Speaking Engagements: 2012 CMA Summit
The Canadian Marketing Association presents the 2012 CMA Summit (formerly the CMA National Convention) at the Westin Harbour Castle Hotel on May 16 and 17. This year’s theme: Connections. Delvinia CEO Adam Froman is among the speakers. Here’s a preview of what he’ll be talking about during his session, The Age of Intelligence: From Insight […]
New Media Use Changes During the Customer Life Cycle
Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association‘s CMA Analytics Conference yesterday. In their joint presentation, New Media Use Changes During the Customer Life Cycle, Adam and Rupen outlined the AskingCanadians™ Social Media PRIZMC2Link, a database that enables marketers to target […]
Speaking Engagements: Join us at the CMA Analytics Conference
With the diversification of channels and advent of social media, consumers now have far more control of their environment and their interaction with companies and brands. Consumer engagement beyond traditional channels is no longer effective on its own. Consumers expect companies to know them and to provide solutions and services at key life stages. On […]
Speaking Engagements: Delvinia Participates in Two National Conventions
The Canadian Marketing Association (CMA) and the Market Research and Intelligence Association (MRIA) are gearing up for their annual national conferences, and Delvinia is taking part in both events. Delvinia President Steve Mast is hosting a presentation at the 2011 CMA National Convention, which gets under way at the Westin Harbour Castle Hotel tomorrow and […]