Learnings from our internal workshopsI recently conducted a series of design thinking workshops for our team. In our first workshop we tackled the grocery shopping experience—including the challenges people face when shopping and how to address them. For the next round, we focused on the daily … [Read more...] about Can you improve an already great user experience?
Working in the UX field I'm constantly looking at my environment and the world around me and questioning just how usable things are. Recently, I started to think about the concept of just what makes something usable. If something works, does that automatically make it usable? I've always believed … [Read more...] about UX Design: Every user is unique
We’ve worked with a number of insurance providers over the past few years to help them redesign their websites, including Coverme.com, CaaLife.ca and CaaHealth.ca. In each case, the changes we’ve helped to implement have had great results—CoverMe.com even won an International Business Award last … [Read more...] about UX Design: 6 Tips to Connect with Your Customers Online
With the interactive digital world always evolving, keeping up with the latest trends and innovations can become a full time job on its own. Reading books, online articles, blogs, RSS feeds, Twitter are all great ways to stay informed but sometimes nothing beats a good discussion with your peers as … [Read more...] about Finding Your Way Around Site Maps with the Toronto UX Community