Later today, I'll be speaking at Environics Analytics' 5th Annual User Conference. With the theme, “Big Data: Harnessing the Power,” the conference will explore new and innovative ways to extract insight from data to better understand customers, evaluate markets and target products and … [Read more...] about How does Social Media Fit into the Marketing Mix?
Delvinia CEO Adam Froman and Amy Sullivan, our VP of Customer Insights, will be among the speakers taking part in Environics Analytics’ Fifth Annual User Conference on November 16. With the theme “Big Data: Harnessing the Power,” the conference will explore new and innovative ways to extract insight … [Read more...] about Speaking Engagements: A Sneak Peek at Environics Analytics’ 5th Annual User Conference
The Canadian Marketing Association (CMA) and the Market Research and Intelligence Association (MRIA) are gearing up for their annual national conferences, and Delvinia is taking part in both events. Delvinia President Steve Mast is hosting a presentation at the 2011 CMA National Convention, which … [Read more...] about Speaking Engagements: Delvinia Participates in Two National Conventions
As we all know, digital media has exploded in recent years, leading to the proliferation of countless websites that aggregate deals, ratings and reviews, or otherwise inform consumers about how to shop and what to buy. The rise of mobile technology is also starting to have an impact on the … [Read more...] about Adopting the Perspective of the Social Shopper
Teaching and learning are among our core values here at Delvinia. We are continually learning about our clients, their customers and the digital landscape. We also endeavour to provide thought leadership and education. In the coming weeks, Adam Froman, our CEO, and Steve Mast, our President, … [Read more...] about Upcoming Speaking Engagements: Niche Markets, Retail Trends Among Presentation Topics