Is a picture still worth a thousand words? by: Sara Baron-Goodman
May 28, 2013, 11:00
Last week, Yahoo unveiled a newly revamped Flickr, comprising of such features as one terabyte of storage space with their free accounts (equivalent to about…
- Will Wearable Computing Devices Transform Customer Experiences? by: Randy Matheson
April 2, 2013, 12:40
The concept of wearable computing is no longer confined to science fiction. Google's head-mounted Glass project is now in the hands of developers, Nike's…
- Adam Froman remembers Canadian icon Laurier LaPierre by: Adam Froman
December 18, 2012, 06:00
I was very sad to hear the news that Laurier LaPierre passed away suddenly in Ottawa at the age of 83 on Monday. I first met Laurier in 1996 when I was…
- Screens & Places: The rise of augmented reality by: Steve Mast
December 13, 2012, 14:53
The intersection between digital, social and physical experiences. The other day I was on a conference call with an old industry colleague. We were…
- Screens & Places: Your in-car experience by: Steve Mast
November 29, 2012, 09:30
The intersection between digital, social and physical experiences. During a recent visit to Toronto's Yorkdale Shopping Centre, I stopped by the new Tesla…
- Connecting with consumers through mobile by: Yameen Tejpar
November 13, 2012, 09:30
Our mobile devices are becoming even more indispensible than ever before. And, consumers are using them in ways that were the realm of science-fiction not that…
- Zombies, Run! - A Run Tracking App for Survivors of the Zombie Apocalypse by: Randy Matheson
July 20, 2012, 08:00
There are fewer hotter movie, comic book, and television characters these days than zombies, except maybe sexy vampires, or superheroes in capes. Zombie…
- In the News: Strategy Features AskingCanadians Research on Television Viewing Habits by: Susan O'Neill
June 25, 2012, 15:19
For it's July issue, centred on the Fall TV schedule, Strategy called on Delvinia and its sister company, AskingCanadians, to find out how TV consumption…
- Will Airtime Fly With Video Chat Users? by: Randy Matheson
June 6, 2012, 12:04
It might be easy to scoff at Airtime; the much-hyped video networking startup launched Tuesday by Internet entrepreneurs Sean Parker and Shawn Fanning. With…
- Speaking Engagements: NXNE Interactive by: Susan O'Neill
June 1, 2012, 10:00
650 bands. 7 days. 40 films. The annual music, film and interactive festival and conference that is NXNE gets under way in Toronto on June 11 and Delvinia's…
- Will Facebook’s IPO give the company the cash it needs to compete with Google and Microsoft? by: Adam Froman
May 24, 2012, 08:00
Like many of you, I followed the buzz around the Facebook IPO on Friday. I was in Vancouver to speak at a couple of industry events, and, while sitting in…
- Taco Bell Gets Unexpected Buzz from 420 Day Twitter Exchange by: Randy Matheson
April 23, 2012, 12:09
When a company is truly engaging with its customers on social media platforms, it's critical for the organization to communicate with its followers in the…
- Facebook buys Instagram: Is a Picture Worth a Billion Dollars? by: Randy Matheson
April 9, 2012, 16:28
When a big tech acquisition happens, the related worlds of business, technology and advertising seem to evolve into a spectator sport. At least that's how it…
- Major League Baseball adds Pinterest, Google+ and Tumblr to its Social Media Lineup by: Randy Matheson
April 9, 2012, 10:02
Today marks the home opener for our Toronto Blue Jays, and while we’re only three games into the season (with a 2-1 record) thoughts go back to the back-to-ba…
- MondoWindow Creates In-Flight Passenger Experiences from Social Content by: Randy Matheson
April 2, 2012, 14:00
The old saying "Getting there is half the fun" certainly doesn't apply when it comes to air travel most of the time. Everything from the long security lines to…
- Ten ways to reach customers through digital platforms by: Susan O'Neill
March 28, 2012, 07:00
If you missed it earlier this week, here's a look at Steve Mast's article from The Top Tens section of Monday's Globe and Mail. "Ten ways to reach customers…
- Times Square Ad for Greek Tourism Financed by Crowdfunding Initiative by: Randy Matheson
March 27, 2012, 14:19
Starting this Friday, a series of ads promoting tourism in Greece are set to begin running on a digital billboards in Times Square. But it's not an airline,…
- Nature Valley Trail View Brings Virtual Hiking to your Browser by: Randy Matheson
March 22, 2012, 08:00
It used to be a fairly routine job for most brands to get their marketing message out. Develop some compelling creative messages; produce a TV ad; create a…
- Google's Project Re:Brief Creates New Digital Experiences from Classic Ads by: Randy Matheson
March 19, 2012, 00:20
This year, digital advertising turns 18 years old and still most of the creative we come across on the web (and now on mobile) is dominated by banner ads. To…
- Encyclopaedia Britannica Goes Digital and Gives Up Print For Good by: admin
March 14, 2012, 12:01
In what some are calling yet another sign of the growing dominance of digital publishing, the oldest English-language encyclopedia still in print is moving…
- 'Homeless Hotspots' Strike a Nerve at SXSW by: Randy Matheson
March 13, 2012, 13:03
Each March, the South by Southwest Interactive Festival attracts nearly 15,000 people to Austin, Texas to partake in panels, talks, sponsored parties and great…
- Tweet, Check-In or Like Your Way to Deals, as American Express Goes All-In on Social by: Randy Matheson
March 9, 2012, 11:22
Instead of limiting their social media strategy to awareness, engagement or customer service, American Express has been actively using Facebook, Foursquare…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- Super Bowl Advertisers Look to Score Big with Second Screen Experiences by: Randy Matheson
February 3, 2012, 12:16
The Super Bowl is an event that transcends the on-field battle between the New York Giants and New England Patriots. Consumer spending on team apparel, food,…
- Enhancing the Retail Environment with Digital Media by: Susan O'Neill
November 28, 2011, 15:58
When Ryerson University announced plans to convert Maple Leaf Gardens into a sports and recreation facility, Delvinia helped the institution identify…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- Webinar: Delvinia & Tenzing Present the Canadian Social Shopper by: Susan O'Neill
November 8, 2011, 10:54
Join host Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, at 2 p.m. on Wednesday, November 30 for a free webinar on the Canadian Social Shopper,…
- MO'vinians Put Their Mo's Where Their Mouths Are for Movember by: Randy Matheson
November 7, 2011, 11:40
For the next month men from all around the world will be steering their razors away from their upper lips and letting their lip ticklers, soup strainers and…
- What Keeps Customers Loyal to Your Digital Brand? by: Steve Mast
November 4, 2011, 14:57
Last week I shared some insights, based on our AskingCanadians™ research, into the factors that motivate consumers to interact with brands on social media.…
- Everything Is a Screen as Microsoft Imagines Future Productivity by: Randy Matheson
November 2, 2011, 08:00
If I can offer one piece of advice for people looking to invest in future needs, it would be this; invest in screen cleaning fluids and wipes. Soon…
- Speaking Engagements: A Sneak Peek at Environics Analytics' 5th Annual User Conference by: Susan O'Neill
October 28, 2011, 12:19
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- A New Paradigm for the Relationship Between Technology, Citizens and Government by: Susan O'Neill
October 21, 2011, 11:33
Earlier this week, Delvinia CEO Adam Froman and Markham Mayor Frank Scarpitti led a presentation at the GTEC 2011 conference in Ottawa to share the story of…
- Sharing the Story of Markham's Journey at GTEC 2011 by: Adam Froman
October 19, 2011, 17:09
I just returned from speaking at the GTEC 2011 conference in Ottawa earlier today. This is the largest government technology conference in the country. It was…
