New Media Use Changes During the Customer Life Cycle

Delvinia CEO Adam Froman and Rupen Seoni, a vice president of Environics Analytics, were among the speakers at the Canadian Marketing Association‘s CMA Analytics Conference yesterday. In their joint presentation, New Media Use Changes During the Customer Life Cycle, Adam and Rupen outlined the AskingCanadians™ Social Media PRIZMC2Link, a database that enables marketers to target […]