Tag: market research

Fast-Growing Tech Scaleup Delvinia Appoints New Director of Sales, Maria Popova

Delvinia announced that millennial market research specialist Maria Popova has joined as Director of Sales.

International growth of the firm sets the stage for 20 additional new hires this fall. TORONTO, September 12, 2018 – Data collection firm Delvinia announced that millennial market research specialist Maria Popova (pictured, right) has joined as Director of Sales. She will focus on the company’s automated market research platform, Methodify, eyeing a greater share of […]

Raj Manocha named Chair to the Board of Insights Association’s International Chapter

Raj Manocha, Executive Vice President of Delvinia named Chair of the International Chapter of the Insights Association

We’re excited to announce that Raj Manocha, Delvinia’s Executive Vice President, has been named Chair to the Board of the International Chapter of the Insights Association. Raj successfully leads the sales and commercialization efforts across Delvinia’s business units and has played a pivotal role in leading the international expansion of the company’s data collection services. With his […]

Adam Froman shares his view on the dissolution of MRIA

The Market Research Intelligence Association (MRIA), the industry’s only oversight body in Canada, is shutting down operations at the end of this month. In his recent article, “It’s Time for Canada to Take the Global Lead in Market Research“, our CEO Adam Froman shares his view on what’s needed next. “It starts by letting go of […]

Future of Market Research – Methodify at IIeX Atlanta

We came to one of the largest market research conferences in North America to ask some industry experts on what they thought what the future of market research will look like. What are people excited about? What do you think people are looking forward to?

Our Methodify team is back with the final episode in our four-part video series from IIeX North America 2018 where brands gathered to share ideas and trends happening in the market research industry. It’s been our pleasure bringing you insights from the event and today we will end off the month-long series by discussing the future of market […]

Obstacles for Brands – Methodify at IIeX Atlanta

We wanted to find out what market research and marketing professionals thought were some of the obstacles brands are facing to adopt market research platforms and technologies.

In the latest installment of Methodify at IIeX Atlanta, a video interview series featuring our Methodify team, we wanted to find out what market research and marketing professionals thought were some of the obstacles brands are facing to adopt market research platforms and technologies. While some pointed to the trials of continuing to adapt to […]

Brand Trust – Methodify at IIeX Atlanta

Methodify explores the importance of brand trust when it comes to dealing with consumers

Our Methodify team is back with Episode 2 of the four-part video series from IIeX North America 2018 and today we are exploring the importance of brand trust when it comes to dealing with consumers. While facing the challenges of being in a hypercompetitive global environment, businesses are under an increasing time crunch to push […]