- Delvinia Wins a W³ Award (our Second) for Microsoft Canada's No Friend Left Behind by: Susan O'Neill
October 18, 2011, 12:27
Microsoft Canada's No Friend Left Behind campaign, designed by Delvinia, has won a Silver Award in the 2011 W³ Awards, handed out by the International Academy…
- Where's the ON switch? by: Randy Matheson
October 14, 2011, 13:26
There are important moments in your life that you look back on and you can instantly realize the impact that that moment had. In 1988 I was working at…
- Can You Get the Digitally-Intimidated to Use Technology? by: Rosalina Lin-Allen
October 6, 2011, 10:10
It has been expected for some years now that computers would not only be everywhere, but in everything as they became cheaper. That is now achievable. Not…
- COC Adds Online Radio to Delvinia-Designed Website by: Susan O'Neill
October 4, 2011, 15:15
The Canadian Opera Company's award-winning website, designed by Delvinia, is now home to an exciting new online venture. COC Radio is the latest interactive…
- Vue Magazine Profiles Delvinia and the Canadian Opera Company by: Susan O'Neill
August 4, 2011, 12:18
The July/August issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), is being released this week and Delvinia's work…
- Engaging Viewers Through Social Television by: Delvinia
July 26, 2011, 17:34
Chances are your attention is focused on more than one screen when you’re watching television in your living room. By using your laptop, tablet or smartphone…
- Incredible Numbers from 60 Seconds of the Internet by: Randy Matheson
June 21, 2011, 09:30
We can all agree that the Internet has become an essential part of our everyday lives. It's where we work, where we play and how we stay in touch and share…
- The New Information Organization Paradigm – People as the Filter by: Rosalina Lin-Allen
May 17, 2011, 09:35
For a good decade, Google has been the king of the Internet. The search engine organizes content based on data such as keywords, links, etc. However, in March…
- Your Social Footprint is Your Legacy by: Rosalina Lin-Allen
May 16, 2011, 09:45
Derek Miller's "The Last Post" was published on his blog penmachine.com by a friend on May 4, a day after the 41-year-old father of two died from…
- U.S. Grocery Chain Offers Scan-As-You-Go Shopping by: Randy Matheson
April 27, 2011, 09:55
As of Monday, shoppers at the U.S. grocery store chain Stop & Shop can now scan their purchases using an Android or iPhone app called Scan It! developed by…
- Buzzword Busting: Top Three Words We Are So Tired of Hearing This Week by: Delvinia
March 11, 2011, 10:11
You really can’t get by in business without knowing some jargon. It’s like a little black dress (LBD). You put it on because it goes with everything…
- Delvinia’s eCeption: Blending Creativity and Technological Expertise by: Susan O'Neill
March 7, 2011, 14:45
In Delvinia’s new Dig report, The Social Shopper: A Lens into the Future of Retail Experiences, we identified a series of trends surrounding consumer use of…
- Can You Hear Me Now? by: Delvinia
March 4, 2011, 00:00
This subject has been beaten to death, but clearly we’re not learning our lesson. When it comes to smartphone etiquette, we’re becoming a society of…
- Microsoft Kinects with Hackers by: Delvinia
February 23, 2011, 16:03
When Microsoft's Kinect for the XBox 360 came out last November its relatively low cost and ability to both record video and sense the position of objects in…
- Checking in on Foursquare by: Randy Matheson
February 23, 2011, 10:05
Foursquare is marking its second birthday on March 11. I'm not sure what that equals in human years but in social networking platform years it means it's…
- Introducing my Mother to E-books—an Exercise in Behavioural Change by: Adam Froman
February 23, 2011, 09:12
I recently enjoyed the Family Day weekend in Ottawa giving my parents some quality time with their grandchildren—which is code for giving my wife and I a…
- It’s No Wonder that Random House of Canada is a Leader in the Digital Space by: Adam Froman
February 16, 2011, 10:02
Delvinia is very lucky to have clients that not only appreciate our strategic approach to creating digital experiences, but contribute to our desire to pursue…
- Are You Ready for Mobile Payments? by: Jim Morrison
February 15, 2011, 00:00
I’ve been seeing some discussion lately about NFC (Near Field Communications). NFC is a short range communication technology that allows data to be transferre…
- It's Complicated: Reuniting Ken & Barbie on Social Media by: Randy Matheson
February 14, 2011, 15:51
Honestly I had no idea that these two icons had even broken up. It turns out however, that Ken Carson and Barbie Roberts (yes, they have last names) have been…
- Matrix Barcodes Link to Classic Cocktail Recipes at the LCBO by: Randy Matheson
February 14, 2011, 12:17
Matrix (2D) barcodes have been used throughout the rest of the world enabling users of mobile devices to connect with product sites, contest info, coupons or…
- Delvinia Lunch & Learn 11.01 - Rapid Prototyping, MakerBot & 3D Printing Demand by: Delvinia
January 31, 2011, 11:26
On Thursday I hosted a Lunch & Learn presentation on 3D Printing and Rapid Prototyping. Rapid Prototyping (a.k.a. 3D Printing) has been used commercially…
- Getting to Know My iPhone by: Delvinia
January 23, 2011, 17:47
Getting an iPhone is no big deal for most people, but for me, it’s become a life changing event. Until last week, I had gotten by with a basic phone with 2…
- LinkedIn Debuts New Company Insider Widget on '100 Best Companies to Work For' List by: Randy Matheson
January 21, 2011, 13:08
Last fall LinkedIn announced its new Javascript platform that would allow LinkedIn content to be shared across the web in a similar manner as Facebook or…
- Fragmentation of the Reading Platform by: Rosalina Lin-Allen
January 13, 2011, 06:30
I have always been an avid reader of newspapers and books offline. In the past 6 months I have introduced audio and digital books into the mix. I find that…
- QR Codes Seem to be Everywhere, But Are They Going Anywhere? by: Randy Matheson
December 12, 2010, 18:38
Over the past few years we've seen QR codes (Quick Response) used sporadically in various marketing campaigns here in Canada, but have never seen them really…
- Facebook Tops List of Email Alternatives, Especially with Women by: Randy Matheson
December 9, 2010, 23:27
According to numbers published by Royal Pingdom in 2009, the estimated number of emails sent per day was around 247 billion. Unfortunately 80% of those are…
- Canadian New Media Awards Celebrates 10 Years and Looks to the Future by: Adam Froman
December 3, 2010, 09:15
On Wednesday December 1st, 2010, we celebrated the 10th annual Canadian New Media Awards. This was a special evening for me, since it not only marked the…
- Webinar: The Digital Divide between Millennials & Boomers by: Delvinia
November 26, 2010, 09:40
As technologies continue to evolve, generation gaps grow, and reaching audiences in meaningful ways becomes increasingly difficult, organizations today…
- Webinar: Managing the Hype: The Reality of Mobile in Canada by: Delvinia
November 26, 2010, 09:20
This webinar was presented on November 23, 2010. Due to an unfortunate error, the first 10 minutes are missing from the recording. You can view the missing…
- Nicole Goodman Joins Delvinia to Study Effects of Online Voting by: Nicole Goodman
October 22, 2010, 14:30
Hi, my name is Nicole Goodman. I am a PhD candidate at Carleton University in Ottawa. My scholarly interests include Canadian political institutions, especially…
- Leanback - a YouTube Interface Made for TV? by: Jim Morrison
October 20, 2010, 09:16
Today YouTube launched a new user interface called Leanback. The immediate response around the office was “that’s for TV”. As mentioned in this…
- Over 17,000 residents registered for Internet Voting for the Markham Municipal Election by: Adam Froman
October 18, 2010, 12:57
Apart from the fact that Delvinia is helping to promote the election and the option to vote online in the Markham municipal election, I am actively involved in…
