Screens & Places: Tell us how we are doing
The intersection between digital, social and physical experiences I have always been fascinated with the way people interact with the world around them. I guess that’s why I started my career in architecture. Even though my career has focused on designing digital experiences and using emerging technologies I have never lost sight of what I […]
The Journey is Only Part of the Experience
At Delvinia we often study and produce customer journey maps, which visualize customer needs, processes and perceptions in a given exchange, from awareness to post-purchase reflection. The graphics are very effective in delivering insights into the current customer journey in a manner that is both powerful and relatable. But there’s the rub. Too often we […]