RAC Canada & the Retail Council of Canada are joining forces to present this year’s Retail Advertising & Marketing Symposium, which takes place on April 25. Delvinia President Steve Mast will be on hand to present a session about Mapping the New Customer Path to Purchase. Here’s a preview of his presentation: For brands today, More »Posted in Customer Journey, Speaking Engagements.
As part of celebrating our 15th anniversary at Delvinia, I made a personal commitment to find ways to give back as an acknowledgement of what we have achieved as a company and to recognize my own journey. Giving back isn’t always about donating money to a cause or organization. Rather, giving back can be simply More »Posted in Speaking Engagements.
The Canadian Marketing Association is partnering with The Art of Marketing for the 2013 CMA National Convention, which includes two days of keynote speakers and marketing workshops at the Metro Toronto Convention Centre on June 4-5. On Day One—which includes a session by Delvinia President Steve Mast—attendees will have the opportunity to take part in More »Posted in Customer Journey, Speaking Engagements.
Delvinia President Steve Mast will take part in OpenDialogue’s 6th Annual Social Media Marketing Conference, being held at The Old Mill Inn on February 13 and 14. Steve’s session, Canadian Consumer Views and Usage of Branded Social Media, looks at social from the consumer perspective. Here’s a preview of his presentation: In today’s world, digital More »Posted in Social Media, Speaking Engagements.
Amy Sullivan, Delvinia’s VP of Insights, is among the speakers presenting at the 4th Reinventing Customer Service Conference being hosted by Federated Press next week. The three-day conference, which takes place from February 5-7 at the Novotel Toronto Centre Hotel, focuses on “maximizing the opportunities and overcoming the pitfalls in an era when the consumer More »Posted in Speaking Engagements.
This past weekend I was asked to participate in an interesting public policy consultation process organized by the Centre for Public Involvement, which is a partnership between the City of Edmonton and the University of Alberta. As one of its initiatives, the Centre was seeking input from Edmonton residents on whether the city should offer More »Posted in eDemocracy, Speaking Engagements.
Delvinia President Steve Mast is the keynote speaker at OpenDialogue‘s Digital Brand Building conference being held at The Old Mill Inn on October 25. The theme for this year’s event is Effectively Leveraging New Media to Define your Brand. “Social media has transformed the nature of consumer and brand interaction, and the focus is very More »Posted in Speaking Engagements.
ESOMAR’s recent “Best of – Canada 2012” event, which included a presentation by our CEO Adam Froman on Delvinia’s work with the Canadian Opera Company, is featured in the latest issue of Vue magazine, published by the Marketing Research and Intelligence Association (MRIA). In an article titled, “The Reality of a Constantly Changing World: Some Research More »Posted in Speaking Engagements.
Last Thursday, Delvinia and AskingCanadians partnered with Confirmit to bring the organization’s International Voice of the Customer and Mobile Research Roadshows to Toronto. The day began with a VoC breakfast event for 50 guests at The Ritz-Carlton hotel. Karine Del Moro, Senior Director, Confirmit; Delvinia President Steve Mast and Rick Bedard, Director of Training Operations More »Posted in AskingCanadians, Speaking Engagements.
Earlier today, Amy Sullivan, Delvinia’s VP of Customer Insight, and Randy Matheson, our Director of Emerging Media + Trends, kicked off the Canadian Marketing Association’s 2012 CMA Social Media Conference with a presentation on the State of the Social Nation. Drawing on new data from the AskingCanadians research community, Amy and Randy shared the latest More »Posted in Social Media, Speaking Engagements.