- Ryerson’s Digital Media Zone’s TeamSave delivers results for the Canadian Opera Company by: Adam Froman
October 14, 2010, 09:15
We are always looking for an opportunity to test new digital marketing tools or platforms for our clients. One recent opportunity was with TeamSave, a…
- Delvinia receives Business for the Arts Award of Distinction by: Adam Froman
October 8, 2010, 09:48
Last night, Steve Mast and I attended the Globe and Mail Business For the Arts Gala at the Royal Ontario Museum. Created by Business for the Arts in 1978,…
- 5 Most Viewed Articles on the Delvinia Link Pool: Sept 27 - Oct 03 by: Delvinia
October 4, 2010, 09:10
Mayo Clinic launches global social media initiative Med City News In Scholastic Study, Children Cite Appeal of Digital Reading NY Times Cracking Viral…
- We're Ready to Strut Our Stuff and Walk a Mile in Her Shoes by: Randy Matheson
September 30, 2010, 01:18
Shave your legs, paint your toes, shoulders back and keep your eyes straight ahead! The big day is here, and the bad boys of the Delvinia Heel Toe Team are…
- Will you be using Facebook's new Places feature? by: Randy Matheson
September 24, 2010, 15:36
Facebook Places is now live in Canada. In early September we asked 1002 members of Delvinia's AskingCanadians research panel whether they would be using…
- What Do Women Need Online? by: Delvinia
September 8, 2010, 09:19
In an effort to examine how and why women use the web, Yahoo! undertook the Women Connectonomics study, holding focus groups and interviewing 3,000 women…
- Arcade Fire, The Wilderness Downtown & Transmedia Storytelling by: Randy Matheson
September 3, 2010, 13:15
One of the most inspired and compelling web experiences we have seen recently launched on Monday, a collaboration between Google, filmmaker Chris Milk and…
- AskingCanadians™ Back to School Poll – Part 2: Spending by: Randy Matheson
September 2, 2010, 15:17
This post is the second in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age…
- AskingCanadians™ Back to School Poll - Part 1 by: Randy Matheson
September 1, 2010, 10:46
This post is the first in a 3-part series featuring results from our AskingCanadians™ Back to School poll of 1000 Canadian parents with school-age children.…
- Ford Gets Social and launches the 2011 Ford Explorer on Facebook by: Jim Morrison
August 10, 2010, 09:15
On July 26 Ford launched the new Explorer in a way that was unique to product launches in the automotive industry. They decided to forego the usual…
- Social Networks & Blogs dominate Americans time online by: Randy Matheson
August 3, 2010, 08:16
In a recently released Neilson Co. report of online activity, Americans are spending nearly a quarter (22.7%) of their time on social network sites or blogs,…
- Delvinia's BIGthinkin' on Testicular Cancer by: Randy Matheson
June 14, 2010, 12:42
On Friday, June 11 the entire team here at Delvinia took time out from our busy schedules to do a day of collective BIGthinkin' and come up with ideas to help…
- Why be there in person when a camera phone will do by: Andrea Reck
June 2, 2010, 07:20
Last month our Delvinia Insight group published the Dig Report detailing ways Canadians use (or don’t use) their mobile phones. We found that the camera…
- Photo Sharing: Is a picture still worth a thousand words? by: Sara Baron-Goodman
- Category: Social Media (64)
- In the News: Safeguarding Your Brand on Social by: admin
February 20, 2013, 11:53
In today's Toronto Star, business reporter Ashante Infantry reports on the recent hacks on the corporate Twitter accounts belonging to Burger King and Jeep in…
- Speaking Engagements: OpenDialogue's Social Media Marketing Conference by: admin
February 6, 2013, 09:00
Delvinia President Steve Mast will take part in OpenDialogue's 6th Annual Social Media Marketing Conference, being held at The Old Mill Inn on February 13 and…
- Customer Listening: Your service sucks and I’m going to Tweet about it! by: Steve Mast
October 12, 2012, 09:51
The other evening I caught part of Marketplace's Canada's Worst Customer Service: Store Edition on the CBC. The show explored customer service at some of…
- British Airways Creates a Sonic Barometer of Olympic Social Data by: Randy Matheson
August 7, 2012, 10:19
I'm a sucker for great data visualizations; add interactivity and sound and you have my attention. British Airways is aggregating the tweets, posts, and…
- State of the Social Nation by: Susan O'Neill
June 13, 2012, 16:00
Earlier today, Amy Sullivan, Delvinia’s VP of Customer Insight, and Randy Matheson, our Director of Emerging Media + Trends, kicked off the Canadian…
- Speaking Engagements: 2012 CMA Social Media Conference by: Susan O'Neill
May 30, 2012, 11:41
Amy Sullivan, Delvinia's VP of Customer Insight, and Randy Matheson, our Director of Emerging Media + Trends, will kick off the Canadian Marketing Association's…
- Will Facebook’s IPO give the company the cash it needs to compete with Google and Microsoft? by: Adam Froman
May 24, 2012, 08:00
Like many of you, I followed the buzz around the Facebook IPO on Friday. I was in Vancouver to speak at a couple of industry events, and, while sitting in…
- Devils Fan Gets Last Laugh on Nasty Tweet by Panthers CEO by: Randy Matheson
April 30, 2012, 14:14
Anyone who has been involved in digital marketing over the past dozen years knows well that social media provides an opportunity for the 'little guy' to have a…
- Taco Bell Gets Unexpected Buzz from 420 Day Twitter Exchange by: Randy Matheson
April 23, 2012, 12:09
When a company is truly engaging with its customers on social media platforms, it's critical for the organization to communicate with its followers in the…
- Facebook buys Instagram: Is a Picture Worth a Billion Dollars? by: Randy Matheson
April 9, 2012, 16:28
When a big tech acquisition happens, the related worlds of business, technology and advertising seem to evolve into a spectator sport. At least that's how it…
- Would you give an employer access to your Facebook account? by: Susan O'Neill
March 23, 2012, 14:26
Earlier this week, The Wall Street Journal (and countless other news outlets) published an Associated Press story about a New York City man who, during a job…
- I Know Where You Are - 4 Always-On Social Location Apps by: Randy Matheson
March 16, 2012, 14:35
I'd insert the usual obligatory stalking comment here, but you're already thinking it. The ability to share your location through your smartphone to your…
- 100-Year Anniversary of Titanic Voyage Retold Using Twitter by: Randy Matheson
March 15, 2012, 08:00
One of the most poignant moments of my vacation last August in Nova Scotia was a long overdue visit to Halifax's Fairview Cemetery to see the gravesites of 110…
- 'Homeless Hotspots' Strike a Nerve at SXSW by: Randy Matheson
March 13, 2012, 13:03
Each March, the South by Southwest Interactive Festival attracts nearly 15,000 people to Austin, Texas to partake in panels, talks, sponsored parties and great…
- 5 Examples of Contest Promotions on Pinterest by: Randy Matheson
March 12, 2012, 11:23
Pinterest continues to attract plenty of attention of both the good and bad kind, as it brings in millions of unique visitors every month, yet struggles with…
- Tweet, Check-In or Like Your Way to Deals, as American Express Goes All-In on Social by: Randy Matheson
March 9, 2012, 11:22
Instead of limiting their social media strategy to awareness, engagement or customer service, American Express has been actively using Facebook, Foursquare…
- 5 Things You Should Know about Timeline for Facebook Brand Pages by: Randy Matheson
March 2, 2012, 14:36
Timeline has been available to individual Facebook users since last September and this week Facebook launched Timeline to all brand pages. Immediately, page…
- Five Brands You Might Not Expect to Find on Pinterest...Besides Delvinia by: Randy Matheson
February 17, 2012, 14:07
It's nearly impossible to find a tech or social media blog that isn't talking about Pinterest right now. The site has been described as everything from an…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- New Media Use Changes During the Customer Life Cycle by: Susan O'Neill
