To celebrate Halloween 2014, Delvinia and AskingCanadians decided to host a friendly Haunted House competition between two teams headed by our senior management. The challenge: to decorate the Delvinia and AskingCanadians offices and create a two-minute uncut video documenting the haunted house … [Read more...] about Delvinia’s Halloween haunted house competition: Vote for Hotel Delvinia
A few weeks ago I was having a conversation with a co-worker about brand loyalty. We began discussing why we are loyal to particular brands and not loyal to others. We had such a great discussion that I decided to turn the topic in to our next company-wide workshop. Loyalty fits into our daily … [Read more...] about The loyalty program challenge
Learnings from our internal workshopsI recently conducted a series of design thinking workshops for our team. In our first workshop we tackled the grocery shopping experience—including the challenges people face when shopping and how to address them. For the next round, we focused on the daily … [Read more...] about Can you improve an already great user experience?
Our office has always had a customer-centric philosophy. We believe it is important to understand and share the feelings of another person or group of people when approaching projects and the customer experiences we are designing. One of the reasons we do this is because we believe that the best … [Read more...] about Fostering a culture of innovation within our office
With the rapid pace of today's technological change, even industry-leading companies need to constantly evolve and innovate to stay on top or even compete. In a world where a company like WhatsApp can be purchased for $19 billion, and Netflix can turn the cable industry on its head, many of your … [Read more...] about The secret to fuelling a culture of innovation