This webinar was presented on November 23, 2010. Due to an unfortunate error, the first 10 minutes are missing from the recording. You can view the missing slides in the embedded Slideshare presentation below. Mobile is the future however, we are in the early stages and marketers and businesses need to manage our expectations in More »Posted in Digital Culture, Webinar.
As a creative person working in this industry, I’m always looking for ways to stay inspired. Voluntouring is a unique way to get juiced and to hit the reset button. It’s also a great way to see the world and get immersed in a culture (while earning a few karma points). It involves volunteering abroad More »Posted in Creative, delvinia.
This was my fourth year as a presenter and second as course leader at Federated Press’ Annual Intranet for Corporate Communications Conference. I once again came away with new and interesting insights into using the intranet as a strategic vehicle for delivering the brand message. A few of my learnings from the conference include: An More »Posted in Experience Design.
In an effort to examine how and why women use the web, Yahoo! undertook the Women Connectonomics study, holding focus groups and interviewing 3,000 women across America. The results of this study will be used to help advertisers connect with women online in ways that best suit their needs. A few of the key findings highlighted More »Posted in Digital Culture.
We’re excited about the launch of ‘No Friend Left Behind‘, a program developed by Microsoft with the help of Delvinia, promoting the launch of Window’s Live Messenger for the iPhone and iPod touch. The iPhone app allows you to stay connected with the people that matter most and keep up with what they are doing More »Posted in Uncategorized.
The ongoing evolution of technology has influenced virtually every industry, and the Market Research industry is certainly no exception. In fact, Market Research has shifted dramatically and by all accounts it will continue to do so, which means researchers will be challenged with keeping ahead of (or at least keeping up with) the curve. Moving More »Posted in Data Collection.
As I discussed in Part 1 of this series, Apple is moving away from using a shared standard for distributing and running RIA content on their mobile devices. So how will we be able to efficiently create rich online experiences and have them work on the desktop and on mobile devices, including the iPhone and More »Posted in Technology.
GPS awareness and usage on smartphones is still relatively low among Canadians, particularly among Boomers and the 65+ crowd. Even some 38% of NGen don’t know or aren’t sure whether their smartphones are GPS-equipped. Given these stats, it isn’t surprising that few Canadians use their mobile GPS on a weekly basis. Why this lack of awareness and More »Posted in Reports/White Papers.
An event is happening in the mobile world which is going to make it harder to build RIAs (Rich Internet Applications) that will work on everyone’s mobile device. iPhone SDK 4.0 This summer Apple will be releasing a new version of the Software Development Kit for the iPhone, which comes with a revised Developer Agreement. More »Posted in Technology.
Our front office doors have been bothering me for a long time. And it’s not just me … everyone who walks thru does the same thing: pulls, pauses, looks down at the door handle and if they don’t see the “Push” sign, keeps tugging to pull it open. Persistent types eventually stop tugging long enough More »Posted in Experience Design.