January 19, 2012, 12:05
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association's CMA…
- Speaking Engagements: Join us at the CMA Analytics Conference by: Susan O'Neill
January 10, 2012, 11:54
With the diversification of channels and advent of social media, consumers now have far more control of their environment and their interaction with…
- 5 Steps for Brands to Meet the Needs of Social Shoppers by: Susan O'Neill
December 2, 2011, 10:17
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by…
- 5 Ways for Marketers to Integrate Social Media by: Adam Froman
November 17, 2011, 10:33
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to…
- How does Social Media Fit into the Marketing Mix? by: Adam Froman
November 16, 2011, 09:00
Later today, I'll be speaking at Environics Analytics' 5th Annual User Conference. With the theme, “Big Data: Harnessing the Power,” the conference will…
- Should Facebook be your New Corporate Home Page? by: Steve Mast
November 9, 2011, 14:50
More and more this question is being discussed in corporate boardrooms across the world. Many advertising campaigns have already shifted from driving potential…
- What Keeps Customers Loyal to Your Digital Brand? by: Steve Mast
November 4, 2011, 14:57
Last week I shared some insights, based on our AskingCanadians™ research, into the factors that motivate consumers to interact with brands on social media.…
- What Motivates Consumers to Interact with Brands on Social Media? by: Steve Mast
October 24, 2011, 13:33
As you can image, our firm is very interested in how people use social and digital media and how it relates to a brand. Not to mention many of the brands…
- Delvinia Wins a W³ Award (our Second) for Microsoft Canada's No Friend Left Behind by: Susan O'Neill
October 18, 2011, 12:27
Microsoft Canada's No Friend Left Behind campaign, designed by Delvinia, has won a Silver Award in the 2011 W³ Awards, handed out by the International Academy…
- Are YouTube Brand Channels the Next Step in Microsites? by: Randy Matheson
September 16, 2011, 13:13
If you’ve been in digital marketing for any length of time, you've probably worked on a microsite. Microsites are usually created to showcase or promote a…
- Lessons Learned from my Social Media Internship by: Delvinia
September 6, 2011, 10:02
During my summer internship at Delvinia and AskingCanadians™ I have learned the true meaning and value of social media. When I first started interning…
- AskingCanadians™ Launches Social Media Recruitment Campaign by: Susan O'Neill
August 24, 2011, 09:30
AskingCanadians™, a Delvinia company, today announced the launch of a social media recruitment campaign offering Canadians the opportunity to voice their…
- Delvinia Case Study: Microsoft Canada's No Friend Left Behind Campaign by: Susan O'Neill
August 19, 2011, 10:02
Microsoft Canada's No Friend Left Behind Campaign, designed by Delvinia to promote the launch of Window's Live Messenger for the iPhone and iPod touch, is a…
- DIY Markham a Winner in 2011 Interactive Media Awards by: Susan O'Neill
August 9, 2011, 09:54
The DIY Markham social media campaign, designed and implemented by Delvinia to raise awareness of the 2010 municipal election in the Town of Markham, has been…
- Mobile Apps Allow Viewers to Check-in with Their Favourite Shows by: Delvinia
August 5, 2011, 12:50
In my recent post on social television, I talked about the ways that mobile devices, apps and social media are changing the television viewing experience. An…
- Engaging Viewers Through Social Television by: Delvinia
July 26, 2011, 17:34
Chances are your attention is focused on more than one screen when you’re watching television in your living room. By using your laptop, tablet or smartphone…
- KLM Adds 4,000 Facebook Profile Pics to a Real Plane by: Randy Matheson
July 6, 2011, 10:44
The Dutch airline KLM is on a winning streak, creating interesting campaigns using social media that connect the company's Facebook, Foursquare and Twitter…
- Incredible Numbers from 60 Seconds of the Internet by: Randy Matheson
June 21, 2011, 09:30
We can all agree that the Internet has become an essential part of our everyday lives. It's where we work, where we play and how we stay in touch and share…
- New Faces at Delvinia: Connie Chan, Social Media Intern by: Susan O'Neill
June 16, 2011, 10:19
First of all, I would like to thank everyone at Delvinia for this wonderful opportunity. I am extremely excited to be your Social Media Intern and look forward…
- Join Us at the Science and Art of Social Business Conference by: Randy Matheson
June 9, 2011, 09:36
It goes without saying that social media affects nearly every aspect of your business. From simple monitoring of social media channels to content creation,…
- The New Information Organization Paradigm – People as the Filter by: Rosalina Lin-Allen
May 17, 2011, 09:35
For a good decade, Google has been the king of the Internet. The search engine organizes content based on data such as keywords, links, etc. However, in March…
- Your Social Footprint is Your Legacy by: Rosalina Lin-Allen
May 16, 2011, 09:45
Derek Miller's "The Last Post" was published on his blog penmachine.com by a friend on May 4, a day after the 41-year-old father of two died from…
- A New Award to Add to Our Collection by: Susan O'Neill
May 13, 2011, 11:00
We received a new award to add to our collection this morning. Delvinia’s DIY Markham campaign, created to raise awareness of the 2010 municipal election…
- Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics by: Susan O'Neill
April 19, 2011, 12:47
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape.…
- Delvinia Named an Official Honoree of the 15th Annual Webby Awards by: Susan O'Neill
April 15, 2011, 09:33
The No Friend Left Behind marketing campaign—designed by Delvinia to promote Microsoft's launch of Window’s Live Messenger for the iPhone and iPod…
- Customer Insights on a Shoestring by: Rosalina Lin-Allen
April 6, 2011, 09:40
You believe understanding your customer is imperative to the success of your product, but you have a limited budget and an aggressive timeline. Sound familiar?…
- IAB Canada Promotes New Social Media Database from Delvinia, Environics Analytics by: Susan O'Neill
April 4, 2011, 10:46
The Interactive Advertising Bureau of Canada (IAB Canada) has selected the AskingCanadians™ Social Media PRIZMC2Link—created by Delvinia in partnership…
- AskingCanadians™ to Launch Infant Panel by: Susan O'Neill
April 1, 2011, 11:21
AskingCanadians™, Delvinia’s proprietary online research community, has announced the creation of AskingInfants™—a new panel designed to track brand…
- Delvinia’s DIY Markham Campaign Wins Internet Advertising Award by: Susan O'Neill
March 29, 2011, 12:48
Delvinia’s DIY Markham campaign, created to raise awareness of the 2010 municipal election in the Town of Markham and to increase citizen engagement in the…
- Share Your Breakfast Pictures and Help Fight Hunger by: Randy Matheson
March 24, 2011, 09:00
For the social media naysayers who’ve been quick with the “I don’t care what people have for breakfast” statement, Kellogg’s new Share Your…
- A Successful Launch with Environics Analytics and RBC Royal Bank by: Adam Froman
March 22, 2011, 11:50
Kudos to Jan Kestle, Michael Weiss, Emily Anderson and the Environics Analytics’ team for putting on a top-notch breakfast event this morning to launch the…
- New Database Reveals Social Media Habits of Canadians by: Susan O'Neill
March 22, 2011, 10:52
The results of Delvinia's new annual AskingCanadians™ social media survey have been linked to PRIZMC2, a popular consumer segmentation system from Environics…
- Immigrants are on the Digital Vanguard: The Globe and Mail by: Susan O'Neill
March 21, 2011, 10:59
The revolution in social media is changing the way ideas are shared, and newcomers to Canada are leading the way. So says The Globe and Mail in “Immigrants…
- Environics Analytics and Delvinia Announce Social Media Partnership by: Susan O'Neill
March 21, 2011, 09:00
