2011
Our 2011 Davey Awards arrived at our King Street offices this afternoon and we wanted to take a minute to share them with you—and to thank our clients for the opportunity to be involved in these award-winning projects. The recent redesign of the Canadian Opera Company website at coc.ca and the No Friend Left Behind More »
Delvinia is the organization engaged to work with Manulife Financial on the design, implementation and unveiling of Manulife’s new CoverMe™ Travel mobile site and CoverMe™ Packing App. Launched December 1, these mobile touch points reflect the brand’s customer focus and the fact that more and more customers are using their smartphones as part of the More »
In the December issue of Vue Magazine, published by the Market Research and Intelligence Association (MRIA), our CEO Adam Froman shares the story of our work with the Town of Markham. Adam’s feature article, “How Marketing Research is Helping Canada Gain Recognition as a Global Leader in eDemocracy,” illustrates how the municipality has successfully used More »
To view our year-in-review infographic and video, please visit www.delvinia.com/holiday2011. As we look back on 2011, we wanted to share some of the great things that have happened at Delvinia and AskingCanadians™ this year. In the spring, we launched our data collection division under the AskingCanadians™ brand and entered new partnerships with companies like More »
Earlier this week, Rosalina Lin-Allen, Delvinia’s Director of Client Strategy, hosted a complimentary webinar on the Canadian Social Shopper, sponsored by Tenzing. Social networks have experienced explosive growth in the last few years. Today, social networking is the number one activity on the Internet, accounting for 23 per cent of user’s time spent online (source: Nielsen, More »
When Ryerson University announced plans to convert Maple Leaf Gardens into a sports and recreation facility, Delvinia helped the institution identify opportunities to incorporate digital media into the physical space. We also collaborated with Loblaws, a partner in the redevelopment, to suggest a range of ways for the retailer to enhance the customer experience at More »
We’re showing off our new hardware! Delvinia’s International Stevie Awards arrived at our King Street offices today. Earlier this year, the International Business Awards announced that two of our projects, one with the Canadian Opera Company and the other with Manulife Financial, had been selected as winners in the 2011 competition. The creative refresh of More »
We talk a lot about creating digital customer experiences here at Delvinia. It’s what we do. Understanding the customer is the first step in any project. And, once we’ve collected those insights, we have to apply that knowledge through the design process. That’s Andrea Reck’s job. She’s our Senior User Experience Lead. I recently sat More »
Earlier this week, Amy Sullivan, our Vice President, Customer Insights, and Andrew N. Assad, Content and Propositions Marketing Manager with Microsoft Advertising Canada, spoke to attendees at Environics Analytics’ 5th Annual User Conference about how to integrate data for better digital insights. During their session, “Understanding the People Behind the Clicks,” Amy and Andrew shared More »
Social media provides organizations the potential of capturing the voice of the customer, and providing organizations with a deeper understanding of how to engage their customers on their terms. Here are five ways that marketers should be integrating social media into the marketing mix. Social Intelligence We have entered the age of intelligence. Social intelligence More »