Environics Analytics and Delvinia today announced a partnership that connects Delvinia’s AskingCanadians™ social media survey to PRIZMC2, Environics…
- The Social Shopper: A Lens into the Future of Retail Experiences by: Randy Matheson
March 10, 2011, 21:41
On March 10, Delvinia President Steve Mast; Vice President of Insight, Amy Sullivan and Randy Matheson, Director of Emerging Media presented a webinar 'The…
- Social Media & the NHL Trading Deadline by: Randy Matheson
March 7, 2011, 09:00
NHL Trade Deadline day is one of those days that Canadian hockey fans circle on the calendar. On February 28, hockey fans tuned in everywhere, by television,…
- Can You Hear Me Now? by: Delvinia
March 4, 2011, 00:00
This subject has been beaten to death, but clearly we’re not learning our lesson. When it comes to smartphone etiquette, we’re becoming a society of…
- The News360 iPad App is Like Crack for this News Addict by: Randy Matheson
March 3, 2011, 11:05
As long as I can remember I have always been a news addict. A habit that has been passed down from my father back in Nova Scotia. An early picture even…
- Misdirected Red Cross Tweet Turns into Social Media Lesson by: Randy Matheson
February 28, 2011, 10:07
Recently I've had several conversations about the importance of being authentic and using your natural voice to engage with your friends or customers on social…
- Presentation on Parliament Hill Sparks Interest in DIY Markham by: Nicole Goodman
February 17, 2011, 16:28
On Friday, my colleague Lesley Copeland and I presented our paper, entitled "Candidates do it, why can’t election agencies? The Town of Markham's use of…
- It's Complicated: Reuniting Ken & Barbie on Social Media by: Randy Matheson
February 14, 2011, 15:51
Honestly I had no idea that these two icons had even broken up. It turns out however, that Ken Carson and Barbie Roberts (yes, they have last names) have been…
- DIY Markham Campaign Hailed as Model for Municipal Engagement by: Susan O'Neill
February 11, 2011, 09:09
When it comes to using digital technology to promote elections and engage citizens with government, there are few organizations that understand the process as…
- LinkedIn Debuts New Company Insider Widget on '100 Best Companies to Work For' List by: Randy Matheson
January 21, 2011, 13:08
Last fall LinkedIn announced its new Javascript platform that would allow LinkedIn content to be shared across the web in a similar manner as Facebook or…
- Ryerson’s Digital Media Zone’s TeamSave delivers results for the Canadian Opera Company by: Adam Froman
October 14, 2010, 09:15
We are always looking for an opportunity to test new digital marketing tools or platforms for our clients. One recent opportunity was with TeamSave, a…
- Canadian Opera Company Case Study: Determining Social Media Readiness by: Adam Froman
September 23, 2010, 03:46
The Situation Delvinia’s relationship with the Canadian Opera Company (COC) began almost 3 years ago to improve the digital customer experience for…
- In the News: Safeguarding Your Brand on Social by: admin
- Category: Webinar (18)
- Webinar Recording: The Emerging Trends of Today's Mobile Shopper by: admin
April 23, 2013, 09:00
Last week, Rosalina Lin-Allen, our Head of Strategy, presented a webinar on The Emerging Trends of Today's Mobile Shopper in partnership with Tenzing Managed…
- Webinar: Delvinia & Tenzing Present the Emerging Trends of Today's Mobile Shopper by: admin
April 4, 2013, 09:30
Mobile has become an indispensable part of consumers' daily lives with no signs of slowing down. Today 52 per cent of Canadians own a smartphone and 43 per…
- Webinar Recording: E-commerce Trends for 2013 by: Susan O'Neill
January 30, 2013, 13:43
On Tuesday, Rosalina Lin-Allen, our Director of Strategy, presented a webinar on E-commerce Trends for 2013 in partnership with Tenzing Hosting. While other…
- Webinar: Delvinia & Tenzing Present E-commerce Trends for 2013 by: Susan O'Neill
January 22, 2013, 08:00
In today's marketplace simply offering an e-commerce option is not enough. When consumers shop, your site needs to stand out to ensure shopping carts are not…
- Webinar Recording: Announcing the eShopper PRIZMC2Link by: Susan O'Neill
April 27, 2012, 14:22
Earlier this week, Delvinia CEO Adam Froman and Jan Kestle, president of Environics Analytics, hosted a webinar to announce the eShopper PRIZMC2Link, powered…
- 5 Steps for Brands to Meet the Needs of Social Shoppers by: Susan O'Neill
December 2, 2011, 10:17
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by…
- Webinar: Delvinia & Tenzing Present the Canadian Social Shopper by: Susan O'Neill
November 8, 2011, 10:54
Join host Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, at 2 p.m. on Wednesday, November 30 for a free webinar on the Canadian Social Shopper,…
- Webinar Recording: The Canadian Mobile Shopper by: Susan O'Neill
October 27, 2011, 15:45
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a free webinar on the Canadian Mobile Shopper, sponsored by Tenzing. …
- Webinar: Delvinia & Tenzing Present the Canadian Mobile Shopper by: Susan O'Neill
October 18, 2011, 10:00
Wednesday, October 26 - 2 p.m. (EDT) RSVP for this webinar now Join host Rosalina Lin-Allen, Delvinia's Director of Client Strategy, for a free webinar…
- Webinar: Delvinia & Affinity presents: Ivey Publishing Enables Scalable Growth by: Randy Matheson
June 10, 2011, 11:23
Monday, June 27, 2pm EST RSVP for this webinar now Join host Rosalina Lin-Allen, Director of Client Strategy at Delvinia, Gregory Yantz of Ivey Publishing…
- Webinar Slides: 2D Barcodes are Here. Are You and Your Audience Ready? by: Randy Matheson
May 13, 2011, 12:12
Whether you refer to them as 2D barcodes, dot matrix codes or simply QR codes, the one thing that everyone can agree on is the fact that the use of 2D barcodes…
- Webinar: 2D Barcodes are Here - Are You and Your Audience Ready? by: Randy Matheson
May 5, 2011, 15:47
Thursday, May 12, 2pm EST REGISTER NOW Whether you refer to them as 2D barcodes, dot matrix codes or simply QR codes, the one thing that everyone can…
- New Live Presentation: The Canadian Opera Company’s Journey into the Digital Age by: Randy Matheson
April 7, 2011, 15:03
Web Presentation Thursday, April 14, 2011 2 p.m. EDT RSVP now (space is limited) Join Adam Froman, CEO of Delvinia and Jeremy Elbourne, Director of…
- Upcoming Webinar: The Reality of Mobile in Canada by: Susan O'Neill
March 18, 2011, 15:42
Delvinia presents new data surrounding Canadian mobile behaviours in the latest instalment of the DIG Webinar Series, being held on Wednesday, March 30. The…
- New DIG Webinar Reveals Growing Influence of the Social Shopper by: Susan O'Neill
March 3, 2011, 14:36
Understanding the digital behaviours of consumers is the focus of a new Delvinia Dig webinar being held at 2 p.m. ET on March 10. Delvinia President Steve…
- Upcoming Webinars Reveal Consumer Trends in Retail, Mobile Use by: Susan O'Neill
February 24, 2011, 12:58
The Delvinia Dig Webinar series returns in March with two presentations. The first, being held on March 10, is based on the data presented in the Dig Report…
- Webinar: The Digital Divide between Millennials & Boomers by: Delvinia
November 26, 2010, 09:40
As technologies continue to evolve, generation gaps grow, and reaching audiences in meaningful ways becomes increasingly difficult, organizations today…
- Webinar: Managing the Hype: The Reality of Mobile in Canada by: Delvinia
November 26, 2010, 09:20
This webinar was presented on November 23, 2010. Due to an unfortunate error, the first 10 minutes are missing from the recording. You can view the missing…
- Webinar Recording: The Emerging Trends of Today's Mobile Shopper by: admin
- Category: eDemocracy (4)
- Delvinia and Munk School of Global Affairs Partner to Study eDemocracy by: Susan O'Neill
April 18, 2013, 09:45
Partnership to Examine Innovative Uses of Digital Technology in Citizen Engagement Delvinia and the Innovation Policy Lab at the Munk School of Global…
- The future of eDemocracy: Increasing citizen engagement through choice, control, transparency and authenticity by: Adam Froman
November 28, 2012, 09:30
There have been a number of incidents recently that demonstrate the fact that the future of eDemocracy is about transparency, authenticity, and ultimately…
- Edmonton demonstrates leadership on path to eDemocracy by: Adam Froman
November 26, 2012, 12:51
This past weekend I was asked to participate in an interesting public policy consultation process organized by the Centre for Public Involvement, which is a…
- Markham's Experience with Internet Voting Attracts Attention from Municipalities Across Canada by: Susan O'Neill
September 26, 2012, 11:56
Markham’s experience with Internet voting has been attracting attention from municipalities–and media outlets–across the country as more and more…
- Delvinia and Munk School of Global Affairs Partner to Study eDemocracy by: Susan O'Neill
- Category: Advertising (12)
- The Dark Knight Rises Augmented Soundtrack Experience Immerses Users in the Sounds of Gotham City by: Randy Matheson
July 24, 2012, 08:00
Have you ever wondered what the soundtrack to your day would sound like? Well, if you lived in Gotham City and had composer Han Zimmer's The Dark Knight…
- Qantas Campaign Hints at Minority Report-like Personalized Billboards by: Randy Matheson
July 18, 2012, 10:18
I don't think there's a week that goes by when someone doesn't compare an emerging ad technology to something seen in the 2002 movie Minority Report. As…
- BBC Brings the Animals of Frozen Planet to Life with Augmented Reality by: Randy Matheson
May 23, 2012, 08:00
Augmented reality (AR) has the ability to immerse users in an experience by layering in 3D content within the space of a camera's viewpoint. Early AR…
- Hellmann's Creates Recipes from the Items in Your Shopping Cart by: Randy Matheson
May 16, 2012, 11:23
Providing recipe suggestions to customers is one way to increase the use of your food product. As far back as 1904, Frank Woodward saved the Jell-O product…
- LCBO Uses Colourful QR Codes to Connect Mobile Shoppers to Wine Shopping Tips by: Randy Matheson
May 7, 2012, 10:27
Besides augmented reality and 3D projection, QR codes are by far the most maligned and abused technology by marketers. The open-source codes can be created by…
- Denny's Branded Web Series 'Always Open' is Back for Another Season by: Randy Matheson
April 13, 2012, 15:29
Branded entertainment is nothing new. As far back as the early days of radio and television, sponsors were unabashedly front and center on serial dramas like…
- U.K. Brand Turns Deodorant Cans into Augmented Reality Game Controllers by: Randy Matheson
April 12, 2012, 08:00
U.K. Unilever deodorant brand Suremen is looking to give its customers the thrill of four heart-pounding adventure challenges, without the sweat, dirt, cold…
- Well.ca Opens QR Code-Enabled Virtual Store in Downtown Toronto by: Randy Matheson
April 3, 2012, 10:05
Every day thousands of busy people rush through the area connecting Toronto's Union Station with the PATH system; a series of tunnels that connects nearly 50…
- Times Square Ad for Greek Tourism Financed by Crowdfunding Initiative by: Randy Matheson
March 27, 2012, 14:19
Starting this Friday, a series of ads promoting tourism in Greece are set to begin running on a digital billboards in Times Square. But it's not an airline,…
- Nature Valley Trail View Brings Virtual Hiking to your Browser by: Randy Matheson
March 22, 2012, 08:00
It used to be a fairly routine job for most brands to get their marketing message out. Develop some compelling creative messages; produce a TV ad; create a…
- Google's Project Re:Brief Creates New Digital Experiences from Classic Ads by: Randy Matheson
March 19, 2012, 00:20
This year, digital advertising turns 18 years old and still most of the creative we come across on the web (and now on mobile) is dominated by banner ads. To…
- IKEA Creates iPad-Friendly Gloves for Norwegian Catalogue App Launch by: Randy Matheson
March 13, 2012, 22:34
Our focus at Delvinia is on using insight and experience to craft customer-centric solutions for our clients. That insight may be the result of an in-depth…
- The Dark Knight Rises Augmented Soundtrack Experience Immerses Users in the Sounds of Gotham City by: Randy Matheson
- Category: Mobile (14)
- Screens & Places: When it comes to mobile, context is not everything, it's the only thing! by: Steve Mast
May 21, 2013, 09:00
The intersection between digital, social and physical experiences. All brands want to create a relevant, personalized and unified experience along their…
- 8 Tips for Designing Your Mobile Purchasing Experience by: Andrea Reck
May 7, 2013, 13:46
In my last blog post I discussed how people are spending less and less time on their desktops and more time using their mobile devices for their everyday…
- Webinar Recording: The Emerging Trends of Today's Mobile Shopper by: admin
April 23, 2013, 09:00
Last week, Rosalina Lin-Allen, our Head of Strategy, presented a webinar on The Emerging Trends of Today's Mobile Shopper in partnership with Tenzing Managed…
- Webinar: Delvinia & Tenzing Present the Emerging Trends of Today's Mobile Shopper by: admin
April 4, 2013, 09:30
Mobile has become an indispensable part of consumers' daily lives with no signs of slowing down. Today 52 per cent of Canadians own a smartphone and 43 per…
- Video: CoverMe Packing App by Manulife Financial by: admin
March 1, 2013, 08:00
We've had a lot of inquiries about the award-winning CoverMe Packing App, designed in partnership with Manulife Financial. The branded utility app, which…
- Manulife Financial's Mobile Travel App Wins IMA Outstanding Achievement Award by: Susan O'Neill
February 21, 2013, 12:22
The latest version of the CoverMe Packing App by Manulife Financial, which was released in December and includes a Travel Journal, has won an IMA Outstanding…
- Going Mobile? Get to Know Your Users First by: Andrea Reck
February 19, 2013, 10:40
There's no doubt that people are spending less and less time tied to their desktops and more of their time using mobile devices. With tablet sales expected to…
- Screens & Places: Mobility will be the centre of the in-store retail experience by: Steve Mast
November 15, 2012, 09:00
The intersection between digital, social and physical experiences. In last week's post I talked about some of the things retailers can do to embrace today's…
- Connecting with consumers through mobile by: Yameen Tejpar
November 13, 2012, 09:30
Our mobile devices are becoming even more indispensible than ever before. And, consumers are using them in ways that were the realm of science-fiction not that…
- Screens & Places: Showrooming, fact or fiction? by: Steve Mast
November 8, 2012, 10:01
The intersection between digital, social and physical experiences. If you do a quick search online, you'll find lots of articles about showrooming. And if…
- Screens & Places: It's all about people by: Steve Mast
November 1, 2012, 10:01
The intersection between digital, social and physical experiences. It's hard to go anywhere these days and not see a digital screen. Big screens and little…
- Screens & Places: Table for two, please by: Steve Mast
October 25, 2012, 09:00
The intersection between digital, social and physical experiences. Like many of you I'm always looking for tools to help me in my day-to-day life. I'm a…
- 6 Innovative Mobile Weather App Interfaces by: Randy Matheson
August 22, 2012, 07:00
Smartphones have enabled their users to have instant access to detailed weather information no matter where they are, allowing them to make informed…
- Manulife Financial's travel packing app wins an International Business Award by: Susan O'Neill
August 15, 2012, 15:02
The awards keep on coming for Manulife Financial’s CoverMe™ Packing App! The results of the 2012 International Business Awards were announced earlier…
- Screens & Places: When it comes to mobile, context is not everything, it's the only thing! by: Steve Mast
- Category: Customer Journey (25)
- Presentation Slides: Mapping Manulife's Direct to Consumer Path to Purchase by: admin
June 12, 2013, 11:03
Last week, our President Steve Mast was a guest speaker at the Canadian Marketing Association's 2013 National Convention. Steve spoke about the need to map…
- Screens & Places: Is digital the glue to unifying today’s fragmented customer experience? by: Steve Mast
June 6, 2013, 09:00
Recently I had the pleasure of being interviewed for Forrester's latest research report on "The Unified Customer Experience Imperative." I was asked to…
- Communicate, Care, Connect: Stories of Great Customer Experiences by: Amy Sullivan
May 23, 2013, 09:00
While it's true that knowing the customer and creating an experience that reflects that knowledge is critical for retailer success, certainly this does not…
- Why Showrooming May Not Be The Ultimate Threat: Stories of Great Customer Experiences by: Amy Sullivan
May 16, 2013, 09:00
We know from experience that shopping is a dynamic process. Often people choose their paths simply based on convenience, but in other cases, the motivations…
- Help! I Need Somebody: Stories of Great Customer Experiences by: Amy Sullivan
May 9, 2013, 09:00
To humanize an experience is to make it humane. Something that is humane is characterized by compassion and sympathy, particularly for those who are in…
- Digitize, Optimize...Humanize: Stories of Great Customer Experiences by: Amy Sullivan
May 2, 2013, 10:00
You may have caught Delvinia at the joint CMA/MRIA Customer Experience Conference in April. The goal of the conference was to spark conversation amongst…
- Speaking Engagements: Retail Advertising & Marketing Symposium by: admin
April 11, 2013, 09:00
RAC Canada & the Retail Council of Canada are joining forces to present this year's Retail Advertising & Marketing Symposium, which takes place on…
- Unleashing the Power of Analytics for Your Brand by: Rosalina Lin-Allen
April 9, 2013, 09:00
Our society is at an inflection point where we can bring enough data together, computing power to process it, and bandwidth to distribute it in a timely,…
- Speaking Engagements: 2013 CMA/MRIA Customer Experience Conference by: admin
March 26, 2013, 09:30
Next month, the Canadian Marketing Association (CMA) and the Marketing Research and Intelligence Association (MRIA) are partnering on their first joint…
- How Business Leaders Should Think About Digital by: Rosalina Lin-Allen
March 19, 2013, 09:00
Digital is not just your organizational website(s) or Facebook page (though those are two components of digital). Digital should be framed as a transformative…
- Speaking Engagements: 2013 CMA National Convention by: admin
March 12, 2013, 11:06
The Canadian Marketing Association is partnering with The Art of Marketing for the 2013 CMA National Convention, which includes two days of keynote speakers…
- Facts & Feelings: Data Reconsidered by: Amy Sullivan
February 26, 2013, 08:00
In a recent New York Times editorial by David Brooks, the author shares an anecdote about a prominent bank executive as he contemplated whether to close…
- Going Mobile? Get to Know Your Users First by: Andrea Reck
February 19, 2013, 10:40
There's no doubt that people are spending less and less time tied to their desktops and more of their time using mobile devices. With tablet sales expected to…
- Creating an effective digital strategy requires a big picture view by: Yameen Tejpar
February 5, 2013, 09:00
As digital technologies reshape customer behaviour, brands are realizing that their approach to digital needs to change. Marketers want their digital communicat…
- Screens & Places: The Rise of Marketing as a Service in 2013 by: Steve Mast
January 10, 2013, 10:07
The intersection between digital, social and physical experiences. Like most of us today, time is precious. As I was running around shopping this past…
- Screens & Places: The rise of augmented reality by: Steve Mast
December 13, 2012, 14:53
The intersection between digital, social and physical experiences. The other day I was on a conference call with an old industry colleague. We were…
- Screens & Places: Customer-centric branded digital ecosystems by: Steve Mast
November 22, 2012, 09:00
The intersection between digital, social and physical experiences. This past weekend the family and I headed into the city for the annual Toronto Santa…
- Screens & Places: Mobility will be the centre of the in-store retail experience by: Steve Mast
November 15, 2012, 09:00
The intersection between digital, social and physical experiences. In last week's post I talked about some of the things retailers can do to embrace today's…
- Connecting with consumers through mobile by: Yameen Tejpar
November 13, 2012, 09:30
Our mobile devices are becoming even more indispensible than ever before. And, consumers are using them in ways that were the realm of science-fiction not that…
- Screens & Places: Showrooming, fact or fiction? by: Steve Mast
November 8, 2012, 10:01
The intersection between digital, social and physical experiences. If you do a quick search online, you'll find lots of articles about showrooming. And if…
- Screens & Places: It's all about people by: Steve Mast
November 1, 2012, 10:01
The intersection between digital, social and physical experiences. It's hard to go anywhere these days and not see a digital screen. Big screens and little…
- Speak to your audience's passion points -- you'll be surprised by the results by: Ashley OConnor
October 30, 2012, 09:53
Sometimes your brand's service or offering can seem very niche, and thus audience size of potential customers small. But if you take time to look closely at…
- Screens & Places: Table for two, please by: Steve Mast
October 25, 2012, 09:00
The intersection between digital, social and physical experiences. Like many of you I'm always looking for tools to help me in my day-to-day life. I'm a…
- Screens & Places: Tell us how we are doing by: Steve Mast
October 18, 2012, 09:00
The intersection between digital, social and physical experiences I have always been fascinated with the way people interact with the world around them. I…
- Understanding the New Customer Journey by: Steve Mast
October 9, 2012, 07:50
Did you know that 40 per cent of Canadians are using the camera on their smartphone to take pictures of products while shopping, 64 per cent stay up-to-date…
- Presentation Slides: Mapping Manulife's Direct to Consumer Path to Purchase by: admin
- Category: Screens & Places (13)
- Screens & Places: Is digital the glue to unifying today’s fragmented customer experience? by: Steve Mast
June 6, 2013, 09:00
Recently I had the pleasure of being interviewed for Forrester's latest research report on "The Unified Customer Experience Imperative." I was asked to…
- Screens & Places: When it comes to mobile, context is not everything, it's the only thing! by: Steve Mast
May 21, 2013, 09:00
The intersection between digital, social and physical experiences. All brands want to create a relevant, personalized and unified experience along their…
- Screens & Places: Is it creepy to track your customers' every move? by: Steve Mast
May 14, 2013, 08:50
The intersection between digital, social and physical experiences. The other day I was running through the PATH system in Toronto, which is the largest…
- Screens & Places: Is it time to leave your wallet at home? by: Steve Mast
January 24, 2013, 08:00
The intersection between digital, social and physical experiences. I recently met up with friends for dinner and a movie. I booked the dinner and paid via…
- Screens & Places: The Rise of Marketing as a Service in 2013 by: Steve Mast
January 10, 2013, 10:07
The intersection between digital, social and physical experiences. Like most of us today, time is precious. As I was running around shopping this past…
- Screens & Places: The rise of augmented reality by: Steve Mast
December 13, 2012, 14:53
The intersection between digital, social and physical experiences. The other day I was on a conference call with an old industry colleague. We were…
- Screens & Places: Your in-car experience by: Steve Mast
November 29, 2012, 09:30
The intersection between digital, social and physical experiences. During a recent visit to Toronto's Yorkdale Shopping Centre, I stopped by the new Tesla…
- Screens & Places: Customer-centric branded digital ecosystems by: Steve Mast
November 22, 2012, 09:00
The intersection between digital, social and physical experiences. This past weekend the family and I headed into the city for the annual Toronto Santa…
- Screens & Places: Mobility will be the centre of the in-store retail experience by: Steve Mast
November 15, 2012, 09:00
The intersection between digital, social and physical experiences. In last week's post I talked about some of the things retailers can do to embrace today's…
- Screens & Places: Showrooming, fact or fiction? by: Steve Mast
November 8, 2012, 10:01
The intersection between digital, social and physical experiences. If you do a quick search online, you'll find lots of articles about showrooming. And if…
- Screens & Places: It's all about people by: Steve Mast
November 1, 2012, 10:01
The intersection between digital, social and physical experiences. It's hard to go anywhere these days and not see a digital screen. Big screens and little…
- Screens & Places: Table for two, please by: Steve Mast
October 25, 2012, 09:00
The intersection between digital, social and physical experiences. Like many of you I'm always looking for tools to help me in my day-to-day life. I'm a…
- Screens & Places: Tell us how we are doing by: Steve Mast
October 18, 2012, 09:00
The intersection between digital, social and physical experiences I have always been fascinated with the way people interact with the world around them. I…
- Screens & Places: Is digital the glue to unifying today’s fragmented customer experience? by: Steve Mast
- Category: Financial Services (5)
- 8 Tips for Designing Your Mobile Purchasing Experience by: Andrea Reck
May 7, 2013, 13:46
In my last blog post I discussed how people are spending less and less time on their desktops and more time using their mobile devices for their everyday…
- Webinar Recording: E-commerce Trends for 2013 by: Susan O'Neill
January 30, 2013, 13:43
On Tuesday, Rosalina Lin-Allen, our Director of Strategy, presented a webinar on E-commerce Trends for 2013 in partnership with Tenzing Hosting. While other…
- Screens & Places: Is it time to leave your wallet at home? by: Steve Mast
January 24, 2013, 08:00
The intersection between digital, social and physical experiences. I recently met up with friends for dinner and a movie. I booked the dinner and paid via…
- Enhancing the Customer Experience: Manulife Financial Updates its Mobile Packing App by: Ashley OConnor
December 12, 2012, 13:22
Last year at this time we successfully introduced Manulife Financial into the Canadian mobile market through the launch of its CoverMe™ Packing App for iOS…
- Speaking Engagements: A Preview of Social Media Week's BankConnect Event by: Susan O'Neill
February 6, 2012, 13:08
Social Media Week (SMW12) hits Toronto next week and Delvinia President Steve Mast is among the speakers at BankConnect, a panel discussion presented by…
- 8 Tips for Designing Your Mobile Purchasing Experience by: Andrea Reck
- Category: Retail (19)
- Communicate, Care, Connect: Stories of Great Customer Experiences by: Amy Sullivan
May 23, 2013, 09:00
While it's true that knowing the customer and creating an experience that reflects that knowledge is critical for retailer success, certainly this does not…
- Screens & Places: When it comes to mobile, context is not everything, it's the only thing! by: Steve Mast
May 21, 2013, 09:00
The intersection between digital, social and physical experiences. All brands want to create a relevant, personalized and unified experience along their…
- Why Showrooming May Not Be The Ultimate Threat: Stories of Great Customer Experiences by: Amy Sullivan
May 16, 2013, 09:00
We know from experience that shopping is a dynamic process. Often people choose their paths simply based on convenience, but in other cases, the motivations…
- Digitize, Optimize...Humanize: Stories of Great Customer Experiences by: Amy Sullivan
May 2, 2013, 10:00
You may have caught Delvinia at the joint CMA/MRIA Customer Experience Conference in April. The goal of the conference was to spark conversation amongst…
- Webinar Recording: The Emerging Trends of Today's Mobile Shopper by: admin
April 23, 2013, 09:00
Last week, Rosalina Lin-Allen, our Head of Strategy, presented a webinar on The Emerging Trends of Today's Mobile Shopper in partnership with Tenzing Managed…
- Webinar: Delvinia & Tenzing Present the Emerging Trends of Today's Mobile Shopper by: admin
April 4, 2013, 09:30
Mobile has become an indispensable part of consumers' daily lives with no signs of slowing down. Today 52 per cent of Canadians own a smartphone and 43 per…
- Will Wearable Computing Devices Transform Customer Experiences? by: Randy Matheson
April 2, 2013, 12:40
The concept of wearable computing is no longer confined to science fiction. Google's head-mounted Glass project is now in the hands of developers, Nike's…
- Webinar Recording: E-commerce Trends for 2013 by: Susan O'Neill
January 30, 2013, 13:43
On Tuesday, Rosalina Lin-Allen, our Director of Strategy, presented a webinar on E-commerce Trends for 2013 in partnership with Tenzing Hosting. While other…
- Screens & Places: Is it time to leave your wallet at home? by: Steve Mast
January 24, 2013, 08:00
The intersection between digital, social and physical experiences. I recently met up with friends for dinner and a movie. I booked the dinner and paid via…
- Webinar: Delvinia & Tenzing Present E-commerce Trends for 2013 by: Susan O'Neill
January 22, 2013, 08:00
In today's marketplace simply offering an e-commerce option is not enough. When consumers shop, your site needs to stand out to ensure shopping carts are not…
- Screens & Places: The Rise of Marketing as a Service in 2013 by: Steve Mast
January 10, 2013, 10:07
The intersection between digital, social and physical experiences. Like most of us today, time is precious. As I was running around shopping this past…
- Screens & Places: Your in-car experience by: Steve Mast
November 29, 2012, 09:30
The intersection between digital, social and physical experiences. During a recent visit to Toronto's Yorkdale Shopping Centre, I stopped by the new Tesla…
- Screens & Places: Mobility will be the centre of the in-store retail experience by: Steve Mast
November 15, 2012, 09:00
The intersection between digital, social and physical experiences. In last week's post I talked about some of the things retailers can do to embrace today's…
- Screens & Places: Showrooming, fact or fiction? by: Steve Mast
November 8, 2012, 10:01
The intersection between digital, social and physical experiences. If you do a quick search online, you'll find lots of articles about showrooming. And if…
- LCBO Uses Colourful QR Codes to Connect Mobile Shoppers to Wine Shopping Tips by: Randy Matheson
May 7, 2012, 10:27
Besides augmented reality and 3D projection, QR codes are by far the most maligned and abused technology by marketers. The open-source codes can be created by…
- Webinar Recording: Announcing the eShopper PRIZMC2Link by: Susan O'Neill
April 27, 2012, 14:22
Earlier this week, Delvinia CEO Adam Froman and Jan Kestle, president of Environics Analytics, hosted a webinar to announce the eShopper PRIZMC2Link, powered…
- Well.ca Opens QR Code-Enabled Virtual Store in Downtown Toronto by: Randy Matheson
April 3, 2012, 10:05
Every day thousands of busy people rush through the area connecting Toronto's Union Station with the PATH system; a series of tunnels that connects nearly 50…
- 5 Steps for Brands to Meet the Needs of Social Shoppers by: Susan O'Neill
December 2, 2011, 10:17
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by…
- Enhancing the Retail Environment with Digital Media by: Susan O'Neill
November 28, 2011, 15:58
When Ryerson University announced plans to convert Maple Leaf Gardens into a sports and recreation facility, Delvinia helped the institution identify…
- Communicate, Care, Connect: Stories of Great Customer Experiences by: Amy Sullivan
- Category: Uncategorized (34)
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December 8, 2009, 23:38
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